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Adverity

Adverity | 1

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External reviews

223 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Mike F.

Adverity has been a game changer for our organization.

  • September 29, 2022
  • Review verified by G2

What do you like best about the product?
One of the largest challenges for our organization was providing teams with easy and automated access to media performance data from our media execution partners. Adverity makes data access simple. This frees our engineering resources to focus on more challenging problems that differentiate our client offering, as opposed to wasting cycles building and maintaining API connections.
What do you dislike about the product?
The learning curve for non-technical users can sometimes be steep, depending on the use case, and troubleshooting data processing issues can sometimes be tricky. Though this is understandable given the complexity of the service offering and the amount of data being delivered, and Adverity's support team is top-notch.
What problems is the product solving and how is that benefiting you?
We have endless use cases for delivering custom data sets from point A to point B. Adverity has native support for many data sources and destinations, making it our go-to solution for scheduling regular data transfers into our data warehouse or other internal destinations, as well as to many external client and partner destinations.


    Adriel D.

Good support, some limitations VS competition

  • September 22, 2022
  • Review verified by G2

What do you like best about the product?
The API integrations usually work well. The support is fast to help and follows up on issues.
What do you dislike about the product?
The present tool has limitations that should be tackled to be at competition's level.
What problems is the product solving and how is that benefiting you?
Adverity helps collecting Data from many different sources and harmonizing this.


    Tyler K.

Easy to use but powerful ETL tool, and now, a potent data visualizer.

  • September 15, 2022
  • Review verified by G2

What do you like best about the product?
The simplicity of the interface, from the ETL interface to the visualization interface, is conveniently laid out and requires a trivial amount of time investment to get into. A massive benefit to Adverity is the schema templating on connectors, which effectively pipes in clean and well-organized data, with enrichment customization if columns need to be edited in a short amount of time.
What do you dislike about the product?
While the visualization tool is powerful and easy to use, I feel there are some limitations to the customization aspect of the visuals in this current iteration of the tool. I think more customizable data tables with more formatting options will be a welcome, albeit necessary, addition to Adverity's Present options.
What problems is the product solving and how is that benefiting you?
The biggest problem Adverity is solving is staffing/output. With an understaffed data department and several clients, meeting those deliveries is key to guaranteeing clients' success and offering the benefit of scope readjustment to sell in even more data work.


    Albrecht F.

Great tool for controlling your marketing spend

  • September 07, 2022
  • Review verified by G2

What do you like best about the product?
Very flexible and powerful solution, all relevant traffic and tracking partners are available
What do you dislike about the product?
With flexibility comes complexity - some tasks are pretty straight forward, some are very complex and need guidance
What problems is the product solving and how is that benefiting you?
controlling your marketing spend


    Media Production

Worked with it in the past

  • July 08, 2022
  • Review provided by G2

What do you like best about the product?
Available in Vienna / On - Site. Was a great reporting tool to start with.
What do you dislike about the product?
Set up of new clients, set up of new dashboards.
Search of campaigns to get the numbers have not worked in correctly in the past
To expensive for our company and needs
What problems is the product solving and how is that benefiting you?
Our technical account manager from adverity has put a lot of effort and support in our reporting too. Most of the time it worked.
Recommendations to others considering the product:
Review cost per usage


    Education Management

Immersive experience

  • June 07, 2022
  • Review provided by G2

What do you like best about the product?
I can control the data that I am recovering, build custom reports
What do you dislike about the product?
UI can be more aesthetic, difficult to learn
What problems is the product solving and how is that benefiting you?
makes ETL transformations easy
Recommendations to others considering the product:
lots of options available, go for it


    Information Technology and Services

Datatap for ETL

  • May 10, 2022
  • Review provided by G2

What do you like best about the product?
The Adverity Platform is easy to use. Interface is simple and quick to grasp.
What do you dislike about the product?
Usage reporting is not up to par, this is the only feature we are really missing.
What problems is the product solving and how is that benefiting you?
We used to have in house built ETL connectors, but with a rapidly evolving landscape keeping this up to date is a lot of work.


    Arlinda B.

Automated reporting in just a few clicks...

  • April 20, 2022
  • Review verified by G2

What do you like best about the product?
- This platform has a large library of connectors to various platforms and databases
- If there's an API connection missing from their collection; you can build one yourself using their "webconnect" feature or ask the dev team to build one for you.
- You can use their enrichments feature to transform your data easily. There's low-code and no-code functionality to help enable users of varying skill levels.
- The onboarding process was pretty easy. They helped us set up our first workspace with data schemas tailored to our reporting needs and showed us how to use the platform.
- Their support staff is easy to work with and always willing to help out whenever we're stuck on something.

I've used Datorama and Funnel but they don't come close to this one. The platform itself is easy to navigate and the data mapping is fairly flexible which makes it easy to customize datasets for multiple clients and industries.
What do you dislike about the product?
Just a few things come to mind (and I'm sure they're working on this):
- The documentation can be lacking sometimes.
- The error codes can be difficult to troubleshoot at times without help from their support team.
- This platform is missing an online community or forum so users can collaborate and share solutions with each other.
What problems is the product solving and how is that benefiting you?
Before Adverity, we were updating all of our dashboards manually, copy-pasting from platforms and files to spreadsheets. This process was time-consuming and error-prone, taking up to 30 hours a week. Since we've implemented Adverity, our data is more consistent and automated. We can now focus on analyzing the data and optimizing our campaigns. Adding this platform to our tool stack has helped us scale our reporting capabilities.


    Martial I.

Great tool, great support!

  • April 11, 2022
  • Review verified by G2

What do you like best about the product?
User Experience and the great support from the team. Begin at onboarding to the real start ;)
What do you dislike about the product?
Perhaps a deal-overview in a combination of the used Ad-Accounts.
What problems is the product solving and how is that benefiting you?
One challenge is the automation through API


    George M.

Newly Onboarded

  • March 24, 2022
  • Review provided by G2

What do you like best about the product?
The granularity of the data that we can collect. Adverity is very intuitive and allows us to easily connect to each social media platform. Overall, Adverity seems like a good CRM system.
What do you dislike about the product?
It would be more helpful if the team at Adverity knew more about Google Data Studio. Since we've been using GDS we have hit a few glitches that would be great to have help with.
What problems is the product solving and how is that benefiting you?
The main thing we have gained from switching across to Adverity is how granular we can go with data. Although we are still learning, I feel like once we are set up we will be a lot more efficient when delivering reports to clients.
Recommendations to others considering the product:
N/A