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Veritone Pays Off!
What do you like best about the product?
I use Veritone everyday. The Radio Attribution information guides me on how to best help my clients on the right stations, creative, and search. I have saved so many clients because i was able to use the reports and show how we drive search. Thanks, Craig
What do you dislike about the product?
No big issues. Information loads a little slow and the Connection process can be difficult for clients.
What problems is the product solving and how is that benefiting you?
Number one, showing my clients radio drives search, best creative, and that radio works.
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Very Helpful Tool for the Marketing Tool Belt
What do you like best about the product?
Veritone helps give the radio advertising customer the accountability they have always wanted. In my 10 years selling radio advertising one thing I hear a lot if "how can I track it?" Anyone in the industry knows that tracking a marketing campaign is never as easy as it seems. There are a million factors that determine a campaigns success, and some may not be evident until years after the campaign is over. But Veritone gives us marketers a quick answer to that questions, and an easy way for advertisers to actually see the impact their campaign is making.
What do you dislike about the product?
I have had a few technical issues that can be frustrating, but the team at Veritone is good about answering questions and solving problems.
What problems is the product solving and how is that benefiting you?
It gives me an instant answer to the common objection "how can I track it?"
It helps to reassure the client, and it makes the whole process a little more transparent.
It helps to reassure the client, and it makes the whole process a little more transparent.
GAME CHANGER
What do you like best about the product?
I love to show clients their new visits!
What do you dislike about the product?
The "other' category on traffic channels
What problems is the product solving and how is that benefiting you?
Clients see the radio campaign working! Love showing them how many new people hit their site just within 10 minutes!
Recommendations to others considering the product:
USE IT!!! You will get more renewals and build trust with your clients!
Great for providing insights
What do you like best about the product?
Easy to show increased web traffic as a result of the campaign
What do you dislike about the product?
The processing time can seem extensive at times. A lot of waiting for data to load
What problems is the product solving and how is that benefiting you?
Clients are able to directly see attribution to broadcast and increase chance of renewal
Very helpful in providing insights into how traditional media is driving web traffic
What do you like best about the product?
All of the reporting to optimize campaigns
What do you dislike about the product?
Would be great if it manually made some suggestions
What problems is the product solving and how is that benefiting you?
Adjusting marketing plans that have delivered stronger results
Best Way to Build Rapport
What do you like best about the product?
Veritone Attribute is a great one-stop shop to pull together multiple data points to share with your clients to show them what is working and what could be improved on.
What do you dislike about the product?
Veritone Attribute is amazing. I do wish that the PowerPoint reports reflected the same as the PDF reports did - the graphs are more user friendly to share with clients.
What problems is the product solving and how is that benefiting you?
Veritone Attribute shows my clients what is working and what needs improved upon whether it is adding in multiple spot lengths or moving around dayparts to better opitmize the campaign.
Recommendations to others considering the product:
Watchlists can be difficult to create because of how the spot is transcribed.
Great tool to show clients how their radio is converting to website traffic
What do you like best about the product?
You can sort by date, station or creative. Also give the client a total recap of a specific time period
What do you dislike about the product?
It’s a bit clunky with the updating process. If I want to select future dates I have to edit the campaign dates
What problems is the product solving and how is that benefiting you?
Client attribution credit. A lot of times radio doesn’t get credit for web traffic and this tool helps show that.
Recommendations to others considering the product:
It’s. A great tool for sellers to show clients how their creative is conversing and overall schedule
Excellent tool for recaps!
What do you like best about the product?
Reports are easy to understand and esay to discuss with clients
What do you dislike about the product?
There is nothing that I dislike so far. I liked it as it is.
What problems is the product solving and how is that benefiting you?
It solves the client's doubt on what is really working for them
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