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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,149 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Computer Software

Smooth product analytics

  • July 05, 2022
  • Review verified by G2

What do you like best about the product?
It's super speedy and has a lot of pre-set analyses that make it easy to get insights quickly.
What do you dislike about the product?
Visualizations have some limitations. They can feel a bit rigid.
What problems is the product solving and how is that benefiting you?
Amplitude provides insights into how our SaaS product is performing and details into adoption and engagement.


    Information Technology and Services

Advanced Analytics and Visualization Tool

  • July 05, 2022
  • Review provided by G2

What do you like best about the product?
Even though I'm not an expert user, I really like amplitude because it helps me to easily visualize the data in dashboards, which I then use to present in meetings.
What do you dislike about the product?
It can be a bit hard to visualize the right data you need, but as I mentioned, I'm not an expert so I always turn to our data experts for more complex asks.
What problems is the product solving and how is that benefiting you?
I use Amplitude for reports and dashboards that I use to present in meetings. Really easy to visualize the numbers and make them easier for digesting


    Online Media

Great tool to understand funnels and user behavior

  • July 05, 2022
  • Review verified by G2

What do you like best about the product?
The granular level of detail that you can get.
What do you dislike about the product?
365 days data restriction. As a business, I would like to be able to analyze data over longer periods of time and compare it year over year. Amplitude charts break when we use more than 365 days.
What problems is the product solving and how is that benefiting you?
I use it for marketing and acquisition purposes. I can analyze funnels, and conversion rates and compare by channel.
Recommendations to others considering the product:
faster response


    Mizan R.

Amplitude does a great job with data and I would recommend it to folks in the industry

  • July 05, 2022
  • Review verified by G2

What do you like best about the product?
I like the UI it is very easy to understand and navigate through. This makes data a breeze! I also like the fast powerhouse use of Amplitude, things do not take forever to load!
What do you dislike about the product?
I did not like that there is not a general walkthrough or tutorial while using the Amplitude Analytics product. I wish there was a way to see an overview of the product within the app itself
What problems is the product solving and how is that benefiting you?
The problems that are being solved are answers that are given. A lot of the Data we see helps us see our bottlenecks within infrastructure and ways we can make things more easier for our customers
Recommendations to others considering the product:
I recommend amplitude for your data needs. It can help spot bottlenecks and devise ways to improve products with your team.


    Saraya H.

Outstanding data visualization

  • July 05, 2022
  • Review verified by G2

What do you like best about the product?
I enjoy using amplitude to visualize data trends over time. Amplitude has very robust data filtering capabilities, which is really helpful!
What do you dislike about the product?
The user interface could be improved so as to make it more intuitive.
What problems is the product solving and how is that benefiting you?
Amplitude helps me to see trends in my data, so that I can better understand what makes my campaigns successful.


    Entertainment

A program that allows you to share data and dashboards as well as make your own!

  • July 05, 2022
  • Review verified by G2

What do you like best about the product?
I felt like the most helpful part was that you can view and select the variables of most interest to you and then see visuals mapped out of what you're interested in looking at over time on various sections of a website. I enjoy that I can search for particular variables or attributes of interest.
What do you dislike about the product?
I dislike that a lot of the dashboards have errors when they load and it's hard to tell if they are valid data and if they are accurate when you didn't make the actual equation. The equations can also be complicated and hard to make your own.
What problems is the product solving and how is that benefiting you?
I am just trying to see where users interact with our platform and how they have been using it. It helps me create deliverables in tandem to ensure I can compare what I collect with what we already have available as a company.
Recommendations to others considering the product:
I would recommend that people using this platform understand it has a learning curve but that it can make it easy to access the data available to you company wide in a quick manner with little setbacks. It also ensures that you can look at all platform types in one program. I would take the time to learn from others using it to master equations.


    Oil & Energy

powerful and useful tool

  • July 04, 2022
  • Review verified by G2

What do you like best about the product?
we can send directly from our metrics server to the Amplitude API. we can use the available charts in Amplitude to see just about anything we need to.
What do you dislike about the product?
It's a bit confusing with reports, dashboards and spaces. I still don't quite get what they are all for.
What problems is the product solving and how is that benefiting you?
firstly we were able to validate our personas really quickly. Secondly we began analysing the flows and retention of our trial users. Thirdly we are able to implement a customer score by using event properties.


    Lavin S.

NA

  • July 04, 2022
  • Review provided by G2

What do you like best about the product?
It provides the information at a glance.
What do you dislike about the product?
Not enough tutorials, for a newbie. A newcomer will not know where to start.
What problems is the product solving and how is that benefiting you?
Helps to analyse data.


    Prashant B.

It is familiar to operate and easy understand ui is available

  • July 04, 2022
  • Review verified by G2

What do you like best about the product?
UI is interactive. It is easy to understand and correlate things. The functioning of the software is good. Also liked the feature of Manage Content Access which has helped provide access as per users.
What do you dislike about the product?
Themes are not available on the website. When we work at night eye strain increases. Should have night mode. It should have monitoring alerts like phone calls and messages.
What problems is the product solving and how is that benefiting you?
It helps to relate the data with different days or months of data.
Recommendations to others considering the product:
I will recommend this product to my colleagues as it has many features like live monitoring. The pricing of the product is genius in the market. We can select the plan according to our needs.


    LiMin L.

Amplitude is intuitive and makes it easy to continue asking questions several layers beneath

  • July 04, 2022
  • Review verified by G2

What do you like best about the product?
Once you understand how users and events are tracked, it's easy to create a multitude of different charts to understand user behavior and engagement with your product
What do you dislike about the product?
I've found that Amplitude has been a useful tool for product managers who have been hands-on in the naming convention and implementation of the tracking events. Because they know what is tracked, there's a natural inclination to use the data to understand their respective products or product surfaces. This builds familiarity and then allows them to easily navigate to other parts of the app/service that they may not have been as familiar with.

The challenge is when someone who's not as involved with your respective product (e.g. members from different departments) is trying to learn Amplitude. The data in association with the product is just not as crystal clear, so there needs to be a bit more hand-holding and explanation.
What problems is the product solving and how is that benefiting you?
Amplitude is allows us to track whether individual users are seeing and engaging on specific features within our application. This allows us to understand whether features are being discovered and used. It allows us also to establish a baseline metric for conversion to enable us to test and iterate.
Recommendations to others considering the product:
Amplitude is a really great tool -- to use it well, there are some foundational steps that will help with execution and usage, these include (1) a clear naming convention/taxonomy, (2) clarity around the purpose and what questions you want to answer, (3) enabling new and future team members with the right tooling so they can feel empowered to understand what's already been tracked/instrumented. It can be overwhelming for new users to suddenly see hundreds/thousands of tracked events, I've found that this overwhelming feeling can be mitigated with good data governance established from the start.