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Helpful partners on the journey
What do you like best about the product?
The G2 team understands what is important to us, and they help us get the most out of their platform. They make it convenient for us to capture reviews and see the things we need to improve upon from our clients' comments. The team provides great support and provides ideas that help us keep our program fresh and evolving.
What do you dislike about the product?
There is always some portion of our audience that views the information here with skepticism, but G2 provides ample information to overcome those objections.
What problems is the product solving and how is that benefiting you?
It is important for us to capture a wide array of feedback - different types of customers in a variety of industries and sizes - to ensure we have a good sense of our market needs. And getting feedback on our wide range of products is important to us as well.
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The best Peer Review platform outthere
What do you like best about the product?
I'm working with 7 peer platforms, but G2 is by far the most comprehensive one, from the UX to the features offered in order to serve our company goals. They provide a lot of great features for business growth.
What do you dislike about the product?
I don't have anything to add here. Everything runs smooth.
What problems is the product solving and how is that benefiting you?
We are now better at listening to our customer's voice and we are able to fuel the sales reps with the right weapons.
G2 is an essential partner for our content and demand generation efforts
What do you like best about the product?
G2 Crowd gives us the content we need to fuel our demand generation and social proof efforts. Customers and prospects are hungry for real information, not the same features and benefits every vendor claims.
With the content subscription we are able to offer prospective buyers helpful insights based on reviews from peers to help inform their purchase. The Customer Success team is also great to work with and always
offer great advice and use cases from other company experiences that accelerate our goals.
With the content subscription we are able to offer prospective buyers helpful insights based on reviews from peers to help inform their purchase. The Customer Success team is also great to work with and always
offer great advice and use cases from other company experiences that accelerate our goals.
What do you dislike about the product?
Nothing, really. I had experience with G2 from a previous company and it's even better the second time.
What problems is the product solving and how is that benefiting you?
The data G2 provides serves like a third party buyers guide for our prospects and target audience, and through our promotions we have been able to fill our MQL and SQL pipeline.
Secondarily we are gaining user and competitive insights on the product, using widgets to build site content and drive seo, and we are also utilizing G2s creative services, which
has helped with our own production capabilities.
Secondarily we are gaining user and competitive insights on the product, using widgets to build site content and drive seo, and we are also utilizing G2s creative services, which
has helped with our own production capabilities.
G2 has made a huge impact in understanding our buyer's journey
What do you like best about the product?
Having these insights and proof points has been key to creating our workflows, messaging and digital campaigns.
Our team at G2 is amazing, Jamie Yates and Stephanie Cole are incredible resources that are invested in our success and we have enjoyed working with them.
Our team at G2 is amazing, Jamie Yates and Stephanie Cole are incredible resources that are invested in our success and we have enjoyed working with them.
What do you dislike about the product?
Honestly, I really don't have any complaints - I truly feel like a valued partner!
What problems is the product solving and how is that benefiting you?
Buyers journey - understanding who we are stacking up against, where we may fall short and what items are important to our potential customers.
Great team makes it easy to work with and strengthen our brand
What do you like best about the product?
The inbound leads that come in are high quality. These are prospects who have us on their short list and are actively researching our solutions further. On the review generation side, the dashboard is very helpful and intuitive. Reports are easy to find and it makes it very easy to manage our product profiles. The G2 team is very supportive and responsive, you feel like you've got additional team members with them.
What do you dislike about the product?
The quantity of leads can be low at times
What problems is the product solving and how is that benefiting you?
The intent data signals are an enhancement to our lead generation efforts. The G2 team has been very helpful in working with us to launch successful review generation campaigns.
Recommendations to others considering the product:
If you are looking to strengthen your review profile on G2, give this team a try. They help you come up with review generation tactics and how to best implement them.
Wonderful Enterprise Support!
What do you like best about the product?
While the platform is super intuitive to use, it's our account management that makes G2 a 10.
What do you dislike about the product?
It can sometimes be difficult for multi-function teams to manage when there are distinct goals for each but we're getting there.
What problems is the product solving and how is that benefiting you?
We were looking to increase our brand awareness and be where our competitors are. This has been realized.
Transforming our marketing strategy with G2
What do you like best about the product?
Our account team! Michael, Alexis, and Jeremy really made the difference in our utilization. They made suggestions we wouldn't have thought of. They have been there every step of the way.
What do you dislike about the product?
There is just so much, and not enough time to implement. We're a smaller demand gen team, which makes expanding our efforts a bit difficult. We've leaned on our account team to help, but there is just so much, it can be overwhelming at times. I also don't think this is necessarily a bad thing, a lot of room to grow.
What problems is the product solving and how is that benefiting you?
We've been able to add another layer to our marketing that has been missing. In our industry, peer recommendations are the best leads we receive. Having G2 has allowed us to create tools for our reps (reference pages are wonderful), analyze feedback on our products for our product team, and now have some great content to utilize within our marketing. We've been able to go toe-to-toe with others in our industry who have deeper pockets, and beat them.
Recommendations to others considering the product:
It is worth every penny! Unlike other peer review sites, your subscription comes with everything you could need at the lowest tier. No pressure selling, we actually were sold a lower tier because our rep recognized that we weren't in a place for a higher tier. He told us that we can work towards it for future years - that showed us that this is a long-term relationship, not a flash in pan 1-year test. I appreciated that.
A fantastic platform that serves many use cases!
What do you like best about the product?
G2 offers a wealth of insights and content. Whether it's leveraging customer testimonials and leader badges for social proof that you can use across many marketing channels, the information you can glean from the grid reports, custom comparison reports, or the G2 buyer intent data - there is something for everyone - for all functions of your organization (not just Marketing!). Also, our account team is top-notch, Jeremy and Mike are easily the best respective CSM and AE I've work ever worked with across other vendors/partners - they are responsive, passionate, creative, and work with us like they are a part of OUR team.
What do you dislike about the product?
Content licenses are required for every category your solution falls within, which can be cost-prohibitive if you have a solution that falls within many categories
What problems is the product solving and how is that benefiting you?
As we build a stronger presence on G2, it's helping to elevate our visibility on category pages as visitors are exploring alternatives to their current solution. How do I know this? The G2 Buyer Intent data! The G2 Buyer Intent data provides a great detail of information at the account level. Additionally, the G2 Dashboard is easy to navigate and locate any information I need at any point in time - I've seen incremental improvements over the last year as well. G2 is always taking our feedback and sharing with their team so they can improve their product and the CX.
Strategic partner for driving brand reputation
What do you like best about the product?
Our G2 team has been a strategic partner for us in managing our brand reputation across key G2 categories, maximizing our profile and driving traffic to our website. Our CSM Jeremy Levin is a rockstar, and has been proactive in providing recommendations for how to drive more reviews to our profile. He is very service-oriented and always quick to respond whenever I have a question. We also have a Slack channel with our G2 account team set up so communication is always quick and transparent.
What do you dislike about the product?
We had shared feedback about improvements we'd like to see for the process of leaving G2 reviews to make it more seamless. This feedback was well received by the G2 team.
What problems is the product solving and how is that benefiting you?
We use G2 to drive brand awareness in the market, manage our presence across G2 categories, generate authentic and honest user reviews (critical for prospects learning about available solutions) and capture voice of the customer. We're also exploring using buyer intent data.
Great Partnership & Resource for third-party validation
What do you like best about the product?
G2 is a great place to garner customer feedback and provide third-party reviews for your sales team to leverage. Our customer success team (Alexis and Mike) is terrific - always helpful, responsive and provide the trusted partnership to drive alignment. Whenever I have odd requests or needs, they are always available to help. There are a number of constraints on what we can do but our CSM team is always helpful with new ideas/solutions.
What do you dislike about the product?
I don't have much that I dislike. I do wish the Grid Reports were a little more selective in terms of categories and segments. We do place well in those but sometimes the volume of reports and badges make it difficult to hone in on a message. We like to leverage these with our sales team but it can be hard to find a few key takeaways for it. That's the one area that we'd like to improve.
What problems is the product solving and how is that benefiting you?
We're driving reviews about our software solution to help provide potential customers with third-party validation of our product.
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