Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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The Most Important Tool in my Arsenal
What do you like best about the product?
• Demystifies analytics
• Creates data transparency, allowing for engineers, designers, etc. to all feel closer to the product
• Very easy to spot anomalies
• Create dashboards in minutes that would take hours or more to do in Tableau
• Creates data transparency, allowing for engineers, designers, etc. to all feel closer to the product
• Very easy to spot anomalies
• Create dashboards in minutes that would take hours or more to do in Tableau
What do you dislike about the product?
• Falls short when looking for insights like time on page or bounces/exits
• Limited options for retention charts
• Limited options for retention charts
What problems is the product solving and how is that benefiting you?
• Where in the funnel should we focus
• How do different segments of traffic perform? Should we give different experiences based on user segments?
• How are active AB tests performing in real-time?
• Fraud
• How do different segments of traffic perform? Should we give different experiences based on user segments?
• How are active AB tests performing in real-time?
• Fraud
Senior Associate, Growth
What do you like best about the product?
Amplitude's data analytics suite has a phenomenal balance of flexibilty and structure due to its event-based modelling coupled with robust intake, customization, and governance.
What do you dislike about the product?
The only thing I dislike is the event volume pricing model. This is limiting for our larger media brands.
What problems is the product solving and how is that benefiting you?
Amplitude has unlocked used-level analytics and action-based cohort analysis allowing us to make smarter product and CRM decisions affecting long-term relationships rather than single session engagement.
Every product led organization needs Amplitude
What do you like best about the product?
Amplitude makes it easy to understand how our users flow through our product and which initiatives are actually moving the needle. As well as being extremely powerful, its user interface is also second to none: with almost no training I was able to start figuring out the rest for myself. Inside our organization we've scaled usage of Amplitude with a community of users who help each other.
What do you dislike about the product?
The idea of working in an organzation which doesn't use Amplitude! One small niggle: we've had a few problems with the Amplitude Chrome extension not working; this gives you full visibility of the tracking events being fired as you use the product. It's an extremely useful feature because it prevents endless "How is xyz tracked?" questions between teams.
What problems is the product solving and how is that benefiting you?
I use Amplitude to increase revenue: for example pricing page optimization (including AB tests), in product upgrades and campaigns.
I also use to understand how users are using new features; this guides our optimization efforts as well as the way we package and communicate new features
I also use to understand how users are using new features; this guides our optimization efforts as well as the way we package and communicate new features
Practical and dynamic product of data analysis
What do you like best about the product?
Amplitude is excellent for my analysis of AB Tests: it's an easy and fast tool that I can use to follow the results of the projects and have a great way of data visualization.
What do you dislike about the product?
Sometimes Amplitude can be too restricted, especially in the data visualization, and don't allow logical operators like AND or OR merging two events.
What problems is the product solving and how is that benefiting you?
I'm following the results of my AB tests like Visualization of Pages and Clicks in the Buttons. My favorite benefit is the way how easy and fast the results are loaded.
Recommendations to others considering the product:
I would advise people to search for more information about all the features that this tool has to use it more profitably. Sometimes it's not clear everything you can do in Amplitude.
All in one product analytics needs
What do you like best about the product?
Simple, easy to use, insightful with plenty of use cases.
What do you dislike about the product?
Not the fault of Amplitude, but sometimes instrumenting events requires quite a bit of engineering involvement (to set up, verify logic, QA when it fires.) Other than that, very self-serve and easy to get rolling ASAP.
What problems is the product solving and how is that benefiting you?
Understanding funnels, and cohort user behaviour.
Endless possibilities
What do you like best about the product?
The user interface is clear and readable. A concise training is enough to get the hang of the tool. Very easy to create dashboards or to receive reports directly by email.
What do you dislike about the product?
It's a complete tool, and it takes real skill to get the most out of it. But that's normal, I think.
What problems is the product solving and how is that benefiting you?
Follow all the activities of my platform daily. Whether from a business point of view, user behavior, content quality, etc.
Leading product analytics tool
What do you like best about the product?
As a PM it allows me to make data informed decisions on the fly. Forget about spending hours on database queries!
What do you dislike about the product?
Identifying and understanding events added by other teams can be difficult.
What problems is the product solving and how is that benefiting you?
Understanding how my customers use my product.
Great product
What do you like best about the product?
Upsides:
Simple to use
It helps generate valuable insights
Great features - Several chart types, forecast, anomaly detection and alerts generation, user journeys and streams, batching of events into sessions
I especially love the notes feature
Overall, it has been a very positive experience using Amplitude and is easily the best product analytics tool I have come across
Simple to use
It helps generate valuable insights
Great features - Several chart types, forecast, anomaly detection and alerts generation, user journeys and streams, batching of events into sessions
I especially love the notes feature
Overall, it has been a very positive experience using Amplitude and is easily the best product analytics tool I have come across
What do you dislike about the product?
The UI can be better, no further complaints though
What problems is the product solving and how is that benefiting you?
Analysing user behavior, identifying drop off points, solving for users by gathering key insights, a quick check of most important metrics, churn behavior, retention analysis,
Recommendations to others considering the product:
Do consider using Amplitude, its easily the best product analytics tool built.
A very useful multifunctional tool
What do you like best about the product?
The ability to create charts simply and very quickly. Create user cohorts that you can sync with a lot of marketing tools, so you can send a merketing campaign very easy and fast.
What do you dislike about the product?
The maximum 10k rows to export to csv from a Chart
What problems is the product solving and how is that benefiting you?
keep track of business metrics: maus, retention, product user, life cycle, etc.
The creation of user cohorts to impact them with marketing campaigns.
Data mining.
The principal benefict is the save of time, because you can easily make charts and get numbers you need
The creation of user cohorts to impact them with marketing campaigns.
Data mining.
The principal benefict is the save of time, because you can easily make charts and get numbers you need
Powerful.
What do you like best about the product?
Notebooks, engagement and personas identification
What do you dislike about the product?
Default line chart view, cohorts not stating a simple # users in cohort, needing to go through "new" while most of the time segmentation would be what I need.
What problems is the product solving and how is that benefiting you?
Understanding who our users are and how they engage with the product. Managing retention.
Recommendations to others considering the product:
Best solution out there, invest in implementing correctly
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