Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Fantastic Analytics Tool for Mobile Apps!
What do you like best about the product?
Set up was very simple. We were able to get up and running in less than an hour. Most of that was non-Amplitude related work, but once we were set up, events appeared immediately! We love the fact that we're able to send events straight to Amplitude and are able to iterate on the fly!
What do you dislike about the product?
To be perfectly honest, we have not found anything we really dislike about the platform. The tool has thus far offered everything we need and more. We can't wait to really test the limits of the platform once we start capturing more users and generating more user data!
What problems is the product solving and how is that benefiting you?
We were trying to find a simple and efficient way to capture user data. This brought us through a number of potential options, from using Google Sheets to AWS to Google Cloud to all sorts of other really convoluted processes. We're extremely lucky to have found Amplitude and haven't looked back since. Amplitude allows us to capture user data immediately and investigate any discrepancies in user behavior.
Recommendations to others considering the product:
For anyone looking at Amplitude, you should consider it. Having used multiple platforms across my entire professional career, it's been amazing to see a platform that is very intuitive and easy to use. It's definitely worth the investment!
For anyone looking for a cheap/free analytics tool, this is it! Trust me when I say I spent months trying to find the perfect tool for my small LLC. This has solved all my troubles and I'm planning to utilize this going forward. Once we are profitable, we plan to up our tier and start utilizing more of the platform.
For anyone looking for a cheap/free analytics tool, this is it! Trust me when I say I spent months trying to find the perfect tool for my small LLC. This has solved all my troubles and I'm planning to utilize this going forward. Once we are profitable, we plan to up our tier and start utilizing more of the platform.
Great experience, great customer service
What do you like best about the product?
Intuitive language, awesome documentation, and great customer service. The charts are live, and it's clear that the different tools have been well thought through.
What do you dislike about the product?
Unfortunately like a lot of business intelligence applications, it takes time to ensure the numbers match up across different tools, which is a little difficult for small teams like ours.
What problems is the product solving and how is that benefiting you?
Getting a better understanding of how our users use our product, and using the different charts are awesome. It's looking at conversion funnels
The best self-service tool for product managers
What do you like best about the product?
Amplitude is an excellent example of how self-service analytics powers up product decisions. It allows a non-technical prodict person quickly onboard themselves into data structure and start using it for product discovery. Such an instant access to data is a very powerful tool for prduct managers. For me personally Amplitude is a starting point for any product question I have.
The ability to run both high level product dashboards and at the same time being able to dig deeper per user level is sucha a powerful combination. Observing a particular user behaviour usually gives more insights than anything else. I usually do that before any high level analysis.
The other best part of the Amplitude is generousity for smaller startups. It's really easy to start tracking your own product performance with Amplitude using their free tier.
The data set up and data managing process is also build pretty efficiently. Gives a full overview of all the inputs and helps to make any small fixes right on top of the existing data layer. Pretty useful for sometimes messy product development at startups :)
The ability to run both high level product dashboards and at the same time being able to dig deeper per user level is sucha a powerful combination. Observing a particular user behaviour usually gives more insights than anything else. I usually do that before any high level analysis.
The other best part of the Amplitude is generousity for smaller startups. It's really easy to start tracking your own product performance with Amplitude using their free tier.
The data set up and data managing process is also build pretty efficiently. Gives a full overview of all the inputs and helps to make any small fixes right on top of the existing data layer. Pretty useful for sometimes messy product development at startups :)
What do you dislike about the product?
Data visualization plays a massive role in storytelling. Unfortunately, Amplitude lacks visualization customizations.
There are no options to track an agregated data per user. That's usually pretty crucial for user engagement metrics. I presume there might be an options to do that using custom formulas. But unfortunately help center doesn't provide much information around it.
There are no options to track an agregated data per user. That's usually pretty crucial for user engagement metrics. I presume there might be an options to do that using custom formulas. But unfortunately help center doesn't provide much information around it.
What problems is the product solving and how is that benefiting you?
I'm using Amplitude for core product KPIs: daily, weekly and monthly levels. Plus a bunch of dedicated dasbhoards per each product area.
User behavior insights: engagement, usage based charts.
Product exploration: usually on demand quick analysis based on a particula question or need.
User behavior insights: engagement, usage based charts.
Product exploration: usually on demand quick analysis based on a particula question or need.
Recommendations to others considering the product:
Make sure you get your event taxonomy set up right.
I would spend some additional time testing some different structures before the final implementation. This will save a lot of time in the future.
I would spend some additional time testing some different structures before the final implementation. This will save a lot of time in the future.
Best analytics product I have used for understanding user behaviour on my product!
What do you like best about the product?
It's very easy to use and integrate if you don't have a lot of knowledge in the area, so it won't be much of a problem to keep up with your product developments. Also, it is so useful for anyone in the organization, from customer success sales to product and marketing teams. You don´t need to have any knowledge of SQL, so for me, that is a TEN.
What do you dislike about the product?
Even though it is really hard to find something that I do not like because Amplitude is a great product and they are always making product upgrades you always have something to be better at. I wish I could copy dashboards and re-use them without having my charts "connected", that means, I would like to edit them separately but at the moment you can´t do that.
What problems is the product solving and how is that benefiting you?
On the marketing side, I am able to see which marketing campaigns work better, which sources my users prefer, and which is the social media that provides me the higher account of user registered.
On the product side, I can see which features my users use and which ones they don't and make a better product based on that. Also, I can see the behavior of my most retained users and that is critical.
On the sales side, I can create churned, bad medium, and good user cohorts in order to see how my clients are performing and when to contact them to prevent downgrades.
On the product side, I can see which features my users use and which ones they don't and make a better product based on that. Also, I can see the behavior of my most retained users and that is critical.
On the sales side, I can create churned, bad medium, and good user cohorts in order to see how my clients are performing and when to contact them to prevent downgrades.
Recommendations to others considering the product:
Read Amplitude playbooks (Retention and engagement) in order to start with some knowledge so it is easier to start creating charts and analyzing data.
Decide your taxonomy as Amplitude recommends (noun + verb) and make it critical to your developers to follow it, it will make the work easier for everyone in the organization later on.
Decide your taxonomy as Amplitude recommends (noun + verb) and make it critical to your developers to follow it, it will make the work easier for everyone in the organization later on.
Analytics dashboards made super simple
What do you like best about the product?
I love how their autocompletion makes it so simple to pull data together without having to go into my project and look up which events are tracked for what use cases. Their simple query interface makes putting up a dashboard to track conversion or other metrics very easy without being too overwhelming. The user lookup tool makes finding a segment of users that triggered specific events available right at your fingertips.
What do you dislike about the product?
I do wish I was able to do more advanced queries that combine multiple events and properties using AND/OR
What problems is the product solving and how is that benefiting you?
We use it to have visibility into the performance of new feature launches and to understand how our user acquisition and onboarding changes perform.
Amplitude Analytics is great for behaviorial analytics
What do you like best about the product?
Quick analytics
Quick loading times
Easy to understand
Quick loading times
Easy to understand
What do you dislike about the product?
Lack of flexibility
Learning curve at first. It takes some time understanding how to use the platform but after you get ove the curve, the usefulness outweighs that time spent. Essentially a god ROI for time.
Learning curve at first. It takes some time understanding how to use the platform but after you get ove the curve, the usefulness outweighs that time spent. Essentially a god ROI for time.
What problems is the product solving and how is that benefiting you?
CX, UX analytics, and behavior. Understanding engagement, retention, and lifetime value.
Recommendations to others considering the product:
It is a must for anyone trying to understand their users' behaviours
Good analytics for education and b2c startups
What do you like best about the product?
Easy making basics charts and check basic metrics.
What do you dislike about the product?
Difficult to understand and draw conclusions from pathfinder chart cause to much insignificant events.
What problems is the product solving and how is that benefiting you?
Ampli helps us track current situation.
Awesome
What do you like best about the product?
Amplitude is at the heart of our Retention Strategy. We couldn't track, test, improve without this awesome tool
Also, the possibility of tracking events are infinite.
Also, the possibility of tracking events are infinite.
What do you dislike about the product?
Maybe a little bit complicated at the beginning (F.e ; understanding N-Day Retention, Unbounded Retention or the way chart's are representated), or the setup, but once took in hand, it's really simple.
What problems is the product solving and how is that benefiting you?
We improved or retention rate, by 10% on the first month, and it's also super important when debugging to check that all of our event are sent correctly.
Recommendations to others considering the product:
It's a super tool for those who wants to track their actions for retention, funnel analysis, mobile user...
Awesome Product Analytics Tool
What do you like best about the product?
#1: Extremely easy to use, facilitating access to product metrics and data.
#2: It has all the features that I need, like cohorts, funnels, stickiness, lifecycle, growth, compass, revenue LTV, user composition, user sessions, pathfinder users, many charts types, etc.
#3: Performance (man, it is fast!).
#4: It is a real-time platform, so I can obtain meaningful, immediate insights into what is effective and what isn't.
#5: It is a collaborative tool, so it facilitates access to products metrics and data across all the organization.
#2: It has all the features that I need, like cohorts, funnels, stickiness, lifecycle, growth, compass, revenue LTV, user composition, user sessions, pathfinder users, many charts types, etc.
#3: Performance (man, it is fast!).
#4: It is a real-time platform, so I can obtain meaningful, immediate insights into what is effective and what isn't.
#5: It is a collaborative tool, so it facilitates access to products metrics and data across all the organization.
What do you dislike about the product?
#1: The price (it's sooo expensive) and not being able to buy it without speaking to someone. A cheaper introductory plan would be great too.
#2: I really need an easy way to configure some pre-Amplitude events' statistics. I know that is already possible to upload an event history, but it is not an intuitive tool.
#3: It should be noted that its interface is very easy to use but when it comes to organizing events in an orderly manner it is a bit chaotic.
#4: No built-in A/B testing.
#5: No bulk changes in dashboards.
#6: No mobile app.
#7: More data breakdown metrics could be implemented.
#2: I really need an easy way to configure some pre-Amplitude events' statistics. I know that is already possible to upload an event history, but it is not an intuitive tool.
#3: It should be noted that its interface is very easy to use but when it comes to organizing events in an orderly manner it is a bit chaotic.
#4: No built-in A/B testing.
#5: No bulk changes in dashboards.
#6: No mobile app.
#7: More data breakdown metrics could be implemented.
What problems is the product solving and how is that benefiting you?
I mainly use Amplitude to closely monitoring all products KPIs on a daily basis routine, especially behavioral reports to comprehend users' engagement with my product. Amplitude's main benefit is to reduce as much as possible the time I spend in this job.
Recommendations to others considering the product:
Amplitude is by far the best Product Analytics tool available today. Extremely easy to use and flexible, but you must have a huge budget to use it with its full potential.
Necessary tool for a product manager to analyze conversion funnel mostly
What do you like best about the product?
funnel analysis, conversion dashboard, online help and tips
What do you dislike about the product?
presentation / design of the board you can create to save and consult your analysis
What problems is the product solving and how is that benefiting you?
Data analysis to confirm user problems during problem phasis, analysis of conversion funnel, AB/Test => I am able to validate my hypotetis
Recommendations to others considering the product:
I would like to use the user personae feature, but with my offer, I can't
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