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External reviews

495 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Broadcast Media

CleverTap Review

  • August 26, 2022
  • Review verified by G2

What do you like best about the product?
Simple integration with APIs and data events
What do you dislike about the product?
The need to re-integrate or re-define events
What problems is the product solving and how is that benefiting you?
Helping firms make a sense of their data and take proactive CX actions


    Janvi K.

User friendly, has details about all the features and very informative.

  • August 26, 2022
  • Review verified by G2

What do you like best about the product?
User-friendly features and information for all features.
What do you dislike about the product?
I felt the old layout was easier to use and convenient in comparison with the new one.
What problems is the product solving and how is that benefiting you?
We use CleverTap to schedule campaigns and understand statistics.


    Jasmeet B.

A complete reliable marketer tool!

  • August 26, 2022
  • Review verified by G2

What do you like best about the product?
The added advantage of analytics and end-to-end optimization of campaigns make it really easy and ideal for marketers to reach out to the right audience at the right time and establish the brand
What do you dislike about the product?
Changes and updates and the little bugs. The changes made are not well informed or educated about and new releases are sometimes filled with bugs which although not grave issues but do hamper the experience
What problems is the product solving and how is that benefiting you?
CT has an option to send user time bases campaigns and a one view for all campaign level goal tracking which gives us a detailed overview on what is performing and how each segment is growing.


    Computer Games

The best mobile marketing and Customer lifecycle software there is in the market

  • August 25, 2022
  • Review verified by G2

What do you like best about the product?
I like the ease with which you can learn
What do you dislike about the product?
Not a big fan of the new interface unfortunately
What problems is the product solving and how is that benefiting you?
Helps generate inactive users on the go. This saves a lot of our time since ours is a gaming platform.


    Information Technology and Services

Clevertap to talk to your users

  • August 19, 2022
  • Review verified by G2

What do you like best about the product?
Multiple channels available to reach your customer for example : SMS, email, In app notification, push notification, etc and multiple ways to identify where in the journey are they. You can create segments automatically from people who have dropped off the funnel or out of people who has triggered a particular event or trigger engagements based on real time activities of the user. We once used clevertap to communicate an error to a customer on a button click since our app did not have backward compatibility. We created a campaign with real time trigger on an event and sent an in app notification to user. it worked liked charm and felt like native error handling. It was beautiful.
What do you dislike about the product?
The thing that I hate the most about Clevertap is it's UI/UX. This is very ironical given that clevertap is a customer engagement tool and yet it itself fails at customer engagement. You cannot filter out the events triggered by a specific user properly. Creating campaigns is always a nerve wrecking process because there are so many options and you always feel you might be doing something wrong. They upgraded to a newer UI but I did not find that good either. I have used braze, mixpanel and clevertap has the most complicated UI
What problems is the product solving and how is that benefiting you?
Clevertap is a marketing automation tool that provides you the ability to contact your customers through various marketing channels like SMS, push notifications, in app messages, emails etc through out their journey with your app. It helps us immensely to reach out to our customers during various points in their journey while using our app. We send promotional and transactional messages and run marketing campaigns almost every day to bring users back to our platform. Clevertap has been extremely helpful in customer retention to us


    Financial Services

Fantastic marketing platform facilitating launching of email, push and in-app notifications

  • August 07, 2022
  • Review provided by G2

What do you like best about the product?
A/B testing, Best time to send feature, allowing me to create detailed segments and shooting dedicated campaigns to them.
What do you dislike about the product?
Slow customer success response, also the system is too slow sometimes and my campaigns don't get saved even after hitting on save multiple times.
What problems is the product solving and how is that benefiting you?
Customer engagement, product marketing


    Mark M.

Campaign Optimization and User Behavioral Analytics Tool

  • July 14, 2022
  • Review provided by G2

What do you like best about the product?
CleverTap ease campaign optimization by sending personalized emails.

Test variations of complicated logic via dashboard.
What do you dislike about the product?
Need I say anything really - I face zero issues while using this solution.
What problems is the product solving and how is that benefiting you?
Coordinate omnichannel campaigns based on user location and behavior.

Creating campaigns and journeys to each user with the help of data analysis and predictive machine learning.


    brittany l.

It got all the must-have features of a customer engagement platform

  • July 13, 2022
  • Review provided by G2

What do you like best about the product?
Deploy interactive walkthroughs to help users achieve a particular goal

Use of visual tools like co-browsing to collaborate with customers in real time

Integrates my other tools to manage conversions effectively

Capabilities to streamline communication with our clients
What do you dislike about the product?
It has the main features that every customer engagement platform needs and there is nothing lacking
What problems is the product solving and how is that benefiting you?
Constructively engaging users at multiple touchpoints

Automated lead qualification

It helps close sales instantly, which increases saless funnel velocity
Recommendations to others considering the product:
A customer engagement platform is very important towards delivering better customer experience (CX)


    Jill. R.

Great UI for any user

  • July 13, 2022
  • Review provided by G2

What do you like best about the product?
The CleverTap SDK starts recording an event whenever a push notification sent via CleverTap is delivered to the user's device. The admin has the right to approve or reject campaigns created in the Creator role
What do you dislike about the product?
Provides three standard system roles (Admin, Creator & Member) which cannot be edited
What problems is the product solving and how is that benefiting you?
Create engagements

View analytics, including campaign performance

Segment and engage users in real time across mobilr, web and in-app

Collect rich first-party data and activity trends
Recommendations to others considering the product:
Infrastructure built to give you the power of real-time first-party user data


    Leonard W.

Powerful and comprehensive tool for user engagement.

  • July 11, 2022
  • Review provided by G2

What do you like best about the product?
Clevertap has a very clean and simple to use user interface. Excellent technical support and their technical documentation is very thorough. Using clevertap we are able to track user Analytics, campaigns performance and daily activities very effectively.
What do you dislike about the product?
Clevertap performance has been amazing in all it's feature .We have not experienced any downtime .It's perfect for us.
What problems is the product solving and how is that benefiting you?
Clevertap application requires very minimal training for users to use. Thy have a well organized technical team and aslo their technical documentation is very thorough. It's pricing is aslo very reasonable.
Recommendations to others considering the product:
Clevertap application has been running very smoothly in our organizations. We are able to get technical support instantly. Their pricing structure is very reasonable.