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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,148 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Computer Software

Very easy to use while more customizability is welcomed

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
It's very easy and straightforward to create new graphs based on the data we send to Amplitude backend. The filter options are also very intuitive. Charts can also be conveniently saved and searched.
What do you dislike about the product?
It's not very easy to create derived columns to for example cluster values of a column.
What problems is the product solving and how is that benefiting you?
We mainly use Amplitude Analytics to drill into user statistics when developing new features. The practice has helped us spend our resource wisely on the issues that matter the most to our users.


    Computer Software

Easy to use Analytics for anybody

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Hoe easy you can play and learn, without the feeling you can make mistakes
What do you dislike about the product?
Easy way to include URL without ids and use these in your stats
What problems is the product solving and how is that benefiting you?
Get user insights with numbers instead of gut feeling


    Computer Software

Amplitude review

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Ease creating charts, creating cohorts, on the fly ability to save, drilling down or tracing events in charts, design of charts
What do you dislike about the product?
No ability to customize a table with aggregation or make a more presentable tabular view
What problems is the product solving and how is that benefiting you?
Building process funnels out of milestones, comparing cohorts, tracking consumption
Recommendations to others considering the product:
Great tool for rapid analytics, delivers real value and saves from having to use traditional dashboarding tools to view results in a chart format


    Julie K.

Amplitude is the holy grail for retention and usage reporting for SaaS

  • May 02, 2022
  • Review provided by G2

What do you like best about the product?
I love the user education regarding how to measure engagement and retention for SaaS. The filters are flexible for us to drill down in to every user action and the out of the box retention reports + lifecycle analysis beats google analytics or mixpanel or pendo alike.
What do you dislike about the product?
It would be great if there is a capability to retroactively track historical data for tagging implementation. This is one of the main reasons where Pendo wins.
What problems is the product solving and how is that benefiting you?
understanding user retention and why users drop off


    Health, Wellness and Fitness

Carl Vellotti's Amplitude Review

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
I like how easy it is to make queries based on natural language. I rarely have a hard time figuring out how to do what I am trying to do.
It's also easy to share analysis with my teammates.
What do you dislike about the product?
The main thing that causes issues for my team is that we'll launch a feature and then be unable to build dashboards around them. Usually this is an issue from our setup with segment events, but it would be nice if there was some way we would see if the dashboards were going to work before the feature is actually live.
What problems is the product solving and how is that benefiting you?
In general, we are trying to figure out different aspects of user behavior, like click-through rate on specific buttons, or conversion through larger, more complex flows.


    Greg S.

Detailed analytics, powerful visualizations, heavy implementation lift

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Amplitude offers a wide variety of formats for creating rich and easy-to-share data insights. All users on an Amplitude instance can share their work easily, and modifying a chart to explore a variable or dig deeper on a question is easy.
What do you dislike about the product?
I am not an engineer, but I understand that there is a heavy lift in getting Amplitude installed. All event tracking is manually implemented, so if there are events that you want to track in Amplitude, you have to configure the event before Amplitude will track anything for that event. I understand that some competitors have simplified this process, making it easier to explore the history of an event triggering without so much manual effort.
What problems is the product solving and how is that benefiting you?
We use Amplitude to understand how users engage with some of our products and how we can better educate and help users. The main benefit is how quickly a chart can be created to analyze a specific usage pattern.
Recommendations to others considering the product:
Implement some formal training for users on which events exist in your instance.


    Information Technology and Services

Top tool for product analytics

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Being able to track at the group level vs user level is critical for us. The integration and SDKs are straightforward and well documented. Most of the charts and analysis tools are also intuitive and easy to use.
What do you dislike about the product?
I wish there were auto-generated cohorts based on a start event, like signup. Right now we have to manually create the cohorts, which is inefficient.
What problems is the product solving and how is that benefiting you?
We are using Amplitude to track how our users are interacting with our product. It's been a great tool to help us improve our onboarding, retention and engagement.


    Ignacio M.

Great analytics tool to grow your products

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
SIMPLE UI
it gave a bit more flexibility in customization of events
Learning where people are dropping off
Get insights of feature use
Easy graph building and data selection
What do you dislike about the product?
Doesn't always collect all the metadata you'd expect but for the moment... nothing more.
Doesn't always collect all the metadata you'd expect but for the moment... nothing more.
What problems is the product solving and how is that benefiting you?
Learning where people are dropping off
Customization of events
Monitoring of the main metrics
Creation of dashboards to share with stakeholders
Notebooks to share the results of the experiments
Recommendations to others considering the product:
Great analytics tool to grow your products


    Information Technology and Services

my amplitude experience

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
I find the cohort feature the most useful.
What do you dislike about the product?
I dislike how experiments must start on mondays if you want to do weekly tracking.
What problems is the product solving and how is that benefiting you?
We are learning about the user journeys for users on our platform. I have been able to realize how quickly I can answer questions. I am more productive than if I had to write sql queries.
Recommendations to others considering the product:
I don't think I have any.


    Health, Wellness and Fitness

Great product & support! More features than you know what to do with

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
- Many reports and variations of reports for you to visualize data to best suit the type of insights you're looking for.
- Love the stickiness chart.
- Customer support is very knowledgable and responsive.
What do you dislike about the product?
- So far the only frustrating part is the fact that we have data in 2 projects and we're unable to analyze them together. I don't think that's an Amplitude issue, more just a problem with our implementation.
- Not really a negative, but there's more tools than you really know how to use and it's only limited by your implementation.
- I had to look on Youtube to figure out how do use the basic functionality, but once I watched a couple videos it became fairly straightforward.
What problems is the product solving and how is that benefiting you?
- We've been using amplitude to better understand engagement, conversion and retention of our audience after shipping functionality.
- Amplitude has also been helpful in our data-based decision making.