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CleverTap for data and analytics (mobile app, webapp)
What do you like best about the product?
I had a positive onboarding experience by the CleverTap team. Special mention to Akshay Bhange who was the onboarding SPOC. He has a great understanding skill and technical knowledge. It made it easier for us to integrate CleverTap.
There are multiple data management options on CleverTap using which one can back up and import their data from CleverTap. If done properly, one will have their data intact and migrating becomes easier, if and when needed.
At the analytics front, I like the smart insights that the platform generates on it's own. It's really helpful to get quick insights and makes our life easier.
There are multiple data management options on CleverTap using which one can back up and import their data from CleverTap. If done properly, one will have their data intact and migrating becomes easier, if and when needed.
At the analytics front, I like the smart insights that the platform generates on it's own. It's really helpful to get quick insights and makes our life easier.
What do you dislike about the product?
There are few features in analytics that I would like to see. For example, one cannot filter a user's history in a time range corresponding to a certain event. There is a workaround but not an elegant one. Another being ability to split an event. One can filter it though. I am sure these features are in pipeline.
What problems is the product solving and how is that benefiting you?
CleverTap is helping to generate actionable insights for me. This makes my life easier and enables me to take quick decisions that will benefit my product.
Great platform for Customer Engagement via Multiple Marketing Channels
What do you like best about the product?
- Great support from Rashmi during the onboarding phase.
- Awesome documentation which makes integration easier.
- Easy to configure features which makes data sharing back to us simple.
- Capability to nudge customer to achieve business objective by means of journeys.
- Super easy to create segments and reach out to them via multiple channels.
- Awesome documentation which makes integration easier.
- Easy to configure features which makes data sharing back to us simple.
- Capability to nudge customer to achieve business objective by means of journeys.
- Super easy to create segments and reach out to them via multiple channels.
What do you dislike about the product?
- Summarization, visualization and analytics can be improved.
- Changes made to customer profiles take long time to actually reflect on the platform.
- New product requests have long waiting times.
- Changes made to customer profiles take long time to actually reflect on the platform.
- New product requests have long waiting times.
What problems is the product solving and how is that benefiting you?
- Determine acquisition/transaction channel and fine tune our marketing strategy and optimize COA.
- Activities done on various devices is collated in a single profile which helps targeting and nudging on multiple devices easier.
- Activities done on various devices is collated in a single profile which helps targeting and nudging on multiple devices easier.
A Push and In-app Campaigns Guru
What do you like best about the product?
This easy-to-use platform does very well at omnichannel campaigns that reach, engage and retain. A platform we use frequently to create memorable experiences and meaningful client journeys. It integrates superbly with relevant platforms, is direct and is easy-to-implement. Its user-friendly, tracks well, has efficient customer support.
What do you dislike about the product?
While we use it frequently, one negative that is clear is that its expensive. Sometimes there are technical issues with it. But overall it delivers.
What problems is the product solving and how is that benefiting you?
It comes through for our Marketing and Advertising engagements. Has proved a very good tool indeed to have for our omnichannel reach and campaigns.
Best platform for Customer Engagement, Retention and Lifecycle Management
What do you like best about the product?
CleverTap has a range of channels that keep on increasing and updating on a timely basis. The segmentation and data analysis of CleverTap is very accurate and helps a lot in calculating the budget and ROI for any campaign(s).
Just wanted separately appreciate CleverTap's customer success team. They are very approachable to the individual needs of any partner and do/give the best possible solution to any issue in a very time-efficient manner.
Overall I have used CleverTap for 3 different organizations and would highly recommend other organizations to use CleverTap as well.
Just wanted separately appreciate CleverTap's customer success team. They are very approachable to the individual needs of any partner and do/give the best possible solution to any issue in a very time-efficient manner.
Overall I have used CleverTap for 3 different organizations and would highly recommend other organizations to use CleverTap as well.
What do you dislike about the product?
Some of CleverTap's features take a bit too much time to be deployed in Production, but at the same time, it is best to deploy something bug-free and late rather than with bugs and early.
What problems is the product solving and how is that benefiting you?
CleverTap is helping in engagement and retention with a very accurate level of targeting. Also, we can get industry-level benchmarks and suggestions on how to improve our app engagement and user activity. Separate lifecycle and triggered campaigns are helping nudge the customers and get them to stick with the platform.
Great saas to handle your crms
What do you like best about the product?
The inhouse multi channels + integration of webhook apis + the ui + support
What do you dislike about the product?
Their new ui ! I really liked the old ui btw
What problems is the product solving and how is that benefiting you?
Clevertap has a great feature to help us not only store profiles but make journeys to aid engagement, retention and revenue
A great platform for engagement and connecting with my users.
What do you like best about the product?
What I like most about Clevertap is the way the tool integrates various campaign possibilities across different channels and a very interesting analytics part to analyze the data.
What do you dislike about the product?
Sometimes, situations occur that I don't fully understand, and the native platform support isn't always effective in explaining these events. Additionally, I believe the tool could provide its educational resources with subtitles in Spanish or Portuguese to facilitate learning for all users in Latin America.
What problems is the product solving and how is that benefiting you?
Clevertap helps me connect with customers through campaigns. With it, I can analyze the user's profile and send campaigns according to their preferences and favorite times, improving the user experience and encouraging more engagement with our application.
Very Helpful for Multichannel Marketing
What do you like best about the product?
This software is good for Multichannel Marketing and Segmentation and Targeting.
What do you dislike about the product?
Pricing is high and requires a good Learning Curve.
What problems is the product solving and how is that benefiting you?
This tool is helping us with Multichannel Marketing like email SMS and web Push also, We can Target our audience according to their behaviors. This is also helping us to understand the user journey.
User friendly interface and a Reliable Application
What do you like best about the product?
The application is very user friendly. The customer service is good. No major issues faced, the product is reliable.
What do you dislike about the product?
No major issues encountered as of now. The service is good so they resolve the issues at the earliest.
What problems is the product solving and how is that benefiting you?
CT is currently optimising our server space and archiving the old files. This isnhelping our user interface perform better and faster.
Excellent all-in-one lifecycle marketing and analysis tool
What do you like best about the product?
- Clear UI & UX
- Excellent costumization options when it comes to filters and events
- Clear data collecting system and customizable dashboards
- Amazing customer support and customer success team
- Excellent costumization options when it comes to filters and events
- Clear data collecting system and customizable dashboards
- Amazing customer support and customer success team
What do you dislike about the product?
- Communication about upcoming/planned features
What problems is the product solving and how is that benefiting you?
Thanks to CleverTap we have clear segments of customers including RFM options. We can automate communications via various channels to these segments, analyse results with ease and plan our next actions based on user behaviour. All that in one marketing tool.
CleverTap - Smart Analytics, Smarter Engagement
What do you like best about the product?
The support team at CleverTap is highly dedicated and responsive. Ms. Swati and Mr. Mayuresh, in particular, have been of great support in providing invaluable assistance and addressing all our inquiries.
Omnichannel journey creation and tracking is almost effortless, allowing for a cohesive and coordinated experience across various touchpoints.
Campaign execution is straightforward, whether it's through push notifications, in-app messaging, or emails. It provides important data at a glance, and a wide variety of creative templates are available to enhance campaign effectiveness. Additionally, supporting campaigns in multiple languages makes it a versatile solution for us.
CleverTap's tracking capabilities are not only comprehensive but also user-friendly, making it easy to monitor and analyze user interactions and campaign performance.
Omnichannel journey creation and tracking is almost effortless, allowing for a cohesive and coordinated experience across various touchpoints.
Campaign execution is straightforward, whether it's through push notifications, in-app messaging, or emails. It provides important data at a glance, and a wide variety of creative templates are available to enhance campaign effectiveness. Additionally, supporting campaigns in multiple languages makes it a versatile solution for us.
CleverTap's tracking capabilities are not only comprehensive but also user-friendly, making it easy to monitor and analyze user interactions and campaign performance.
What do you dislike about the product?
Nothing to dislike, just a few things to have a look on:
An app version would be really appreciated if we have to edit things on the go.
There should be an auto-save feature while drafting emails.
Drafted campaigns should be editable (not stopped) even if the segment is deleted.
While creating segments, copy/pasting the data in becomes a hassle and freezes the system.
Some UI issues while scrolling when you have the drop down open in the campaign set up page.
An app version would be really appreciated if we have to edit things on the go.
There should be an auto-save feature while drafting emails.
Drafted campaigns should be editable (not stopped) even if the segment is deleted.
While creating segments, copy/pasting the data in becomes a hassle and freezes the system.
Some UI issues while scrolling when you have the drop down open in the campaign set up page.
What problems is the product solving and how is that benefiting you?
User Engagement
Data Analysis
Personalization
Multi-Language Support
Campaign Management & Omnichannel
Data Analysis
Personalization
Multi-Language Support
Campaign Management & Omnichannel
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