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External reviews

495 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Nhat N.

Clevertap account support is the most helpful

  • June 14, 2024
  • Review provided by G2

What do you like best about the product?
Been using CleverTap for a few years now, primarily for email marketing automation and push notifications. The features are easy to use:User-friendly dashboard,Omnichannel communication, Powerful segmentation options, Excellent customer support
What do you dislike about the product?
Integration can be a bit complex initially, but Clevertab will hold training and connect you with their technical personnel to guide you
What problems is the product solving and how is that benefiting you?
User in app communication


    Daniel Fernando O.

A vital tool for boosting user engagement and retention

  • June 13, 2024
  • Review verified by G2

What do you like best about the product?
I have been using CleverTap for over 5 years, and it has become the core of our Growth tools. With its multiple available channels, Journeys tool, Intent-Based Segments, and RFM analysis, CleverTap enables us to automate business rules to increase user retention, reactivate inactive users, streamline onboarding for new users, and build loyalty among our best customers.
What do you dislike about the product?
It remains a platform where heavy reliance on constant developer support is needed to fully leverage its potential. Additionally, it would be beneficial if they expanded the options for predefined templates for In-App banners more frequently.
What problems is the product solving and how is that benefiting you?
CleverTap has been the essential tool for executing our growth strategies, significantly improving activation, retention, and engagement. By leveraging CleverTap's analytics capabilities and automating business rules with Journeys, we have reduced churn during the registration process by 30% and increased activation rates by 50%.


    Nilesh M.

The best engagement tool out there currently!

  • June 03, 2024
  • Review verified by G2

What do you like best about the product?
Have been using clevertap over 2 years now. Also, having used other engagement tools, I can rightly say that the UX and the ease of integration that Clevertap has with the number of features it offers is awesome! Wait, that's just not the good part. Starting from implementing Clevertap in my current company to post implementation support was phenomenol. As a product manager you'd want to have tools with you that helps your life, Clevertap does just that! Kudos to the clevertap team for building such great product!
What do you dislike about the product?
I feel it can still enhance its AI capabilites even further, right now its a bit limited.
What problems is the product solving and how is that benefiting you?
We need to send a lot of PNs, Email and texts notifcations to our customers after onbaording during certain step of the journey. For example, "if a customer is not converting from step A to step B within X amount of time then perform certain actions that nudegs Y% of customer to do certain actions" This is by far my majority of use case as a product manager. This requires a lot of speed a quick building an implementation and sync between Mixpanel and Clevertap, it helps me acheive this way quicker than other engagement tools.


    Bhomira M.

Platform for User engagement

  • May 31, 2024
  • Review verified by G2

What do you like best about the product?
Campaign Ananlytics, User Segmentation and customer Support
* RFM
* Campaign impact
* Funnel analysis
* Trends

Have received imense support from the CSM "Mrinal" and Tech support "Biswadeep"
What do you dislike about the product?
When it comes to selecting two actions in "OR" condition, this functionality is not currently available on the dashboard. From what I understand, the CLeverTap product team is working on this functionality. Looking forward to using it
What problems is the product solving and how is that benefiting you?
marketing campaign creations of User journey of the application
Campaign Anaytics i.e marketing camp impact


    MOULIK J.

Great platform to Engage my Current Customer

  • May 30, 2024
  • Review verified by G2

What do you like best about the product?
- Engage Customer on APP
- Montior there acticity and based on event send right communication at right time
What do you dislike about the product?
I belive if setting up CT with APP would be furture simplified then it will be really helpful.
What problems is the product solving and how is that benefiting you?
- Able to Enagage with 40% of customer with Push Notification at right time. Initally we are using firebase which was not that great.
- Support Multiple Language, as I am targeting MSME in India, I need to communicate in the regional lanagauage. It made my life simple.


    Financial Services

Great solution for Marketers

  • May 30, 2024
  • Review verified by G2

What do you like best about the product?
Clevertap is very easy to use for Marketers, only needed some initial setup which will be assisted by Clevertap team also.

We really like the Journey feature, where we can setup a predefined, targeted, and automated series of marketing campaigns using various channels such as Push Notifications, Email, and In-App Banner.

Some features such as RFM Segmentation can really help in giving engagement in a quick way to our most valuable users or the dormant potential users to be reactivated again.

The Customer Support is also superb, we have a bi-weekly session to check if we experience any difficulties or if Clevertap have any ideas on how to improve the campaigns. Every Quarter, Clevertap team would also give Quarterly review to improve the business.
What do you dislike about the product?
I have seen other similar solution have a Nudges/Spotlight feature that can highlight specific area of the app to the user, but I think Clevertap currently does not have it (at least with my current knowledge).

The ability to highlight a specific section of the app (for example if we have new features in the app), would also be great.
What problems is the product solving and how is that benefiting you?
It gives us the ability to give targeted and automated engagement to our users, and it really helps us to increase the acquisition conversion rate and also to increase our retention rate. As it is very easy to use and can be done quickly, it can save a lot of time for us.


    Financial Services

Great platform for customer engagement!

  • May 29, 2024
  • Review verified by G2

What do you like best about the product?
A great range of features for engagement and analytics point of view like
1. In-app
2. Custom app notification
3. Pivot
4. Funnel

Also the support team is quick in response
What do you dislike about the product?
Use of A.I in automation journey can be implemented which is missing
What problems is the product solving and how is that benefiting you?
1. CleverTap helps to promote newly launched product to our user based in a targeted manner with the help of varoius communication modes
2.It is also userfull for the purpose of drop off journeys where we nudge the user to complete thier final goal


    Alolika M.

A great CRM tool for user engagement and retention

  • May 28, 2024
  • Review verified by G2

What do you like best about the product?
1. The ability to customize user segments based on multiple criteria.
2. Their customer support is exceptional.
3. The portal is easy to understand.
What do you dislike about the product?
1. The UI could be improved slightly.
2. I dislike how it automatically logs users out every 30 minutes, even if they are active.
What problems is the product solving and how is that benefiting you?
1. Clevertap helps us understand user behavior in the right manner.
2. They assist us in analyzing large-scale user data and directly targeting users from the tool.
3. We can nudge users at every step of their customer lifecycle through Clevertap.


    muhannad a.

Amazing

  • May 22, 2024
  • Review verified by G2

What do you like best about the product?
So many features on clevertap that are very useful. As per the stage we are at currently. I like the journy and the segmented campaings depending on every cuastomer's behavior.
What do you dislike about the product?
It's a bit complex in terms of set ups, where you have to fully understand the functions. Suggestions for improvments during the implementation process.
What problems is the product solving and how is that benefiting you?
Segmenting and targeting each customer as per their behaviours


    Yelashini S.

Clevertap is user friendly software for beginners to use for any CRM activities

  • May 22, 2024
  • Review verified by G2

What do you like best about the product?
Its a simple software to use for CRM strategies.
What do you dislike about the product?
The load time can & some high end tech support needed for some implementation.
What problems is the product solving and how is that benefiting you?
Some techinical support in terms of data implementation.