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Reviews from AWS customer

5 AWS reviews

External reviews

2,733 reviews
from and

External reviews are not included in the AWS star rating for the product.


5-star reviews ( Show all reviews )

    Financial Services

Our team's most important analytics software

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
It's an extremely powerful and flexible platform for tracking how users interact with your product. An easy way to measure user retention. The freemium model is perfect for a company just starting out.
What do you dislike about the product?
It seems that Amplitude can't report the behavior of users who have ad-blockers on their browser.
What problems is the product solving and how is that benefiting you?
We use amplitude to identify friction points like UI problem, and to see whether successive versions of the product exhibit increased user retention.
Recommendations to others considering the product:
Definitely use it if you need to measure user engagement. It's the best software in it's category.


    Information Technology and Services

As a Product Manager, data is very important for me to make product decisions.

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
I leverage the events segmentation and funnel analysis the most. I think the flexibility to dissect things via event/user property filters is super valuable as well.
What do you dislike about the product?
It would be nice to be able to do more previous week comparisons in the Funnel Analysis vs just 1 comparison.
Also Usability Issue: In the charts, sometimes the bars are too small due to the numbers it's hard to focus on the pop -up modal.

Also I know there are more features with Amplitude and they are more confusing to use because I haven't been taught by someone about them. Would be nice to have better tutorials/onboarding
What problems is the product solving and how is that benefiting you?
Trying to understand user behaviour in my product via quantitative measures. Most important to me is to understand dropoffs, and trends I can derive via the events/properties that I've added.
Recommendations to others considering the product:
It's very valuable at dissecting your product and user funnel.


    Insurance

Fast, flexible -- great insights

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
I like that Amplitude is able to give me insights into practically everything I could want to know about user behavior on my site -- way beyond what I can get with Google Analytics.
What do you dislike about the product?
I'm always uncovering new features and aspects of the tool -- maybe there could be more guidance in the interface so that I could uncover these earlier in my journey.
What problems is the product solving and how is that benefiting you?
Analyzing funnels, diagnosing problems, getting data on user journeys


    Health, Wellness and Fitness

The best analytic tool ever

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude help me to understand the user’s behaviour in the app
What do you dislike about the product?
I don't have any dislike functionality there
What problems is the product solving and how is that benefiting you?
I don't have any problems


    Ryan T.

Great for real-time analytics

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
Ability to leverage our segment data to see our website performance and certain parts of our app in real-time
What do you dislike about the product?
Lack of ability to use segment event properties to build segments by users
What problems is the product solving and how is that benefiting you?
Real-time view of our application funnel for our product and website


    Jordan C.

The Best Analytics Platform

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
By combining Amplitude with Segment, we're able to get a full picture of our entire business performance in one place.
What do you dislike about the product?
Nothing that I can think of at the moment.
What problems is the product solving and how is that benefiting you?
Getting real time analytics to inform quick marketing and business decisions.


    Real Estate

Great Product! Easy to gather insights

  • February 26, 2021
  • Review provided by G2

What do you like best about the product?
The best thing about amplitude is how easy it is to build charts, funnels, add new events, and customize events. When we release new products it makes it very easy to combine certain events if something changes, gets added, or removed.
What do you dislike about the product?
I dislike the cost of the upgrade. 30-40,000 seems like a TON of money on something you may not be able to get back in returns. It was great having the 3 month trial but wish other trials happened more.
What problems is the product solving and how is that benefiting you?
First month churn, user engagement, best conversions. We have benefited a lot on understanding the best funnels are users are doing to complete a purchase. Also what areas we need improvement based on engagement and other areas we can relax on since engagement is low.
Recommendations to others considering the product:
Make sure you give this tool a chance! The Freemium usecase of this tool is incredible! Can't imagine how helpful it would be if you switched to a paid plan.


    Matt R.

Amplitude Analytics for the Win!

  • February 11, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude Analytics is used all across our company.   From Marketing and Product development to Operations and Customer service.  Every department that needs to understand user behavior patterns rely on Amplitude Analytics.  Two important benefits are the ability to drill down and the ability to follow the customer experience across platforms and across devices.  Key is the ability to decide specifically what is important to track instead of being fed all data all the time. Removing what is not needed gives us cleaner data.

Adoption within a specific department is almost automatic because of the ease of use and report set up.  The built in explanations lead to the actual use of more functions and seem to invite exploration of features leading to more robust results.  

We are also easily able to share views so that results are seen and understood by other teams. This leads to adoption across departments.  When the whole team works from the same central data views, there are no more quandaries from conflicting sources of truth. 

Data cleanliness, data accessibility, and data centralization make Amplitude Analytics a powerful resource for our organization.
What do you dislike about the product?
Amplitude really helps managers and decision makers see data and get it easily fed to them at different intervals. The only downside is that sometimes individuals may make key decisions without a reasonable integrity check from a data analyst. Data can mislead if original assumptions are not confirmed. Don't forget to include your analysts.
What problems is the product solving and how is that benefiting you?
A/B Testing, user acceptance and user preferences more easily become sources of data to drive decision making.
Recommendations to others considering the product:
Start. Experiment. Don't be afraid to upgrade for the advanced reports.


    Amit M.

Customizable simple real time analytics

  • February 11, 2021
  • Review provided by G2

What do you like best about the product?
Ability to see real time analytics and respective take actions to address unwanted experiences. Additionally, the analytics helped us drive investment decision for our product
What do you dislike about the product?
I would appreciate few more workshops and tutorials
What problems is the product solving and how is that benefiting you?
We are solving for user adoption of available digital tools and reduce the turnaround time. We have line of sight to achieve 25% adoption rate and 20k+ hours of saving by optimizing experience


    Computer Software

Super helpful in providing great insights

  • February 09, 2021
  • Review provided by G2

What do you like best about the product?
Easy to use, intuitive, fast, comprehensive
What do you dislike about the product?
The funnel breakdown functionality can be improved to better represent users path.
What problems is the product solving and how is that benefiting you?
Basically EVERYTHING.
We track the entire product funnel from sign up to activation to upgrades.
This is a game changer for us to be on top of things.
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Recommendations to others considering the product:
Highly recommended!