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Reviews from AWS customer

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284 reviews
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External reviews are not included in the AWS star rating for the product.


    Dinesh Reddy V.

LeadSquared Sales CRM: Powerful Lead Automation and Pipeline Visibility

  • March 13, 2026
  • Review provided by G2

What do you like best about the product?
What I like best about LeadSquared Sales CRM is its strong lead management and automation features. It helps sales teams track leads from capture to conversion, automate follow-ups, and prioritize high-quality leads, which improves productivity and conversion rates. The platform also provides real-time insights, integrations, and mobile access, making it easier for sales teams to manage their pipeline and close deals efficiently.
What do you dislike about the product?
One thing I dislike about LeadSquared Sales CRM is that the platform can sometimes be slow or laggy, especially when handling large workflows or opening multiple tabs. This can slightly affect productivity during busy sales operations. Some users also feel that certain advanced features and reporting options could be improved, and the interface could be more intuitive in some areas.
What problems is the product solving and how is that benefiting you?
LeadSquared Sales CRM solves the problem of tracking and managing leads efficiently. It helps automate follow-ups, organize sales activities, and ensures no leads are missed, which improves productivity and conversion rates.


    Suhani B.

User-Friendly CRM with Seamless Setup

  • March 09, 2026
  • Review provided by G2

What do you like best about the product?
I had a good experience using LeadSquared Sales CRM. It was helpful for managing leads and organizing sales activities. It became easier to track customer interaction, schedule follow-ups, and ensure that no potential lead was missed. The interface is super easy and user-friendly, which makes it easy for the team to stay organized. It helps to keep all customer information in one place. The user-friendly interface of the CRM makes it easy to quickly access and manage leads without spending much time learning the system. Setup was quite smooth.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
LeadSquared Sales CRM helps me manage leads efficiently, track customer interactions, and schedule follow-ups. Its user-friendly interface keeps my team organized and customer information centralized, saving time on learning the system.


    Aniket V.

Seamless Lead Management and Analytics

  • February 04, 2026
  • Review provided by G2

What do you like best about the product?
I like LeadSquared Sales CRM for its comprehensive features and lead management. It helps us with managing leads, daily tasks, follow-ups, reports, and provides excellent analytical capabilities. It's the best CRM I've worked on so far. I also appreciate how it allows customization of the sales flow to match the organization and enables real-time tracking of associates. The initial setup was very easy.
What do you dislike about the product?
Everything was fine with the software, but I think LeadSquared should integrate AI, as competitors are using it.
What problems is the product solving and how is that benefiting you?
LeadSquared Sales CRM managed our huge inflow of leads from campaigns, streamlining everything smoothly. It provides comprehensive features, lead management, and analytical reports, allowing customization of sales flow and real-time tracking of associates.


    Faheem K.

User-Friendly CRM with Stellar Auto Dialer

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I use LeadSquared Sales CRM for the auto dialer, and I really like its user-friendly interface. It keeps a good track of lead management and provides real-time analysis of leads. The auto dialer saves a lot of time without causing any disturbance, and it's easy to handle, which helps us generate a lot of good leads for our business. The initial setup was very easy as well.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
I use LeadSquared Sales CRM for auto dialing and lead management. It's user-friendly, saves time without interruptions, and provides real-time analysis of leads, helping us generate a lot of good leads for our business.


    Joshua L.

Empowers U.S. Sales with Streamlined Automation

  • February 02, 2026
  • Review provided by G2

What do you like best about the product?
I really like LeadSquared Sales CRM's no-code sales automation for the U.S. market. The drag-and-drop automation builder is fantastic because it doesn't require any developer support, which allows our small U.S. team to build and tweak specific B2B sales automations easily. This includes CCPA-compliant lead captures and tailored follow-up sequences that only trigger during U.S. business hours, which is great for U.S. customer experience. High-intent lead prioritization features ensure that leads matching our ideal customer profile receive urgent attention, which has significantly cut manual admin work—75% reduction for our U.S. team. This enables our reps to focus 90% of their time on selling rather than updating spreadsheets or manually sending follow-ups. Plus, the initial setup of LeadSquared Sales CRM was incredibly straightforward and low-lift for our operations.
What do you dislike about the product?
I can't quickly pull a West Coast e-commerce client lead-to-close report or a state-level conversion rate dashboard. This makes it hard to identify high-performing U.S. markets for our Google Ads. We have to export raw data from LeadSquared to Google Sheets and build manual reports, which introduces human error and delays our data-driven decisions. I'd love to see pre-built U.S.-focused reporting templates and a simplified custom dashboard builder for non-technical users. Also, adding U.S. state-level data tagging would be great.
What problems is the product solving and how is that benefiting you?
I use LeadSquared Sales CRM to centralize lead capture and auto-qualify leads, eliminating manual admin work and lead silos. It ensures prompt follow-ups, improving our lead-to-opportunity rate significantly.


    Prayas D.

Easy-to-Use CRM That Keeps High-Volume Sales Teams Efficient

  • February 01, 2026
  • Review provided by G2

What do you like best about the product?
LeadSquared Sales CRM is easy to use and well-suited for high-volume sales operations. Its lead management, automation, and activity tracking features support frequent use and help sales teams stay efficient.
What do you dislike about the product?
Advanced customization and reporting are limited. Complex workflows often require support intervention, integrations can be rigid, and customer support response time varies during critical operational issues.
What problems is the product solving and how is that benefiting you?
It centralizes lead and activity management, automates follow-ups, and enforces sales discipline. This improves agent productivity, reduces lead leakage, and provides better visibility into pipeline and performance.


    Manojkumar Reddy

Lead management has boosted sales and automations save time in loan origination workflows

  • January 23, 2026
  • Review from a verified AWS customer

What is our primary use case?

LeadSquared is primarily used for lead management and loan origination system implementation. In lead management scenarios such as auto sales or real estate, when a customer submits details regarding a real estate project, LeadSquared fetches the information, allowing the sales team to contact them regarding their query.

I am currently working on loan origination system implementation with LeadSquared.

How has it helped my organization?

LeadSquared has created a positive impact on the organization. I have noticed a positive impact as it has increased sales and customer engagement.

What is most valuable?

LeadSquared offers many features based on the selected pricing, whether it is a standard or premium option, allowing users to capture and manage all leads, categorize them into different segments, and ensure no lead goes unnoticed.

LeadSquared helps me categorize leads by capturing them from social media or other platforms. When a lead is captured, the sales team gets in touch with the person who made the inquiry, and when they receive updates via phone call or email, they can update the lead's status automatically through automation.

LeadSquared is currently working on many features including auto WhatsApp messages, chatbot messages, and reporting functionalities, integrating AI for custom reports, and allowing users to master the data and put it into tables.

What needs improvement?

There are not many improvements needed for LeadSquared.

For how long have I used the solution?

I have been using LeadSquared for one and a half years.

What do I think about the stability of the solution?

LeadSquared is very stable.

What do I think about the scalability of the solution?

LeadSquared's scalability is highly commendable.

How are customer service and support?

The customer support is pretty good.

How would you rate customer service and support?

Negative

What was our ROI?

There is definitely a return on investment. For example, we do not need to manually update tasks since automations are configured to trigger and update the status automatically when specific conditions are met, thus saving both time and money on configurations.

What's my experience with pricing, setup cost, and licensing?

The pricing, setup cost, and licensing are in line with industry standards. Compared to other top-niche products, they are less, and it is good.

Which other solutions did I evaluate?

Before choosing LeadSquared, we evaluated a few products including Zoho lead management and Salesforce.

What other advice do I have?

LeadSquared is a must-consider product for anyone willing to buy a lead management or loan origination system. I would rate this product a 9 out of 10.

Which deployment model are you using for this solution?

Private Cloud

If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

Amazon Web Services (AWS)


    chitrasen m.

LeadSquared: The Best B2C CRM with Seamless Integration

  • January 21, 2026
  • Review provided by G2

What do you like best about the product?
I like that LeadSquared Sales CRM can be integrated with the user's platform, which helps track daily engagement. It even prompts us on what topic our cold call pitch should be, which really helps in converting customers from free classes to paid classes. I also appreciate the one-click call feature from LeadSquared, which saves a lot of time. The proper training module provided by the LeadSquared team on using the filters and creating a new lead was helpful. LeadSquared is the best CRM for B2C.
What do you dislike about the product?
For me it's a really good CRM. Maybe if we can add AI like ChatGPT.
What problems is the product solving and how is that benefiting you?
I use LeadSquared Sales CRM to maintain all lead information, track their daily activity, and identify hot leads with its scoring system. It can integrate with user platforms, prompting us with call pitch topics and assisting in converting leads from free to paid classes.


    Arvind N.

Keeps All Lead Details Organized—Payments, Activities, Docs, and Call Logs

  • January 20, 2026
  • Review provided by G2

What do you like best about the product?
It helps me keep track of all lead details and lead tracking, including payments, activities, documentation, call log details, and everything else. I can integrate multiple software tools into the CRM, and it also helps with every reminder.
What do you dislike about the product?
I don’t have anything to dislike about it, and it works very smoothly.
What problems is the product solving and how is that benefiting you?
This CRM helps me track all lead details and set follow-up reminders for every lead. It keeps all information up to date, and overall it works very smoothly.


    Mohammed O.

Super Easy to Use with All Reporting & Analytics in One Place

  • January 15, 2026
  • Review provided by G2

What do you like best about the product?
It is super easy, I've used as well as worked here so I know in and out of it. It is easily understandable, all the reporting and analytics in one place.
What do you dislike about the product?
Nothing as such. it is a little price sensitive, but easily negotiable!
What problems is the product solving and how is that benefiting you?
LeadSquared is designed to handle common sales and marketing challenges