Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Amplitude review
What do you like best about the product?
Creating charts to be able to track app-behavior and user interaction. I like how good the charts look and how easy they are to read.
The more I use amplitude, the more I learn and discover different ways to display data.
The more I use amplitude, the more I learn and discover different ways to display data.
What do you dislike about the product?
I wish there were other ways to display data – like number value (e.g. ratios), or ways to split funnels into 2 channels, to compare them directly.
Also, finding a user stream is very hard.
Also, finding a user stream is very hard.
What problems is the product solving and how is that benefiting you?
It is helping my team track user's behavior to be able to understand how users use the app, how different aspects of the apps get used or don't get used, how to find errors and bugs in the code, and how to present data to other people.
It's a well detailed Analytics tool which help you to understand your product in a detailed manner.
What do you like best about the product?
Retn=ention, Funnel and stickiness feature of Amplitude.
What do you dislike about the product?
Sometimes user lookup feature gives problems.
What problems is the product solving and how is that benefiting you?
It solves all my detailed daily analytics. live tracking of each feature by creating dashboards. conversion funnels.
Perfect for quick data analysis for both data experts & non-experts
What do you like best about the product?
I'm not a data expert, but Amplitude helps me analyse data quickly and easily without getting help from data analysts all the time. It is very easy to learn and use!
What do you dislike about the product?
Unless the events are set up well for tracking, it can be a little difficult to use, and you can't use it to analyse everything. It will most likely still cover most events for basic analysis.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics help us to make decisions based on data in our day-to-day. It also helps us track our impact as we launch new features compared to baseline.
Reliable & easy to use - a must for product managers!
What do you like best about the product?
Amplitude makes it easy to dive into the data and pull actionable insights. Events appear in Amplitude after a very reasonable amount of time and my charts/dashboards load crazy fast. It's easy to share my team's charts & dashboards with other teams to keep stakeholders informed about our impact.
What do you dislike about the product?
Amplitude sometimes doesn't get as granular as I would like it to get. We have to supplement certain analytics questions with other analytics tools (which are much more difficult to use).
What problems is the product solving and how is that benefiting you?
I'm monitoring health and success metrics for the features that my product team is releasing to our enterprise customers. Amplitude allows me to measure impact and communicate this impact to stakeholders.
Business Analyst using to track in-app usage
What do you like best about the product?
Amplitude is great in that you can look at data across different platforms. Once fully integrated, you can for instance look at Monthly Active Users segmented by Web, iOS, and Android.
What do you dislike about the product?
I find it hard to integrate Amplitude into other analytics we track such as our internal Admin, and Google Analytics. I wish it was easier to integrate the data in other places like piping it to Google Sheets live so I could pull it into something like Google Data Studio.
What problems is the product solving and how is that benefiting you?
We're solving the problem of answering which of our app features are more used and engaging. We also are solving the question of which markets and regions use us the most.
Recommendations to others considering the product:
Think about where Amplitude fits into your data architecture and how you'll do reporting and analysis from different data sources.
Amplitude Analytics Review
What do you like best about the product?
Great flexibility and highly customizable. Very simple to define event and user propoerties, understand conversion, drill down to understand cross-sections or zoom out to understand aggregagte trends.
What do you dislike about the product?
I only wish it were clearer/ more intuitive for new users to understand that when looking at event A to event B conversion, adding filters by user properties means filtering by that user's property *at the time of the event.*
What problems is the product solving and how is that benefiting you?
Amplitude Analytics empowers Product Managers and operations, marketing, and growth teams to conduct advanced analytics, therefore, freeing up capacity from our Data and Engineering teams.
Recommendations to others considering the product:
Great tool, easy to get started with.
Detailed and comprehensive behavioral and participation tracking
What do you like best about the product?
The first thing that caught my attention, positively, was the interface because it is very organized and divided into many useful functions, the design is very innovative and creative. I find it interesting that the creation of graphics is very simple and useful, we can perform many tasks in a specific way without the need to complicate ourselves when developing them. Another thing that I like about this software is that it works immediately, all the tasks that you execute will be reflected at the moment, and this facilitates the work of the analysis when a chart a being created.
On the other hand, Amplitude is a tool that can be used to share information with other companies, regardless of whether they are analyzed or not, this is a plus because other similar software does not have this function. Finally, Amplitude puts at your disposal several types of graphs that will make it easier for you to read the data.
On the other hand, Amplitude is a tool that can be used to share information with other companies, regardless of whether they are analyzed or not, this is a plus because other similar software does not have this function. Finally, Amplitude puts at your disposal several types of graphs that will make it easier for you to read the data.
What do you dislike about the product?
Analytics has worked very well for me but there are some things I don't like:
- I can't perform lower level analyses.
- When creating a graph you have to continue all the steps, that is, if I start with a graph already advanced, I have to start from the beginning anyway.
- Does not keep a count of users.
- I have never been able to redefine or group values of a parameter, so if I have a date parameter, I cannot group it by dow, nor can I do it manually.
- In a funnel, you have to create several things separately, this is a bit annoying.
- I can't perform lower level analyses.
- When creating a graph you have to continue all the steps, that is, if I start with a graph already advanced, I have to start from the beginning anyway.
- Does not keep a count of users.
- I have never been able to redefine or group values of a parameter, so if I have a date parameter, I cannot group it by dow, nor can I do it manually.
- In a funnel, you have to create several things separately, this is a bit annoying.
What problems is the product solving and how is that benefiting you?
Thanks to this software I have obtained many benefits, one of them is that we no longer need to transfer the data that we have in Amplitude to other external AB testing software, we do everything directly in Amplitude. In addition, we can see the number of users that enter and where we lose them, thanks to this we can improve our work.
Likewise, since we have started using this software, our work has been developing in a very positive way, we have learned a lot, gained more experience, solve work problems efficiently and quickly, and finally, we give our clients the best result.
Likewise, since we have started using this software, our work has been developing in a very positive way, we have learned a lot, gained more experience, solve work problems efficiently and quickly, and finally, we give our clients the best result.
Product-focussed UI provides great guiderails for PM/PO roles
What do you like best about the product?
I like that the UI is very focused on the Product Owner and Product Manager roles, with specific chart types (such as funnel) for PM questions. I like the persistent URLs that allow chart edits and versions to be shared without even needing to be saved, and so edits are also persisted in the browser history. The consistent layout of chart parameters is easy to learn and means you can quickly learn enough basics to get simple charts and questions answered. The Notebooks feature is great for helping to present an analytics investigation.
What do you dislike about the product?
I'd like clearer guidance on instrumentation, and although the Govern interface (for defining event taxonomies) is useful we haven't had time to use it fully. Some of the more advanced charts can be hard to interpret into easy to understand stakeholder insights: stickiness and retention can be hard to explain for example.
What problems is the product solving and how is that benefiting you?
It's helping us to investigate customer behaviour and socialise our hypotheses and learnings amongst our stakeholder group. It's giving POs and PMs more confidence in their prioritisation decisions, with a data basis for decision making.
Recommendations to others considering the product:
Have good engineering support in place and agree on how to instrument consistently across teams. Use the Govern interface to plan and test your event schema.
Excellent analytics tool
What do you like best about the product?
- Easy to use
- Easy to share findings
- Easy to integrate
- Amazing customer success and support team
- Easy to share findings
- Easy to integrate
- Amazing customer success and support team
What do you dislike about the product?
- The "Notebook" editing/collaborating/commenting experience can be improved
- Some views (such as funnels) have specificities which can make results differ from what you'd expect
- Some views (such as funnels) have specificities which can make results differ from what you'd expect
What problems is the product solving and how is that benefiting you?
It helps us understand how our users are using our product, what's working and not working for them
really user friendly
What do you like best about the product?
I love the easy way for setting-up A/B tests and analysises. For marketeers and product managers a great way to get fast and easy feedback on experiments and activities on your platform. Fast learning supported.
What do you dislike about the product?
You still need developers to add events on all relevant activities you want to measure.
What problems is the product solving and how is that benefiting you?
Feedback and insights on experiments running on our platform.
Recommendations to others considering the product:
Easy to use tool for a big group of employees
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