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Great for NAP
What do you like best about the product?
Live (instant) updates. You can change business info in Yext and then it immediately publishes across hundreds of online listings.
What do you dislike about the product?
Yext seems to have the monopoly on this system. When Yext came about, you could no longer individually update a business' address, info, etc... you had to "pay to play" so to speak. I also am not a fan of the 2 week lag in reporting and somewhat confusing dashboard.
What problems is the product solving and how is that benefiting you?
Huge time saver for NAP (Name, Address, Phone Number)
Recommendations to others considering the product:
Take all the training you can. And utilize the sales webinars as well, they're useful and help to create your own presentations if you're an agency.
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Easy interface, accurate and result oriented, friendly sales team
What do you like best about the product?
Provides the functionality of managing a top directory listings and consolidates data aggregation producing consistent/relevant results
The support from the team is top notch. If there's ever an issue, it's easy to get a hold of your designated team and get it resolved.
The support from the team is top notch. If there's ever an issue, it's easy to get a hold of your designated team and get it resolved.
What do you dislike about the product?
Analytics run one month behind.
No Industry specialization
Aggressive sales tactics
It's on the pricier side
No Industry specialization
Aggressive sales tactics
It's on the pricier side
What problems is the product solving and how is that benefiting you?
Search engine optimization
Online placements
Web traffic optimization
Consistent brand experience across digital channels
Online placements
Web traffic optimization
Consistent brand experience across digital channels
Recommendations to others considering the product:
Yext is a subscription service and the data record isn't permanent
on the pricier side
on the pricier side
Unfortunately we were not a fan
What do you like best about the product?
Unfortunately we were not a fan of this product. The business I work for used this to try to make all of our website presence cohesive. It definitely did what it said however as soon as we stopped actively using the product we got call after call about how our address did not match on google maps. It was extremely frustrating and seemed like the two things were related.
What do you dislike about the product?
It seems like its an over glorified product for something that can be done on your own. We may not have experimented with it enough to understand its true potential - but for a small business it didn't seem like a necessity.
What problems is the product solving and how is that benefiting you?
It helped us identify where we were lacking in the areas of consistency. It also boosted us to become more present on social media once again.
Great Product but You're Locked In Indefinitely
What do you like best about the product?
This software allows you to seamlessly manage multiple business listings across multiples sites. This is a marketing professionals dream!
What do you dislike about the product?
From what I've read, when you go to discontinue Yext usage, all of the postings that you've made will revert back to their original state. I've thankfully been very happy with their service so far, so I've never had to cancel.
What problems is the product solving and how is that benefiting you?
My company operates several manufacturing facilities across the United States, and this service allows me to manage each business listing from one central location.
Recommendations to others considering the product:
It's a wonderful service, but remember that you're pretty much locked in for life once you start utilizing Yext.
Yext Experience
What do you like best about the product?
I do like how this program keeps contact information correct across all channels. I also like being able to see all reviews in one location and even reply directly from Yext. Having an average score of so many out of 5 is also great for reporting purposes.
What do you dislike about the product?
I dislike the organization of the site. It takes a bit of getting used to. This could also be due to a site upgrade that happened and changed how things look. It was difficult to get acclimated at first.
What problems is the product solving and how is that benefiting you?
We're able to keep current and correct contact information for each of our campuses throughout the US. In addition, we're able to see all of the reviews coming in and an average score of what our students think of us when it comes to online reviews.
Recommendations to others considering the product:
I highly recommend connecting with the rep you're assigned and working with them closely to get the proper training. The organization of the site is the only thing truly lacking, in my opinion, and feel that addressing this ahead of time would have made the transition to this new software a whole lot easier.
Easy to Use for a Quick Win
What do you like best about the product?
Quick response from our rep and easy to use.
What do you dislike about the product?
Yext only suppresses duplicate/incorrect data and does not clean it up from the root source. ie. Once you leave Yext, all the bad listings come back.
What problems is the product solving and how is that benefiting you?
We use Yext to clean up bad listing data and as a best practice to keep our NAP data accurate for Local SEO
Super easy way to manage online listings for 140 sites
What do you like best about the product?
Love that Yext understands Google Business Pages and Google Maps and all other listings. We are thrilled that all our locations and their changes and pages can be manager with a single platform.
What do you dislike about the product?
The previous month's analytics don't populate until the end of the month.
We also have to manually suppress duplicates.
We also have to manually suppress duplicates.
What problems is the product solving and how is that benefiting you?
Managing 140 locations all in one place helps us with consistency of listings. This has contributed to improved SEO and improvement in patients being able to find us easily. This has minimized confusion that was present when each location manager their own directory listings.
Yext + Sport Clips = Winning Combination
What do you like best about the product?
It does start with the people around you. Communication with Tyler and Stacey has been superb. It has allowed us to create deeper discussion and insight. Providing exactly what we except which lays the foundation across our system to building winning strategies.
What do you dislike about the product?
Attribution. There are a few attributes that would have been nice specifically in a franchise model.
What problems is the product solving and how is that benefiting you?
Duplicate listings. Updating all store information from a single source. Locking down information. Providing Clients accurate information to drive better trust with search engines.
Optimal Location Management Software
What do you like best about the product?
The Yext CMS platform is easy to use and intuitive. Its simplistic model is also easily shared with other users across the hundreds of offices we have across the country.
What do you dislike about the product?
There is nothing that I dont like at this time.
What problems is the product solving and how is that benefiting you?
Increasing online visibility through organic means through directory listings such as Google and optimized landing pages. We have seen a 200% growth year over year through these two mediums.
Two Thumbs Up
What do you like best about the product?
Yext provides a universal place to go in an update information across all our studios - and as a result, has taken something that was tedious and labor intensive and made it much more simple. We have a much higher degree of confidence that our information is consistent and accurate across networks.
What do you dislike about the product?
Nothing that we dislike, but it would be great if YEXT would start to play in industry verticals a little more. For example, we'd love to keep our information consistent across yoga directories as well as the broader network.
What problems is the product solving and how is that benefiting you?
One of the biggest business problems we've been able to solve with Yext, aside from streamlining how we update information across our studios, is to be able to universally post content across all of our local studio Facebook pages. As a result of this functionality, we are now able to communicate news, events and student/teacher highlights at a local level, which helps to build and celebrate each of our communities in a unique way.
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