Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Amplitude is the best tool to get insights about Product Analytics
What do you like best about the product?
Get insights about user behavior and how the users are most likely to drive retention
What do you dislike about the product?
The price is not clear, and it can be more transparent to new users
What problems is the product solving and how is that benefiting you?
Problems like user retention, user funnel, and how to get more outcomes, and how to deliver more values to customer
With Amplitude, A stands for Awesome
What do you like best about the product?
I love the level of detail, flexibility and vision that Amplitude gives to product analytics.
I also love it allows me to generate cohorts and user segmentations that I can export to Ads and Email Marketing platforms.
I really like how easy to use and at the same time powerful it is
I also love it allows me to generate cohorts and user segmentations that I can export to Ads and Email Marketing platforms.
I really like how easy to use and at the same time powerful it is
What do you dislike about the product?
I would like it to directly integrate with FB Ads as a source (not just destination), of data.
I would like it to have an integration with Zapier to power it up more cost-efficiently (without so much need of developers)
I would like it to have an integration with Zapier to power it up more cost-efficiently (without so much need of developers)
What problems is the product solving and how is that benefiting you?
Product Analytics
Better decision making
Better user insights
Better audience generation
Better communications automation
Better decision making
Better user insights
Better audience generation
Better communications automation
Amplitude is a very good product. Their workers are also very nice!
What do you like best about the product?
Quick to respond, and it's a great product. Their customer success team was very helpful too!
What do you dislike about the product?
I do not dislike anything. Amplitude is great!
What problems is the product solving and how is that benefiting you?
I want to know more about the metrics that I need to solve. The benefit is that Amplitude provides seamless insights that I didn't know I could get.
Excellent in-depth analytics platform.
What do you like best about the product?
Amplitude allows for very granular event tracking and has excellent visualization tools to view the data in a coherent, easy-to-understand manner. The in-depth customization options for data visualization are really great, enabling us to set up retention graphs, cohort analyses, conversion charts segmented by user attributes, and more. And the best part is that you don't need any technical or programming skills to do any of this, which has made it easy for anyone on our team to explore the data and derive useful insights.
What do you dislike about the product?
Some very sophisticated data visualizations/queries that can be performed using SQL are not possible in Amplitude. This is not a big deal, but there are times where I can't segment my data the way I want in Amplitude due to its limitations.
What problems is the product solving and how is that benefiting you?
Amplitude has helped our team get key insights into how users are using our product. Without any technical or programming skills, we can easily map out our usage funnel in Amplitude and see where users drop off and what parts of our product can be improved. We can also use Amplitude to map out our user retention charts and examine each cohort to measure our progress. Amplitude even allows us to look into the behaviour of individual users to see how they navigate our product and better understand their user journey. The end result is that Amplitude has helped our team operate more effectively, driving growth across the entire organization.
Recommendations to others considering the product:
If you are looking for a powerful analytics platform that doesn't require technical or programming skills to navigate, Amplitude is the perfect solution for you.
My favorite tool to use
What do you like best about the product?
Easy to use, easy to learn to use, gives me access to so much data right at my fingertips. I appreciate how fast it loads compared to my other SaaS tools. It has so many different helpful kinds of charts and does so much with very little effort. The notebook feature makes it super easy to do a data analysis and present findings, dashboards are easy to get a peek at everything, and the workspace keeps track of every chart I make so I can go back to them. I find the user lookup very helpful for me to see my events and look at other users. I use amplitude almost every day to make decisions myself in product. I like that I can pull up data right when I'm on a call and see how something is performing. Amplitude is literally my favorite SaaS tool of the many I use as a Product Manager though and I'm pleased to be able to sing its praises.
What do you dislike about the product?
There's no way to clear data easily from all your drop downs. So if there's a bug that sends a bunch of extra parameters with your events, that's there forever. You can manually hide that in the Govern tool but it's tedious. I also wish the user event feed was a little more real-time. Sometimes I'm trying to track down an event sequence and I'm waiting for Amplitude to tell me which event I've just triggered for a few minutes. Another minor issue is that its hard to keep charts organized. I make so many sometimes with only small differences from each other. I would like to be able to organize them in folders or add tags somehow. I mainly just end up throwing a lot of stuff on the dashboards so I can find it again more than because I need to monitor on a regular basis.
What problems is the product solving and how is that benefiting you?
Everyone uses it to monitor releases, read A/B test data, track down user complaints, measure our onboarding funnels... so much. Pathinder is an especially useful tool because we can use it to find out where users ARE going when they aren't behaving as expected. I recently used funnels and pathfinder to identify some technical problems with our onboarding not always behaving as expected. The dev team was able to hone in on that and we improved conversion through the intended sequence. Amplitude also makes it very easy to see that improvement by segmenting by version. We even have customer support using it to help us identify exactly where specific users have problems.
Recommendations to others considering the product:
If you have data and want more folks in your organization to be able to easily access and analyze from it, Amplitude is great
A powerful tool that quickly gets to the heart of the real questions being asked
What do you like best about the product?
Amplitude is a powerful tool that "gets it". As a consultant (with no incentives from Amplitude) I love proposing and implementing Amplitude as one of the best solutions. Using Amplitude, I can quickly help clients go from first-order analytics (counting things) to a much higher order of analytics. This means my clients (international retailers, B2B IT software as a service company, innovative fintech client used by almost everyone, etc.) can quickly instrument and understand what is making a difference! What campaign, what channel, what parts of their website, app etc. lead to high lifetime value customers, new customers, more revenue etc., etc. etc. The benefit doesn't stop at analysis as Amplitude makes activation and targeting easy. If you see friction and dropoff at a certain point in a user journey, with a few clicks, I can create a cohort and activate a marketing campaign against it. I could go on and on about the real-time analytics, the integration of statistical causality analysis, the ability to analyze and understand the engagement and health of my customer base, etc. Finally, the support Amplitude provides to clients is first-class. Many other vendors I bring to clients don't do nearly as good of a job!
What do you dislike about the product?
The only downside is that it takes some time to get the instrumentation in place and done right, often with developer help needed. Other tools require the same, but in an implementation, when you want to be getting at the insights, it is tough to be patient while everything is getting set up, tested and pushed to a production environment
What problems is the product solving and how is that benefiting you?
E-commerce: Real-time analytics when other platforms couldn't do true real-time. Unifying usage and product analytics after a suite of products have been integrated after being acquired under one roof. Designing and implementing Amplitude for conversion tracking for a popular fintech product/app
Recommendations to others considering the product:
If you are looking for real-time, higher-order (causality & correlation) analytics, A/B testing, recommendations, and/or marketing activation against cohorts of people you uncover, Amplitude is a great solution. Far above and beyond traditional website analytics.
Literally the best Analytics tool available
What do you like best about the product?
The different kinds of charts help me to see the problems from another point of view and help me to understand more about my customers
What do you dislike about the product?
Amplitude may look intimidating for beginners, and sometimes tool suffers from sluggishness
What problems is the product solving and how is that benefiting you?
Amplitude helped us to find our customer persona
And currently, we are investigating behaviors that influence buying
And currently, we are investigating behaviors that influence buying
Super cool, powerful and easy to use!
What do you like best about the product?
Easy segmentation, powerful features, awesome visualisation, smooth UI/UX and flow
What do you dislike about the product?
Expensive,Speed can be improved, can have more features like in Clevertap
What problems is the product solving and how is that benefiting you?
We are following a product-led growth approach and it really helps us in identifying and solving problems.
Recommendations to others considering the product:
It's good, powerful, easy to use and worth it.
Great tool for tracking client activity for Software as a Service companies
What do you like best about the product?
Amplitude allows you to check high-level information (big picture) or even go into deep detail for time spent, usage, reoccurring visits...
Understanding trends is quite simple.
Understanding trends is quite simple.
What do you dislike about the product?
User Experience: sometimes reloading takes a bit long.
Learning curve: it took me some weeks to understand how to navigate, build charts and make sense out of the noise.
Learning curve: it took me some weeks to understand how to navigate, build charts and make sense out of the noise.
What problems is the product solving and how is that benefiting you?
Benefits: real time visualization of platform activity.
Problems solved: knowing when someone did not use the platform even though he/she said that used it.
Understanding effect of client estimulations.
Problems solved: knowing when someone did not use the platform even though he/she said that used it.
Understanding effect of client estimulations.
Recommendations to others considering the product:
Invest some time in order to get used to the platform. Formal training is key.
Once those steps are all done, you should be all set.
Once those steps are all done, you should be all set.
Thorough and user friendly!
What do you like best about the product?
The cohorts tools! So easy and straightforward
What do you dislike about the product?
Nothing so far! If I had to choose something, I'd say the tools for sharing, it'd be nice to have an option for people to comment or propose changes on charts or cohorts without actually giving them the ability to edit them
What problems is the product solving and how is that benefiting you?
Personally, view and interaction rate of a few features on our platform but the team is solving quite an array of problems with Amplitude!
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