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We ❤️ G2
What do you like best about the product?
The best thing is that G2 helps new, high-quality prospects find us at a great price. The next best thing is that they do it as part of a genuine partnership with us, supporting us every step of the way. I know that Mark and Henry have my back, and they consistently go above and beyond to help us reach our goals.
What do you dislike about the product?
Nothing much to dislike! It would be cool if they had the option to translate our profile into different languages.
What problems is the product solving and how is that benefiting you?
G2 provides a place for our future prospects to conduct unbiased research on our category. Leads that find us on G2 become customers at a higher rate than those from Google Ads or Gartner, at a fraction of the cost.
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I love working with G2!
What do you like best about the product?
G2 employs some of the most professional customer success professionals I've worked with. Shoutout to Jade Cass and Siobhan Murphy!
What do you dislike about the product?
I love G2 and consider it the most reliable platform for customer reviews.
What problems is the product solving and how is that benefiting you?
It's increasing our company's visibility in the market by vetting and making available some of the most insightful details about our platform and what we offer to clients.
Great marketplace for showcasing your software solutions
What do you like best about the product?
The EMEA Customer Success team have been very engaging and supportive in helping us utilise the platform
What do you dislike about the product?
It can be quite time-consuming and taxing to create and maintain profiles, especially if limited on resources
What problems is the product solving and how is that benefiting you?
We can demonstrate the value we are bringing to our customers
A must-have channel for all scaling software businesses
What do you like best about the product?
The biggest plus for us has been using reviews to help prospective buyers understand how we have helped existing customers in similar ways. Being able to show our strengths vs competitors on a macro and micro level also helps. The G2 team is also very helpful in educating us on best practices.
What do you dislike about the product?
There is not much to dislike. G2 is always expanding ways to collect and leverage reviews.
What problems is the product solving and how is that benefiting you?
G2 provides a place for us to easily use feedback from our customers to show buyers how our platform differs compared to both our competitors and the status quo. In this day and age it's it's hard for people to trust your brand just based on what your website and social media says. It's about what your customers are saying about you.
A great tool for marketing and communication on an international scale
What do you like best about the product?
The team was always willing to go above and beyond to find ideas and fixes to increase success.
What do you dislike about the product?
The leads that we got directly through G2 form fills were not always high quality.
What problems is the product solving and how is that benefiting you?
Increased communication in developing regions.
New growth engines - ✅
What do you like best about the product?
Ever since we started using G2 (and built our company page) we started receiving many new leads from all around the world. The great advantage of G2 is the indexing of its categories on Google. That means that whenever someone searches "The Best Privacy Software for Businesses", they will get to Mine PrivacyOps pretty quickly. In addition, the seasonal badges and awards are great for our brand trust.
What do you dislike about the product?
A bit expensive, but what can you do! The value is insane here!
What problems is the product solving and how is that benefiting you?
- Another lead generation channel
- Boost our brand
- Review collection (we don't use any other software/hub to gather our B2B reviews)
- Boost our brand
- Review collection (we don't use any other software/hub to gather our B2B reviews)
Beating your competition
What do you like best about the product?
First and most important are the team that is assigned to the project with you. We were lucky to have the best team Mark and Henry are doing amazing work with us. They also go deeper into our employees, teaching them the importance of reviews. The result was not late to come.
What do you dislike about the product?
The TTV is longer than expected. We are investing in this project cross-company effort (worth it, of course), but we were not ready to make sure huge investments at first now we want to invest more than we first started. The system works !!!
What problems is the product solving and how is that benefiting you?
Our product is very unique but at the same time can fall into the wrong competition and G2 helps our audience to see the different ways our product works for them, so we are able to increase our traffic to our website drastically.
A lack of reviews makes buyers less likely to buy. Here's where G2 comes into play.
What do you like best about the product?
Online reviews help consumers make purchasing decisions.
What do you dislike about the product?
At times I feel G2 is browsed more by competitors than actual buyers.
What problems is the product solving and how is that benefiting you?
Discovery, reputation, social proof, trust, reach
Great customer success team and useful insights
What do you like best about the product?
G2's customer success team is excellent; they're always coming up with new ways to share our badges and promote our profile. You can add a wide variety of content to your profile and there are a number of useful integrations.
What do you dislike about the product?
The category we're in can sometimes feels a bit broad or unaudited, meaning sometimes our G2 competitors aren't always our actual competitors. This means our insights, at times, can be irrelevant. As a consumer, I think the layout is good, but if you're logged in as a product admin, I think it can be tricky to navigate and doesn't have a very easy-to-understand layout.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions is increasing our online presence, enabling us to connect to happy customers, helping us understand what else our clients require from our solution and what needs improving, and lastly, we're able to direct our prospects that are in the decision phase to our profile through social media and email.
G2 exceeds all expectations!
What do you like best about the product?
It's amazing how many useful features the G2 platform has. Most of them you can easily use in a few clicks. Well-thought-through and organized information and step-by-step manuals make it easy to navigate the platform by yourself. And tones of case studies and examples shared by the team in comprehensive guides make it easier to navigate through the variety of ways you can use G2.
But the most important is the G2 team working with you. They are professionals that help you to get the maximum from your experience. In some way, it feels like you reinforced your own team with new members who generate ideas of what else could be done to improve your marketing results and even do part of your job (like outreach and so on). Fantastic!
But the most important is the G2 team working with you. They are professionals that help you to get the maximum from your experience. In some way, it feels like you reinforced your own team with new members who generate ideas of what else could be done to improve your marketing results and even do part of your job (like outreach and so on). Fantastic!
What do you dislike about the product?
Nothing really.
In the beginning, it's a bit confusing to understand what's exactly included in each plan if you're unfamiliar with the names of the platform's features (as there're many of them). It's not a disadvantage, as your managers will eventually walk you through them. But I would recommend that all who think about using G2 on a pro level invest a bit of their time learning what's in the admin panel to ensure better understanding from the beginning.
In the beginning, it's a bit confusing to understand what's exactly included in each plan if you're unfamiliar with the names of the platform's features (as there're many of them). It's not a disadvantage, as your managers will eventually walk you through them. But I would recommend that all who think about using G2 on a pro level invest a bit of their time learning what's in the admin panel to ensure better understanding from the beginning.
What problems is the product solving and how is that benefiting you?
Our two main goals were the work on raising brand awareness and increasing social proof. G2 badges and a rating system based on reviews are the perfect tools for both.
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