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Great for visibility growth
What do you like best about the product?
Using G2 has been great for getting us more visibility and seeing the buyer intent data. There are a lot of widgets and tools within G2 that have been great. Some we have yet to explore but so far the experience has been positive.
What do you dislike about the product?
It was a bit difficult getting the buyer intent data integrations up and running but our support team have helped walk us through our questions and get everything ready to go. They've been very supportive and responsive in regards to that. I also dislike that we cannot customize the campaign emails coming from G2 but have been finding creative ways around sending campaigns on our end. We are a global company and have difficulty with having customers outside of the US trust the site but the more visibility we get the better results we see.
What problems is the product solving and how is that benefiting you?
Getting more visibility and trust within the market. It has been great using this share our badges, seeing the intent data coming in and being able to target our customers.
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G2 is the most important tool in my tech stack
What do you like best about the product?
I use G2 to collect customer reviews. As a Customer Marketer, that stuff is like pure gold to me. Both from a product feedback standpoint and from a market perception standpoint, nothing is more valuable than a constant influx of customer reviews.
What do you dislike about the product?
I occasionally wish that there was less of a desire to game the system, which is relatively easy to do with G2. Sometimes I feel like our position on the grid and within G2's algorithm isn't a true representation of our market share and perception, and that can be frustrating to overcome. That said, the algorithm is what it is, and it's all about maximizing the potential of your profile.
What problems is the product solving and how is that benefiting you?
G2 gives us amazing insight into direct customer feedback and helping us prove our value to the market.
G2 marketing solutions are awesome
What do you like best about the product?
Product profiling, reviews, the amount of due diligence in authenticating user feedback, and how G2 researches products and publishes reports using state of the art algorithm. G2 got a fantastic team and is very responsive and helpful.
What do you dislike about the product?
No dislike as such. However, if you provide billing in country-specific currencies in the future, that would be great.
What problems is the product solving and how is that benefiting you?
Sourcing, collating, user-driven content based on original feedback and also showcasing the same to prospects and customers with its originality.
I wish there was more transparency
What do you like best about the product?
The automation and simplicity of the emails to send out. I like that they have it built with triggers to remind your customers to write a review. I like that you can see how you compare to your competitors.
What do you dislike about the product?
There is not a lot of transparency to how things are calculated. I would like if everything was public on how things were measured to be able to create a strategy.
What problems is the product solving and how is that benefiting you?
Giving us more content for our sales teams to use, content for our website and social media.
Expanding the Customer Story
What do you like best about the product?
What I like most about G2 Marketing Solutions is that it effectively allows teams to leverage their positive customer base reputation. Automation and integrations help automate the story of your business, and G2 provides much better and more detailed insight to make a decision.
What do you dislike about the product?
I dislike at times that some reviews get rejected and there might not be a completely clear reason as to why (although it does provide a bit of context) - so the filtering is good to an extent, but more transparency would be good in that area.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions is helping build our brand presence and digital curb appeal. It helps us provide additional context to the solutions we provide to customers by referring back to our customers' experiences.
Best marketing platform for B2B SaaS business
What do you like best about the product?
G2 intent is one of the things that I like in G2. We will have the visibility of companies researching about us and competitors is the one of the best features.
What do you dislike about the product?
I don't think it is a downside but it would be really helpful if we can get more insights on competition.
What problems is the product solving and how is that benefiting you?
G2 helping me to reach potential users who is actively searching for business like ours. The integration with LinkedIn makes us easy to plan campaigns for the users.
PartnerStack Staple
What do you like best about the product?
G2 is super helpful when looking up ISV's or alternative PRM solutions, the categories and directory are crucial to the way navigate different industries and drive business.
What do you dislike about the product?
I don't necessarily have anything that I dislike with G2, all my experiences have been positive for the most part. If I do come across any negative experiences, I'll be sure to add another review.
What problems is the product solving and how is that benefiting you?
Mapping out what products we're competing with and how we can differentiate ourselves based on user feedback, adds to the way that we approach the market and shape customer conversations.
Great team and they make it easy!
What do you like best about the product?
G2 Marketing Solutions allows us to have our G2 reviews on many of the SaaS marketplaces where our company has solutions listed!
What do you dislike about the product?
We are not able to link our G2 reviews to the Salesforce AppExchange yet.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions provides reviews from real customers that we can point to to prove client satisfaction and success! We use these in addition to our written and video customer success stories to show client ROI.
G2 Reviews
What do you like best about the product?
The insights directly from users has provided invaluable feedback for us to make decisions
What do you dislike about the product?
I wish there was more flexibility in how the reviews were structured
What problems is the product solving and how is that benefiting you?
Providing a platform for prospects to validate our offering
Fantastic Partner!
What do you like best about the product?
I love all the insights we get regarding our presence and positioning compared to our competitors and the way the platform helps us have more visibility on customer journeys.
What do you dislike about the product?
nothing so far, everything with G2 is fantastic
What problems is the product solving and how is that benefiting you?
As I said before it is helping me get insights regarding our position in front of competitors, and also get market proof on how our platform can help companies.
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