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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,149 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Alexandre B.

Amplitude helped us gain operational efficiency by increasing data access

  • May 19, 2022
  • Review provided by G2

What do you like best about the product?
The fact that everyone in the company can access the charts, just by sending a URL link to them. It simplify a lot the access to data and therefore the number of persons that see charts and dataviz.
What do you dislike about the product?
The fact that this is not possible to have a bit more customization of the charts.
What problems is the product solving and how is that benefiting you?
Beforehand, we weren't able to analyse acquisition funnels. Now with Amplitude, it's pretty straightforward. We can monitor it live.


    Chris H.

Get's you to the answer quicker

  • May 19, 2022
  • Review verified by G2

What do you like best about the product?
Query Speed, Highly relevant Analysis types, Data Governance Support, Right amount of handholding
What do you dislike about the product?
The new data governance features have great potential, but they seem a bit of a burden to set up and integrate properly for existing setups.
What problems is the product solving and how is that benefiting you?
We use Amplitude to gain Insight into User Flows, key product KPIs and key usage events that we aim to leverage for optimized product decisions. I strongly believe Amplitude is the perfect tool for us to achieve this.
Recommendations to others considering the product:
If you want to understand your Users, use Amplitude


    Josephine X.

Bottleneck analysis

  • May 13, 2022
  • Review provided by G2

What do you like best about the product?
Amplitude is very easy to use, and it collects a lot of data. I enjoy the dashboard view that gives me a quick overview of user trends, and with the release information, I can monitor whether an event is happening or not. I can create detailed reports with a single click. Adding information about releases is my favorite feature.
What do you dislike about the product?
There are several limitations with dashboard tools. For example, you cannot split up a funnel analysis into different scenarios. This makes the tool less useful in some situations.
What problems is the product solving and how is that benefiting you?
Our team worked on improving the conversion rate of our app. We improved the performance of several important customer experiences. We also improved user journeys and found points where customer experience was critical.
Recommendations to others considering the product:
Our team worked on improving the conversion rate of our app. We improved the performance of several important customer experiences. We also improved user journeys and found points where customer experience was critical.


    Felipe P.

Amazing to discovery new thing about the business

  • May 12, 2022
  • Review provided by G2

What do you like best about the product?
How simple it is, and how powerful is the discovery that I made to improve the results of my time and how accessible it is to all my staff to see de resultuts.
I don`t now how competidors works
What do you dislike about the product?
Should be a better notebook presentation with more options to edit like image formats e other stuffs.
A better way to understand the segmentation metrics like New Users
What problems is the product solving and how is that benefiting you?
Visibility to my business and when my time work with A/B Teste we can easily saw the results e take decisions after that. Otherway we should need a program skills in time.


    Ashton J.

Overly complex and non-user friendly

  • May 09, 2022
  • Review verified by G2

What do you like best about the product?
That it tracks data we already have. It enables us to track data we already have so we can find new insights. That is incredible and so important in a software like this.
What do you dislike about the product?
For my use case of identifying trends for clients to understand their product usage, it is overly complex and non-user friendly. Though it has a lot of potential, it is not that useful for my case.
What problems is the product solving and how is that benefiting you?
It has the capacity to replace another tool I use. However, it must be stated that it is not a simple elegant solution so setup is complex and I hope it just works and never needs to be adjusted afterwards!
Recommendations to others considering the product:
Verify if other tools will fulfill your needs simpler.


    Health, Wellness and Fitness

Good funnel analysis, easy to apply cohorts

  • May 09, 2022
  • Review verified by G2

What do you like best about the product?
Funnel type of analysis. It shows different angles
What do you dislike about the product?
hard to remember the name of most suitable events - there could be a recommendation logic
sould be more synchronization between other tools
What problems is the product solving and how is that benefiting you?
product performance related problems such as how many of the users have seen x page and did y action
segment insights
Recommendations to others considering the product:
double check revenue tracking part before you start


    Emma Y.

We love using Amplitude

  • May 09, 2022
  • Review verified by G2

What do you like best about the product?
Our team love Amplitude, it is very easy to implement with other 3rd parties data APIs and has great analysis visually and also we can download it in CSV format, super helpful for teams to work with.
What do you dislike about the product?
There is a little bit of a learning curve for new users.
What problems is the product solving and how is that benefiting you?
We don't need to build our in-house data dashboard - which most of non-analytic related companies don't have expertise in this. With the platform, we get quick and visualised data analysis, saving so much time!


    Leisure, Travel & Tourism

Prefect Tool for Product Analytics

  • May 09, 2022
  • Review verified by G2

What do you like best about the product?
Amplitude has a very simple UI and it's quite easy to onboard even non-technical users, over the past 2 years we manage to onboard more than 100+ users from different departments, and more than half of them are actively using the tool for various analyses on a weekly basis. We have received overwhelming responses from our stakeholders on how easy it is to use Amplitude and discover new insights.
What do you dislike about the product?
One of the biggest challenges with Amplitude is their metrics definition, the tool has its own way of identifying unique users/ customers which don't align with our internal definition resulting in a different stats when we compare it with our internal source, we often get called out for this and it's nearly impossible to explain it to our stakeholders.
What problems is the product solving and how is that benefiting you?
Amplitude is mostly used by our product managers and designers to understand our user behavior across different touchpoints and evaluate areas that need further improvement.
Recommendations to others considering the product:
Amplitude is definitely a go-to tool if you're looking to implement product analytics in your organization, the support team at Amplitude is really helpful in understanding our requirements and ensured a smooth implementation


    Sourabh G.

Decisions made easy.

  • May 08, 2022
  • Review verified by G2

What do you like best about the product?
Easy of use is one of the key things me and my team likes, as it makes onboarding to the platform very easy for anyone irrespective of the background.
What do you dislike about the product?
The experiment module still has limited capabilities and does not offer greater insights into the methodologies being applied to derive conclusions.
What problems is the product solving and how is that benefiting you?
Some of the problems we are solving with Amplitude are-
- Understanding user funnels and dropoffs
- User Behaviour
- UX
- Multi variate testing


    Isgav D.

Doing product analytics with Amplitude - Easy, fast, and a great experience overall

  • May 07, 2022
  • Review verified by G2

What do you like best about the product?
Amplitude is very easy to use. It allows you to quickly get insights and analyze data accurately. It makes doing a lot of complex analysis in SQL redundant. Very easy to learn and use even for non-technical users.
What do you dislike about the product?
Some features like experimentation and statistics are not integrated very well into the main product. There is a different experimentation module but doing statistical calculations or even calculating CIs is not available for all charts.
What problems is the product solving and how is that benefiting you?
We are analyzing our online SaaS B2C product. Analyzing funnels, monitoring site and product usage and engagement, and doing product analytics 24/7. Saves us a lot of time while using.