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ETL made easy
What do you like best about the product?
the easy access to the numerous APIs and the outstanding user support. Adverity enables our agency to analyze our data.
What do you dislike about the product?
It takes quiet a lot of time to understand how Datatap works, but once you know the drill, it´s quiet easy.
What problems is the product solving and how is that benefiting you?
we created a clean data warehouse for our agency and automated the whole reporting process in our online marketing business.
Recommendations to others considering the product:
tell them where you want to go with this tool. Adverity can only be helpful if the goals are defined.
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My go to platform for Marketing Reporting and Analytics
What do you like best about the product?
Having all my data sources integrated into Adverity. Being able to create ad hoc ROI and Campaign effectiveness reports and share insights with my colleagues.
With the platform we were even able to setup very sophisticated attribution reports for TV spend.
With the platform we were even able to setup very sophisticated attribution reports for TV spend.
What do you dislike about the product?
Some initial training required due to many possibilities.
What problems is the product solving and how is that benefiting you?
ROI calculation, campaign reporting, campaign effectiveness, plan vs actual monitoring,
Recommendations to others considering the product:
Marketing analytics needs a clear idea what you want to achieve - thats independent of the platform you use.
Managing data has never been that easy
What do you like best about the product?
It really saved us a lot of time and trouble with manual work.
What do you dislike about the product?
It does take some time to navigate through all features, but once you get the hang of it it's easy to use and you don't want to miss it again.
What problems is the product solving and how is that benefiting you?
Adverity converted our complex data into easy-to-interpret visualizations.
Adverity is what every data-driven company needs
What do you like best about the product?
You don’t have to be an IT specialist to understand how DataTap works
What do you dislike about the product?
It takes some time to fully understand all features, but once you do, the sky's the limit
What problems is the product solving and how is that benefiting you?
Quickly analyze marketing data
Data Exploration with a lot of useful possibilities
What do you like best about the product?
It makes reporting and KPI-analysis a lot easier, since all the data is aggregated from all different sources. The reporting to the client is more clearly arranged and you can display all the KPIs at once.
What do you dislike about the product?
The reports could be split better when exported. Data-Corrections take a lot of time, when they're not attributed correctly; but one time a dashboard is set up, it is easy to maintain.
What problems is the product solving and how is that benefiting you?
Reporting to client, data analysis / learnings from campaigns, over-all reviews - also easy to use for the client with a lot of interactive possibilities.
Reliable and flexible ETL as a Service solution
What do you like best about the product?
1) Most importantly, Datatap is highly reliable and available. No outages or failures from Datatap side itself in my usage experience. It just works.
2) Connectors’ portfolio and ability to develop more. That was one of biggest argument to choose Datatap. Out of 14 API connectors that we needed at the moment of Adverity’s evaluation, they had 10 out of the box and developed 1 exclusively for our need in a WEEK. While best of alternative vendor had only 6 connectors in place.
After half a year of using Datatap, they covered all connectors we needed initially.
3) Account management is great. Adverity cares about customer’s experience and satisfaction with the product and usage. They listen to your requests, ideas, proposals for improvement and really do things about it.
Assistance with tricky cases usually arriving within few hours after the request, sometimes even minutes, though by SLA they don’t really have to be so fast.
4) They could be really much more expensive for the work they’re doing. We’re spending more for our RDS storage database per month.
2) Connectors’ portfolio and ability to develop more. That was one of biggest argument to choose Datatap. Out of 14 API connectors that we needed at the moment of Adverity’s evaluation, they had 10 out of the box and developed 1 exclusively for our need in a WEEK. While best of alternative vendor had only 6 connectors in place.
After half a year of using Datatap, they covered all connectors we needed initially.
3) Account management is great. Adverity cares about customer’s experience and satisfaction with the product and usage. They listen to your requests, ideas, proposals for improvement and really do things about it.
Assistance with tricky cases usually arriving within few hours after the request, sometimes even minutes, though by SLA they don’t really have to be so fast.
4) They could be really much more expensive for the work they’re doing. We’re spending more for our RDS storage database per month.
What do you dislike about the product?
Documentation still has a lot of space for improvements. Though it is much better now than it was half a year ago. But as support is working fast and great, that issue is not critical at all as usually you’ll got your answer in matter of hours if you ask for help.
What problems is the product solving and how is that benefiting you?
Mostly we’re using Datatap for data integration from various of Marketing partners (Adwords, Facebook, Affilinet and etc…) for Marketing Acquisition optimization and decision making. But besides that, we’re using to some data movement between cloud platforms (e.g. from Google to AWS) and data extraction from Big Query Google Analytics.
No hackwork for ETL routines’ development at all. You don’t care about anymore ETL infrastructure. Just consume data from your preferable data storage system that has all connectors’ data in it.
Marketing department could save ~80 man hours per month on manual data collection from various of partners web portals. Data is available for whole company via accessing dashboards and not an asset of Marketing department anymore.
No hackwork for ETL routines’ development at all. You don’t care about anymore ETL infrastructure. Just consume data from your preferable data storage system that has all connectors’ data in it.
Marketing department could save ~80 man hours per month on manual data collection from various of partners web portals. Data is available for whole company via accessing dashboards and not an asset of Marketing department anymore.
Recommendations to others considering the product:
If they don't have some of connectors that you need - just ask. They really doing them fast. Depends on API model complexity of course.
Extensive possibilities for reportings with excellent support service
What do you like best about the product?
Adverity gives you a lot of possibilities for reportings. Systems can be connected and data will be importet automatically. This is very helpful and time-saving. Also the presentation of graphs is very appealing. The support service is excellent, very fast and friendly!
What do you dislike about the product?
The individual setup is sometimes very challenging. It can take some time until everything is set up correctly. In some cases data is suddenly missing but I made the experience that with the support team this issues have been solved very quickly.
What problems is the product solving and how is that benefiting you?
We use Adverity for internally and externally reportings.
One platform to rule them all
What do you like best about the product?
Customer relations
Positive attitude
Visualization
Merging many platforms and managing from one point
Positive attitude
Visualization
Merging many platforms and managing from one point
What do you dislike about the product?
Interface could be easier to use but client services are making it easier. Therefore it will not be fair to say i dislike 'this' and/or 'that'
What problems is the product solving and how is that benefiting you?
Adverity definitely shorten the amount of time we spent to create visualization for each client
Clients like the visualization of their data
Creating insights by analyzing all clients' data
Clients like the visualization of their data
Creating insights by analyzing all clients' data
Very useful tool
What do you like best about the product?
Visualizing data becomes very easy which saves resources and allows you a deeper and better analysis
What do you dislike about the product?
Appearence; sometimes I would like to write thinks (Duration, Recos.) in the same visual way as a KPI Box.
What problems is the product solving and how is that benefiting you?
Campaign Reporting, optimization, analysis & recommendations.
Recommendations to others considering the product:
Get MIA as your support, she is great!
A holistic View on all KPIs
What do you like best about the product?
It is very easy to create dashboards with a large variety of different display options.
What do you dislike about the product?
That it is not possible to navigate via shortcuts inside the dashboards
What problems is the product solving and how is that benefiting you?
Reportings to our clients in more or less realtime.
so it is saving a lot of time
so it is saving a lot of time
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