Reviews from AWS Marketplace
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
External reviews are not included in the AWS star rating for the product.
Interface is very user friendly and organized.
What do you like best about the product?
Audiences sizes count is very clear. I also enjoy how customizable audience view is.
What do you dislike about the product?
Hard to find audience parameters and details. Sometimes when pushing audiences into Google or Facebook audience name coding is not reflected.
What problems is the product solving and how is that benefiting you?
We use ActionIQ to manage CRM audiences. Automatic connection with main media platforms is the best feature.
- Leave a Comment |
- Mark review as helpful
AIQ has been great for building segments
What do you like best about the product?
I love the copy segment feature. I wish that you could program the daily exports easier.
What do you dislike about the product?
I wish that you could program the daily exports easier.
What problems is the product solving and how is that benefiting you?
AIQ has enabled the marketing team to build their own segments and parse out the audience without engaging analtyics.
AIQ is a great tool for audience curation!
What do you like best about the product?
Easy to create audiences and track their size.
What do you dislike about the product?
Sometimes it can be a timely process for an audience to finish genertating.
What problems is the product solving and how is that benefiting you?
We solved the issue of having to build custom audiences using manual SQL.
AIQ is one of the best platform for audience insights reporting for the clients and flexible.
What do you like best about the product?
The easiest and the fastest way to create audiences
What do you dislike about the product?
Not yet, I liked almost all the features which are available in AIQ
What problems is the product solving and how is that benefiting you?
Automation to create audiences and export the audience reports to client
Paid Social Media Marketing Manager
What do you like best about the product?
Easy to go in and pull custom, unique audiences for targeting and have them automatically imported into the social platform.
What do you dislike about the product?
I'm not familiar enough with all the tools within the platform to have a dislike.
What problems is the product solving and how is that benefiting you?
Being able to keep up to date audiences and ease of targeting specific audiences within our CDP.
Decent but not industry leader
What do you like best about the product?
Ability to target our userbase on Facebook
What do you dislike about the product?
Poor performance on targeting. No way to track view through performance
What problems is the product solving and how is that benefiting you?
Targeting subscribers based on Membership KPIs. We were able to target our dormant users and see a lift in their engagemen levels.
So Easy To Use and Implement!
What do you like best about the product?
I love how easy it is to push audiences into engines such as Google Ads. Creating audiences and pushing is a breeze and takes no time to do!
What do you dislike about the product?
I would love to see more tips and tricks pages to understand how to best use ActionIQ.
What problems is the product solving and how is that benefiting you?
I am looking to understand what audiences index highly with current customers of my business for refined targeting in Google's Display and YouTube network.
Recommendations to others considering the product:
N/A
The account team is really strong and the platform is fairly easy to use
What do you like best about the product?
The account team is really strong and the platform is fairly easy to use
What do you dislike about the product?
It takes a very long time to get new integrations
What problems is the product solving and how is that benefiting you?
It allows us to leverage first-party data across chanenels
Great customer data platform for CRM marketing
What do you like best about the product?
It's very useful for building omnichannel segments and getting quick customer counts for audiences.
What do you dislike about the product?
Sometimes it can be challenging to build complex segments and there should be a data dictionary to help with all the fields and attributes available.
What problems is the product solving and how is that benefiting you?
Sizing audiences, sending segmented lists to our ESP for targeted emails
Great Omni-Channel Tool, great for segmentation, automation and Journeys
What do you like best about the product?
ActionIQ has helped us create our audiences with a simple, intuitive UI. The tool is user-friendly, and even a non-technical person can quickly build variables. The ActionIQ Team is very accommodating; they are always open to suggestions and are very responsive to any issues we bring to their attention.
What do you dislike about the product?
Reporting is a bit limited; they are working on adding this functionality and are open to feedback.
What problems is the product solving and how is that benefiting you?
Our company has multiple data sources and touchpoints; we needed a platform to consolidate this data to have a holistic view. With ActionIQ's person-match technology, we can merge numerous records for customers into a single one to market to and draw actionable insight. Another significant win is Omni-channel marketing and targeting, which is made easy from this platform.
showing 11 - 20