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Unlocking marketing potential with CleverTap
What do you like best about the product?
1. The user interface is easy to use.
2. Helps in understanding user behaviour & trends in detail using advanced analytical capabilities & user segmentation.
3. Ability to build highly segmented automated user journeys.
4. Ability to create boards for KPI tracking.
5. Active support by the customer success manager.
2. Helps in understanding user behaviour & trends in detail using advanced analytical capabilities & user segmentation.
3. Ability to build highly segmented automated user journeys.
4. Ability to create boards for KPI tracking.
5. Active support by the customer success manager.
What do you dislike about the product?
1. Would like to see options like sharing a report using boards over email.
2. For live behaviour campaigns, we cannot filter by event properties in "who have not done" section while defining the segment.
3. In some analytical features like pivots, we can only use them for event count not user count.
4. Funnels are limited to 7 steps with drop-offs being calculated based on the first step added in the funnel.
2. For live behaviour campaigns, we cannot filter by event properties in "who have not done" section while defining the segment.
3. In some analytical features like pivots, we can only use them for event count not user count.
4. Funnels are limited to 7 steps with drop-offs being calculated based on the first step added in the funnel.
What problems is the product solving and how is that benefiting you?
Clevertap primarily helps us in analyzing our user trends and user segmentation. We are able to create highly targeted user engagement campaigns using a mix of multiple channels like push notifications, WhatsApp & Emails. We are able to drive higher user activation & retention using these campaign.
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360 Degree Tool for Tech Products
What do you like best about the product?
360 Degree Suite of Products, ranging from Analytics, Automations and 3rd Party Data Integrations
What do you dislike about the product?
Analytics Suite can be made a bit better to query out user level data
What problems is the product solving and how is that benefiting you?
Clevertap is our go to Tool for all things Analytics and Marketing Automation
Easy to use platform for customer engagement from a user point of view
What do you like best about the product?
It's been a smooth ride learning and working on Clevertap. As a new comer with no knowledge of such platforms, I had a great time working with Clevertap. The support system too at clevertap is very prompt with their services!
It's easy to integrate with other platforms too, for ex. we use a third party platform to deploy whatsapps, CT has been very easy to integrate it with and also supports features such as carousel, LTO etc.
It's easy to integrate with other platforms too, for ex. we use a third party platform to deploy whatsapps, CT has been very easy to integrate it with and also supports features such as carousel, LTO etc.
What do you dislike about the product?
1. Sometimes, the loading of various attributes of the campaign in 'who' section takes a lot of time, which increases the time to deploy a campaign.
2. I think there should be a bulk select option for the end goal of the campaigns while downloading it. Ex. if I want to download all campaigns from the past month, there should be a feature to select "App launched in 30 minute", right now this feature is missing.
2. I think there should be a bulk select option for the end goal of the campaigns while downloading it. Ex. if I want to download all campaigns from the past month, there should be a feature to select "App launched in 30 minute", right now this feature is missing.
What problems is the product solving and how is that benefiting you?
1. Scaling campaigns on a large scale across various Zomato Verticals in a limited time
2. Optimising Zomato's in-house tech and integrating it with Clevertap for a smoother collaboration
3. Different kinds of pushes — image pushes, carousel pushes etc.
4. Analytics — easy to understand and quick delivery of campaigns
2. Optimising Zomato's in-house tech and integrating it with Clevertap for a smoother collaboration
3. Different kinds of pushes — image pushes, carousel pushes etc.
4. Analytics — easy to understand and quick delivery of campaigns
Marketing Communication Management Made Easy and Quick!
What do you like best about the product?
- Extremely easy to ideate and execute marketing campaigns across channels- Whatsapp, SMS, Push Notifications, Emails etc.
- Campaigns are extremely easy to schedule and set up
- Clevertap segmentation and analytics is a good starting point to think of separate segments and cohorting to target the right users at the right time
- Clevertap's team is one of the BEST PARTNERS to have to help with any issues being faced with the platform.
- Campaigns are extremely easy to schedule and set up
- Clevertap segmentation and analytics is a good starting point to think of separate segments and cohorting to target the right users at the right time
- Clevertap's team is one of the BEST PARTNERS to have to help with any issues being faced with the platform.
What do you dislike about the product?
- Clevertap needs to coupled with other analytics tools for deeper analysis regarding your users and their behaviour. Analytics is slightly slow and not extremely user-friendly.
What problems is the product solving and how is that benefiting you?
Problems:
Large volume of messages to be sent to dozens of separate cohorts- marketing automation in Clevertap makes it easier!
Analytics- I often use Clevertap to explore and experiment with the volume of users doing certain events form the 'segments' and 'find people' tabs
Large volume of messages to be sent to dozens of separate cohorts- marketing automation in Clevertap makes it easier!
Analytics- I often use Clevertap to explore and experiment with the volume of users doing certain events form the 'segments' and 'find people' tabs
Best engine for growth
What do you like best about the product?
Easy UI , analytics is top notch , easy to implement in all platforms, and have the best support
What do you dislike about the product?
nothing to complain in term of usage as a tool
What problems is the product solving and how is that benefiting you?
Clevertap is help us to solve our app analytics to gain insights that help us improve our product and automate all our campaigns and user journeys
Acomplished all they promissed
What do you like best about the product?
how the tool is developed and the customer experience they provide
What do you dislike about the product?
Not much to say about this honestly.....
What problems is the product solving and how is that benefiting you?
To define the real LTV of the different user adquisition campaings
Clevertap provides customised solutions based on the business requiremnts
What do you like best about the product?
I must say the New UI developed is much simplified, easier, and faster than the older version. What is the most attractive feature is the analytics, ease of creating campaigns across channels and the kind of reporting and pivots provided are likely to be used by any businesses for growth.
What do you dislike about the product?
The least helpful is the support sometimes...The solutions or RCA provided are not apt or completely helpful. Sometimes the whole system behaves abnormally without prior notifications of system downtime.
What problems is the product solving and how is that benefiting you?
Data protection, customised integration and implementation for segmentation of the data at a very minuscule level.
Clevertap is the best tool to engage with users based on behaviour and provides real time insights
What do you like best about the product?
CleverTap provides the ability to segment users based on their interests and behavior, allowing for more relevant and precise targeting. Additionally, it supports personalized messaging through various methods such as linked content, and catalog. These features help create more relevant and impactful communication with users and help us to drive better engagement and conversions.
What do you dislike about the product?
There’s nothing that I dislike about CleverTap, I've identified two areas for improvement
- The lack of WhatsApp support in the bulletin feature, limits our ability to fully leverage the channel that drives better CTR and click-to-conversion for our brand CARS24.
- The absence of a carousel feature, which would help us to engage users with more cards and show more products.
- The lack of WhatsApp support in the bulletin feature, limits our ability to fully leverage the channel that drives better CTR and click-to-conversion for our brand CARS24.
- The absence of a carousel feature, which would help us to engage users with more cards and show more products.
What problems is the product solving and how is that benefiting you?
Clevertap helps us to nudge users with the relevant communication at the relevant times. Clevertap introduced us to the feature called Bulletin which helps us to send car back in stock and price drop campaigns not only to the last viewed car of the user but to any car they have shown interest in. Bulletin as a feature also helped us with good percentage of CTR from those campaigns and conversions as well. CTR%: ~21% and 25 car delivery using bulletin.
One of the best Martech tools for sending multi-channel promotional campaigns
What do you like best about the product?
1. Dedicated customer success and account management SPOCs
2. Constant innovation and new feature to better target the users
3. Easy campaign creation flows
4. Multi-channel support - WhatsApp, Email, SMS and Push Notifications
5. Team is dedicated to discuss customisations if required for enterprise clients and provide alternative ways on how problems can be solved with existing or upcoming features
6. Very less downtimes and high platform performance and reliability
2. Constant innovation and new feature to better target the users
3. Easy campaign creation flows
4. Multi-channel support - WhatsApp, Email, SMS and Push Notifications
5. Team is dedicated to discuss customisations if required for enterprise clients and provide alternative ways on how problems can be solved with existing or upcoming features
6. Very less downtimes and high platform performance and reliability
What do you dislike about the product?
Experience so far has been great. They don't lack in anything major capabilities that the competitors might offer.
What problems is the product solving and how is that benefiting you?
1. Hyper-personalised campaigns: User location based campaigns, Vernacular campaigns, Demographics based campaigns etc. are supported for various use cases of fast-paced growth teams. Hyper personlisation is important as it helps to increase the CTR of the campaigns as leads to better user engagement.
2. User Segment creation for precise targeting: It is easy to target user with segmentation based on past behaviour of users on the app as well as event based campaigns because of multiple features available to target the right set of users. It helps to generate better leads and improve customer acquisition metrics.
2. User Segment creation for precise targeting: It is easy to target user with segmentation based on past behaviour of users on the app as well as event based campaigns because of multiple features available to target the right set of users. It helps to generate better leads and improve customer acquisition metrics.
Best Engagement Tool to grow App Business
What do you like best about the product?
UI, Ease of Execution during setting up of campaigns of any channel like whatsapp, email, sms..etc and Customer Support. Also, we can seamlessly integrate with 3rd party if required
What do you dislike about the product?
Analytics section is something I believe can be imporved
What problems is the product solving and how is that benefiting you?
User Engagement, hyper-personalization and Segmentation is something which is been used by us
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