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Reviews from AWS customer

3 AWS reviews

External reviews

642 reviews
from and

External reviews are not included in the AWS star rating for the product.


5-star reviews ( Show all reviews )

    Vipul J.

Amazing Product with gambit of features

  • June 06, 2023
  • Review provided by G2

What do you like best about the product?
Marketing automation across multiple segments with easy to setup third-party tools and configurations
What do you dislike about the product?
Reporting and data-backed outcomes with defined conversion events. The dashboard can have more columns that can be added per the requirement.
What problems is the product solving and how is that benefiting you?
Amalgamizing the marketing and analytics to have better visibility of the outcomes attached to expected activities.


    Shubham T.

Fantastic Platform simplifying campaigns

  • June 01, 2023
  • Review provided by G2

What do you like best about the product?
The scope and range of functionality possible, all presented in a simplified and easy to use interface makes CleverTap a very likeable product to use. Extremely happy with how the documentation simplifies my process of understanding new concepts/use cases possible! The schedule feature is a charm to roll out campaigns beforehand along with buttons on PNs, rendermax for increasing reach for campaigns, live segment creation, segment customization and updation, scheduling automated journeys all in a minimal code framework, make campaigns a bliss for our company. Couple that with prompt service and success teams, you have a killer product in your hands!
What do you dislike about the product?
Scope of improvement with bugs popping up sometimes while logging in or rolling out campaigns
What problems is the product solving and how is that benefiting you?
Analytics: Looking at funnel dropoffs, trends, heatmaps, charts to understand user behaviour in a better way

Campaigns: Executing all Ad-hoc and automated campaigns (Push Notifications, Whatsapps, Emails, SMS, banners) for our customers for them to engage with us in the best way possible

Intelligence: Receiving a better understanding on fintech and overall industry landscape, metrics to look out for and possible solutions on how to improve those metrics


    Himanshu B.

Mobile marketing, Custome retention

  • June 01, 2023
  • Review provided by G2

What do you like best about the product?
Option to use Funnels and trends also we can create segment/Event on a single website
beast part is calculate the Drop off customer through funnel
What do you dislike about the product?
whenever we have done any kind of changes in existing funnel, we need to bookmark that funnel as new

we can't overwrite that funnel
What problems is the product solving and how is that benefiting you?
i am looking personal module in our App, so we need to find the Drop off customer data, so we are analysing the data through multiple Funnel


    Sidharth A.

The best customer engagement & user retention software

  • May 26, 2023
  • Review provided by G2

What do you like best about the product?
1. Provides a data-backed engagement strategy to reduce customer dropoffs and increase the revenue function of our organization.
2. Smartest user retention tool to understand the length & breadth of our user cohort & help decide actionable insights to retain these cohorts.
3. Seamless user communication journey creation tool.
What do you dislike about the product?
1. The analytics features can be optimized to a great extent, such as funnel creation, user flows & basic cohort definitions.
2. Integration with other services such as Slack or Teams is not supported.
What problems is the product solving and how is that benefiting you?
With CleverTap, we are trying to solve two major business goals :
1. User Retention - We leverage CleverTap's extremely sophisticated engagement tool ( Journeys, Campaigns ) to make sure our users are well aware of our product offerings & features and expose our reward offerings basis the user segmentation tools offered by CleverTap.
2. Onboarding Journey - CleverTap helps us in targeting users during their onboarding journey with our platform and by doing so, we reduce the friction between end user and our platform which translates to an absolute reduction in drop-offs within the funnel.


    Tushar S.

Easy to use and impactful marketing automation tool

  • May 25, 2023
  • Review provided by G2

What do you like best about the product?
Ease of use: CleverTap is easy to use, even for those without experience with marketing automation platforms. The user interface is intuitive, and the documentation is comprehensive.

Features: CleverTap offers many features, including push notifications, in-app messaging, email marketing, user segmentation, and analytics. This makes it a powerful tool for businesses of all sizes.

Support: CleverTap offers excellent support. The customer support team is knowledgeable and responsive, and they are always willing to help.

Overall, I am very impressed with CleverTap. It is a powerful, easy-to-use, and affordable marketing automation platform that can help businesses of all sizes to improve their mobile marketing efforts.
What do you dislike about the product?
Some features can be improved. For example, the dashboard feature is limited in terms of the number of pins that can be added to a board and the ability to edit pins. If we want to share charts and complete dashboard snapshots at once, it's not possible.

This slight improvement only, over and above, is a perfect tool.
What problems is the product solving and how is that benefiting you?
CleverTap is benefiting me in several ways. First, it is helping me to engage with my users in a more personalized and meaningful way. This results in higher engagement levels and improved retention rates. Second, CleverTap is helping me to convert my users into customers. This results in higher conversion rates and increased revenue. Finally, CleverTap is providing me with valuable insights into my users. This is helping me better understand their needs and preferences, allowing me to improve my marketing campaigns and the growth of my company.


    Sai Charan R.

Comprehensive customer engagement solution for any B2C company

  • May 24, 2023
  • Review provided by G2

What do you like best about the product?
Some of the features which I like are the Multichannel campaign management, the journeys and the insights which we get on these campaigns and journeys which we launch. The capability to also aun A/B test with campaigns makes our campaigns perform better. The personalization and automation capabilities have significantly reduced our efforts in managing user engagement.

Also, with respect to the segmentation and analytic capabilities where we can segment our user's basis demographic, behavior and transaction data at one click makes our lives easier.

Additionally, the excellent support and guidance which we get from the CleverTap team, especially our CSM, Mr. Sreeram has been exceptional.
What do you dislike about the product?
Nothing in particular. But additional analytics visualizations and an enhanced user interface will be an added benefit.
What problems is the product solving and how is that benefiting you?
We have been using CleverTap for our customer engagement and retention efforts, where it helped us to optimize our campaigns to target the customer at various cohort levels. We are leveraging the segmentation capabilities, multi-channel communication channels and personalized messaging features to target and deliver relevant value props to the right users. Additionally, personalization is key in Fintech Industry, where our customers expect tailored experiences. Clevertap ensures we deliver the right message to the right users at the right time, driving better conversions.


    Anusha S.

Good tool to use for customer Retention

  • May 23, 2023
  • Review provided by G2

What do you like best about the product?
Best platform for customer retention. Easy to use platform with intuitive features. CSM Anand Abhishek has been helpful in providing support and building a good relationship
What do you dislike about the product?
Call support should be available for the client.
What problems is the product solving and how is that benefiting you?
Its helping me with analysis of User Data


    Harish S.

Leading solution across analytics, user segmentation, user retention and engagement

  • May 20, 2023
  • Review provided by G2

What do you like best about the product?
Been using CleverTap for the last 6 years across multiple organizations. It's easy to use with easy to integrate with existing marketing stack. Amit and Swadha's team provide quality support and are always there for us, with high responsiveness.
What do you dislike about the product?
Product takes more time to develop new features like liquid content. Longer TAT on solution of issues like in-app pop up problems.

RFM engine requires more customizations.
What problems is the product solving and how is that benefiting you?
All-in-one solution for all customer engagement requirements from onboarding, retention, omnichannel management and analytics


    Syed R.

The best & sophisticated tool to market your product; bundled with amazing automation features.

  • May 19, 2023
  • Review provided by G2

What do you like best about the product?
Personalized messages and multi-channel campaigns at your fingertip, you don't need any help setting up the campaigns; it's a self-doable tool bundled with amazing features to gauge the campaign performance, track user journeys, cohort level data and a lot more.
What do you dislike about the product?
Some integrations with 3rd party tools require additional help and clever tap doesn't have a relationship manager who can guide you through for starter subscriptions which I felt is not right.
What problems is the product solving and how is that benefiting you?
Considering our nascent stage of business; it is important to learn user behaviour, responses from users to our product iterations, track them and engage them at multiple points and clevertap is helping us do all of that.


    Ronald M T.

Great marketing automation tool!

  • May 10, 2023
  • Review provided by G2

What do you like best about the product?
We have used the journey feature which allows multiple channels and great segmentation extensively for user activations. We have seen really great results from this. The intent-based segmentation also helps us reach out to our dormant users and gives us the ability to set goals for certain timelines and track if we are achieving these goals.

The campaigns have been set up in a very easy format hence very easy to execute them.

I should definitely mention the great support team who has always been helpful in solving our issues and queries in a timely manner. Our customer success manager Mr. Sreeram has always been in touch with us and helped us improve our campaigns, journeys, and overall Clevertap experience to a great extent.
What do you dislike about the product?
There are a few UI changes that can be worked on, this has already been communicated to the Clevertap team and I have been informed they are working on this. Other than that few glitches sometimes like logging out of the dashboard sometimes I have noticed.

Other than these minor issues, no complaints so far.
What problems is the product solving and how is that benefiting you?
We are using CleverTap for the following -

1. Smooth onboarding flow and control drop-offs - we had noticed a lot of our users drop off during onboarding and there was a drop in new user activations hence we used CleverTap journeys to control these drop-offs and to let users know about our platform via various channels. This helped us to increase new user activations.

2. Dormant users - dormant users we consider users who haven't used our platform for more than a month (last 30 days). We are using CleverTap to nudge users using various channels to bring them back to our platform. This has helped us to increase our MAU very well.