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External reviews

738 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Computer Software

Great tool that helps us leverage customer advocacy

  • September 01, 2022
  • Review verified by G2

What do you like best about the product?
Very straightforward process for review campaigns - from the start of the campaign to the reimbursement - definitely a competitive advantage over some other similar platforms.
In addition, the G2 team we've worked with has always been very knowledgeable and responsive, something that everyone working in CS appreciates ;)
What do you dislike about the product?
The navigation around the admin portal can be confusing and sometimes takes a bit of time to find what I'm looking for.
What problems is the product solving and how is that benefiting you?
G2 helps us boost our online presence and aggregate the feedback from our customers in one place, and as a result offers many different ways to leverage those during sales / success cycles.


    Krutika K.

Great solution and top-notch team

  • September 01, 2022
  • Review provided by G2

What do you like best about the product?
G2 has been a great help to our marketing and RFP team.
Definitely adds a layer of trust when our potential buyers are making purchasing decision.
It was a real pleasure working with the whole CSM team - Jade, Edan and Matthieu.
What do you dislike about the product?
Nothing at all. The solution is great and it was a pleasure working with the team
What problems is the product solving and how is that benefiting you?
Definitely adds a layer of trust when our potential buyers are making purchasing decision.


    Computer Software

G2 team is super Professional, Attentive & Responsive

  • September 01, 2022
  • Review verified by G2

What do you like best about the product?
From the moment we reached out to G2, we received outstanding service. Our customer success manager is always there to help and answer any questions we might have with a personal touch. She cares about us and goes out of her way to ensure we use the platform to its maximum potential, pointing out features we weren't aware of and solving any issues we might have very quickly.
What do you dislike about the product?
Nothing I dislike. I'm pleased with the service.
What problems is the product solving and how is that benefiting you?
G2's trusted marketplace leverages the voice of our customers; we can learn from their feedback and share our customer's success and satisfaction across the board.


    Joanna S.

Expert Solutions with a Smile

  • September 01, 2022
  • Review provided by G2

What do you like best about the product?
We love the friendly, positive attitude of all the G2 employees we've encountered. The follow-ups and the problem-solving have been above and beyond.
The backend user experience of the platform is easy to navigate and simple to perform updates and changes of content etc.
What do you dislike about the product?
There is a lot going on, lots of new integrations, always lots of news - that sometimes it feels a bit overwhelming. Maybe some kind of a monthly news reel, like a quick roundup, could be produced and sent out instead of so much static content.
What problems is the product solving and how is that benefiting you?
When we hit walls because of company restrictions, we are consistently offered ways around it. That way, when any restrictions are lifted, we will be ready to take advantage.


    Kasper B.

Full featured review platform

  • September 01, 2022
  • Review provided by G2

What do you like best about the product?
The level of detail with regards to the feedback is very good. The grid view and industry specific comparisons are great.
What do you dislike about the product?
Collecting review requires substantial effort as it is quite demanding on the customers.
What problems is the product solving and how is that benefiting you?
We use G2 to position ourselves in the market place and drive interest to our products.


    Niels L.

Great platform for B2b reviews and buyer incentive data

  • September 01, 2022
  • Review verified by G2

What do you like best about the product?
The buyer incentive tools available to us in G2 are very useful and give us valuable data for our marketing and sales efforts across our team.

Collecting and using reviews in our campaigns and landing pages has proved to help raising our conversion rates.
What do you dislike about the product?
There's not that much to dislike. However, there are a few navigational things that could be improved a bit when signed in - but that's usually because I forget where they are.

The second thing might be that getting the credit card receipt is a bit complicated when you buy buyer incentive credits from Amazon. We have to go through our rep. to get it. That would be nice to get automatically sent to us.
But I believe they are working on fixing some of this.
What problems is the product solving and how is that benefiting you?
THe G2 Marketing solutions help us find the right potential customers in the middle of choosing a new CMS for their website. It can be very tough to find the right prospects, but G2 Buyer incentive data gives us a huge advantage, and we do see that a substantial amount of leads and closed deals have had activity on G2.


    Alina L.

Amazing services and support, highly recommend it!

  • August 31, 2022
  • Review verified by G2

What do you like best about the product?
I am fortunate to work with such a fantastic team. The features we were offered are excellent and new innovations are always coming out. I strongly believe that this is due to the hard-working team at G2, of which I can single out the amazing Abhilash Chowdhury and Matthieu Le Sayec.
What do you dislike about the product?
Nothing I can pinpoint or think of at this moment.
What problems is the product solving and how is that benefiting you?
Gathering reviews for SaaS business.


    Alex K.

Great experience with G2!

  • August 31, 2022
  • Review verified by G2

What do you like best about the product?
Working with dedicated account managers to help us get the most out of generating reviews and our profile on the platform in general.
What do you dislike about the product?
There isn't much I can say I dislike about G2. It is an expensive service, but the service you get really makes it value for money, so while I would like it to be cheaper, it isn't because I think its over-priced.
What problems is the product solving and how is that benefiting you?
G2 is helping us to increase awareness of our product to prospective customers at an early stage of consideration. It helps us to make sure we have a good chance of being part of any comparison process. Then it is down to us to standout to our ICPs.


    Computer Software

An excellent reviews-and-social proof platform - driving signups and demos for our software!

  • August 26, 2022
  • Review verified by G2

What do you like best about the product?
What I like best about G2's Marketing Solutions is the dedicated support you get from your Account Manager / Account Executive. They ensure that you get your G2 account set up for maximum impact, and also provide best-practice insights on how to drive authentic, stellar reviews from your customers. Their quarterly reports are also great 'milestones' to plan your review-growth goals by, as they give you something to 'aim for' in your efforts to grow your G2 presence.
What do you dislike about the product?
Sometimes the internal Admin menu setup is a little confusing to navigate. I guess that this is partially because of how many features/options G2 has, but perhaps this could be laid out a little better. Also, some of the ranking metrics G2 uses to place your company in the rankings for appropriate categories don't always seem to relate to product maturity. I.e. the number of employees in a company. I understand that this can, at times, impact product quality, but at the same time - a large company doesn't an excellent product make!
What problems is the product solving and how is that benefiting you?
It's helping us to develop, and maintain, a strong presence on G2 as a trusted and high-traffic review/social proof site, driving more good quality leads to our site, in the form of signups and demos.


    Information Technology and Services

Highly recommend G2 Marketing Solutions!

  • July 24, 2022
  • Review provided by G2

What do you like best about the product?
G2 provides valuable insight into how we compare with our competitors, along with many great tools to enhance our visibility in the marketplace. Our customer success/relationship managers have been a huge help in finding new and creative ways to boost our presence (thank you Kaylan and Dani!!).
What do you dislike about the product?
Our position on the grid isn't necessarily 100% accurate, but that's not entirely a G2 issue. Other than that, there's not much to dislike!
What problems is the product solving and how is that benefiting you?
G2 is helping to strengthen our presence and is providing us with leads and references that we may not have known about otherwise.