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Essential for affiliate marketing
What do you like best about the product?
G2 is a very common and well-known platform for collecting software information and reviews from users - it is well received by customers.
What do you dislike about the product?
The functions are good all around, unfortunately the costs are very high.
What problems is the product solving and how is that benefiting you?
Potential customers find our software information, collect reviews, evaluate potential customers, review campaigns, brand awareness
Great vendor portal and support
What do you like best about the product?
The variety of features and tools which are self service. The support we receive is excellent.
What do you dislike about the product?
Sometimes there are updates made which are not communicated out to all users. I also sometimes miss important emails because they go to the account admin, who is not as hands on with the platform.
What problems is the product solving and how is that benefiting you?
Supports our GTM messaging and market presence.
A great reliable review source
What do you like best about the product?
The reviews are vetted by G2 and a lot of the admin work is taken away from us. I also love how easy it is to use. We tend to find customers are more likely to give a review on G2 as its a reptuble site rather than ad hoc email surveys.
What do you dislike about the product?
Sometimes the reviews take a while to process but apart from that I love the platform.
What problems is the product solving and how is that benefiting you?
G2 gives us a one stop shop for customers looking to gain insight into our product from a sales perspective and also retention. We also love that customers can give honest feedback that we can then act upon internally. The insights that we get from the platfom are also great when seeing where we fit in teh market.
G2 has been helpful in Account based Outreach!
What do you like best about the product?
This has helped us in identifying prospects who are actively looking for our solutions listed in e-signature category which has enhanced our targeted sales efforts.
What do you dislike about the product?
Some of our sales agents express concerns about low conversions rates from leads sourced through G2.
What problems is the product solving and how is that benefiting you?
Identifying companies in an active buying cycle, g2 has enables us tageted marketing and sales outreach.
Insight intelligence on your prospective buyers and competitors
What do you like best about the product?
I really like that we can get very insightful data on prospective buyers seeking out to buy our kind of product offerings and also understand how they are interacting with the general product categories, or our specific profile and competitors. Also the implementation and integration to Hubspot is super nice, we can build vsrious workflows on the various intent data to help our sales and marketing team focus on high intent companies. Finally the customer success and support team are very helpful, always checking to help us get the most value. It definitely helped us target our intent buyers better
What do you dislike about the product?
Most of the data are on the company level, you can get a general location of where the signals are coming from, but it's kind of a guess work narrowing it down to which specific contacts from that location to engage, I think that's where your buyer personas come in play, but will be best to get both if possible.
What problems is the product solving and how is that benefiting you?
Helping us prioritize companies that are already in the market, or know about us, and also help us keep an eye out on potential chirn accounts. Generally G2 helped with revenue growth
Nice Platform to Get Reviews
What do you like best about the product?
It helps us in getting genuine reviews from our customers. And we also use G2 badges in all our markting creatives.
What do you dislike about the product?
Sometimes a genuine review also does not get approved.
What problems is the product solving and how is that benefiting you?
It is helping me in getting reviews from my customers that I can showcase on my product pages, it helps in branding.
Review of G2 reviews for my company
What do you like best about the product?
We get a good perspective of customers opinion about our product, features, areas of growth and much more.
What do you dislike about the product?
Sometimes I can see the profile details of the customers.
What problems is the product solving and how is that benefiting you?
Get feedback, opinions about our product, features, areas of growth and understand of customers perspective of our product.
G2 is helpful.
What do you like best about the product?
I like the reports that show where your company stands among other companies. The interface is also well designed.
What do you dislike about the product?
It can be hard to find answers in the help menu sometimes, and there have been a couple of times where G2 has taken more than a couple of days to reply to an email.
What problems is the product solving and how is that benefiting you?
G2 is helping us get reviews on our software and is giving us an insight into how our company ranks compared to other companies on multiple levels.
The best option for unbiased business reviews and data
What do you like best about the product?
G2 makes it so easy for us to gather unbiased feedback about our organization. Beyond collecting amazing badges, I really appreciate the back end view of what a variety of customers/users think about our featuresets and an in-depth look at how we rank against our competitors. We compile a quarterly report of this data in order to stay close to this data.
I also like being able to see which prospects are investigating our company so we can approach them proactively.
The reviews are easy to gather, the badges are easy to implement and the data is easy to consume.
What's not to love!?
Our account executives are also very helpful - there when we need them!
I also like being able to see which prospects are investigating our company so we can approach them proactively.
The reviews are easy to gather, the badges are easy to implement and the data is easy to consume.
What's not to love!?
Our account executives are also very helpful - there when we need them!
What do you dislike about the product?
The integrations could use a little bit of work, but that's something that is manageable now. I would also love to have more intel about the buying group within a prospective customer org when they're viewing our page.
What problems is the product solving and how is that benefiting you?
I love having an unbiased review platform that can also help facilitate our company's reputation in a powerful way!
Reviewing high intent buyer activity is also an important part of our demand generation strategy and I appreciate the ease in which we're able to see that intent.
Reviewing high intent buyer activity is also an important part of our demand generation strategy and I appreciate the ease in which we're able to see that intent.
G2 has been a useful to get our brand in front of prospects.
What do you like best about the product?
G2 Marketing Solutions has been a useful tool to collect client feedback and get our brand and services in front of potential customers.
What do you dislike about the product?
Some clients have found it difficult to navigate through the submission process.
What problems is the product solving and how is that benefiting you?
G2 gives our clients an opportunity to share their experience with our products and services.
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