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495 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Jason F.

Excellent tool for marketing and analytics

  • November 16, 2019
  • Review provided by G2

What do you like best about the product?
CleverTap is an amazing authoritative, incorporated, and wide-ranging tool that provides actual performance analytics and user involvement, that can be used by the brands to better recognize and involve the users. Many of the important global companies such as Samsung, Star Network, Sony, etc. use this tool as it assists you to simulate user actions and inspire them to achieve the desired activities. The product and customer support teams of CleverTap positively receive feedback and efforts to accommodate the needs.
What do you dislike about the product?
It has more emphasis on mobile apps than on the website. It is a little expensive for smaller organizations. When performing multiple tasks, the system slows down. There is no built-in option for message or email, so it needs the incorporation of third-party tools. As the quantity of the information to be stored exceeds the limit, its cost increases.
What problems is the product solving and how is that benefiting you?
CleverTap supports the marketers to recognize and answer to the client’s requirements by giving a 360 view of application users through networks and devices. It enables mobile marketers to better comprehend the user performance and make effective engagement strategies by coupling a strong analytics tool to an appropriate engagement set up. CleverTap assists you to completely enhance the campaign expenditures throughout every network.


    Judy F.

Handy tool!

  • October 24, 2019
  • Review provided by G2

What do you like best about the product?
There are several campaigns that if use smartly can promote your brands very well. You can attract the customers on the basis of these brands campaigns. The app has nearly 8000 brands that have very strong and powerful capacity of attracting the clients. There is another very interesting feature that helps in making you aware of any change step taken by the customer and it will send an automated message to the client.
What do you dislike about the product?
It is a mobile app and it must have variety of languages at the dashboard but it offers only one language and that is English.
What problems is the product solving and how is that benefiting you?
CleverTap is a powerful mobile phone app. This helps in making the customers more happy and be loyal to you. The app is ana effective marketing tool that not only promotes your brands but makes leads of potential clients as well. You can develop strategies for the customers on the basis of the brands. You can build strong ties with the customers by making valuable insights of the brands.


    Consumer Services

Great analytics and Intuitive system

  • September 18, 2019
  • Review verified by G2

What do you like best about the product?
Intuitive system in terms of creating and testing different tools that Clevertap offers.
What do you dislike about the product?
Limitations to create dashboards or campaigns in terms of personalization.
What problems is the product solving and how is that benefiting you?
Analytics for CRM
Recommendations to others considering the product:
Great analytics if you make them worthy


    Consumer Goods

Very helpful CRM tool

  • September 17, 2019
  • Review verified by G2

What do you like best about the product?
How easy is to clone campaigns. As our business works in more than 12 languages, its very helpful.
What do you dislike about the product?
Its not the most intuitive tool to use at the beggining.
What problems is the product solving and how is that benefiting you?
analytics are way better than in our previous crm provider.


    Stella C.

Powerful tool for real time analytics and client engagement.

  • September 14, 2019
  • Review provided by G2

What do you like best about the product?
Clevertap is used to create exceptional customer experiences by leveraging real-time analytics and personalizing engagement strategies at scale. It helps marketers understand and respond to customer needs by developing a 360 view of app users across channels and devices.
What do you dislike about the product?
Clevertap is really costly, especially for smaller companies. Some dashboard sections are not very properly defines and are really messy. It also does not allow you to create a customized view of the most important metrics and the dashboard.
What problems is the product solving and how is that benefiting you?
Clevertap is an amazing tool that provides detailed analytics and thorough return on investment tracking. it allows you to deliver dynamic content very simply. it also provides customizable CTAs. It also thoroughly tracks the website visitors.
Recommendations to others considering the product:
It helps marketers understand and respond to customer needs by developing a 360 view of app users across channels and devices.


    Joseph T.

Handy tool!

  • September 06, 2019
  • Review provided by G2

What do you like best about the product?
The most important thing about clever tap is its high rate of users. Numerous customers and marketing channels are using it. The number of campaigns is being conducted by it's like: clever campaign triggered and schedule campaign. Segmentation and A/B testing is also available. Segmentation makes this very easy for marketers to decide what group of customer they need to communicate. Tracking analysis can be uninstalled if needed.
What do you dislike about the product?
Well no problem has been detected or seen by anyone about the clever tap yet.
What problems is the product solving and how is that benefiting you?
Clever tap has a logo of "convert, retain and grow your mobile users". Clever tap provides its clients with useful data about customers. It provides unified behavioral analytics and user engagement. Clever tap is also known as the most powerful and comprehensive platform which integrates numerous personnel. The marketing engagement feature of the clever tap influences the user behavior and most up them to accomplish your desired actions.


    Isabella M.

“The mobile marketing and application marketing platform”It provides you powerful segmenting.

  • September 06, 2019
  • Review provided by G2

What do you like best about the product?
Clever tap helps you track your customer value towards your application. It is very cheaper in price. Easy to understand and use. It provides you tools to manage your product and track its performance. It is one of the powerful apps to process data in huge amount in a second. It helps you start tracking user events up like how are they giving you response to your particular application. We can move into user timelines as well. It helps you get the data in real time. Best for marketers you use this app for their marketing. It provides you best targeting strategies.
What do you dislike about the product?
Clever tap does not provide you built in SMS feature for marketing. It does not have email sender you have to use it externally. You have to pay for data storage. It is more usable for mobile applications than web. It is costly for small companies. More features do require more amount because you cannot have access to such features in free. So no free trail is available, you have to purchase it first. You can test it.
What problems is the product solving and how is that benefiting you?
Clever tap is a unified platform for checking you user behavior for your app. It helps you derive your customer insights. It helps you monitor where your user drop off for particular application. It provides you powerful segmenting. It helps you rating customer to your applications so you can take better decisions in future. You will improve your application and make growth of your business. It helps you solve problems like real time personalization, user on boarding etc. it helps you triggered and scheduled profiles.


    Ayush A.

Clevertap is one stop for everything related to our application.

  • August 27, 2019
  • Review verified by G2

What do you like best about the product?
The best thing i love about clevertap is that i have can see everything and related to data to our app in one place. This makes me take quality and timely decisions which have a positive impact in the overall development. I can easily take control and make journeys accordingly. Thank you
What do you dislike about the product?
There is nothing to dislike you guys are amazing and i so love using Clevertap. thank you once again.
What problems is the product solving and how is that benefiting you?
Customer Engagement and able to get back customer who have uninstalled our app.
Recommendations to others considering the product:
Obviously yes if they want to boom their companies performance then they definitely need clevertap


    Financial Services

CleverTap works great but my onboarding process did not explain its implementation complexity

  • August 21, 2019
  • Review verified by G2

What do you like best about the product?
I like best how easy it is to see segments of users and recent activity, but also see profiles.
What do you dislike about the product?
I disliked the need to have all our events sent client-side in order to have the best profiles in the CleverTap system, and how the complexities of profile creation and merging were not explained in my onboarding and only came to light over time.
What problems is the product solving and how is that benefiting you?
Setting up re-engagement campaigns quickly and easily via email, push, and text without engineering effort - we have realized this benefit quite well and are happy we chose CleverTap.
Recommendations to others considering the product:
Before you decide to implement, if you are looking to integrate Segment with CleverTap, make sure your Segment event infrastructure is set up properly and logically. It will be more difficult to use CleverTap if this is not the case; it is not CleverTap's fault, just the fact that you will rely on Segment event labeling.


    Computer Software

Clevertap makes a difference

  • August 02, 2019
  • Review verified by G2

What do you like best about the product?
I love that Clevertap enables me to reach users from the start of the funnel through registration and then engagement and retention.
What do you dislike about the product?
First, there are no downsides to using Clevertap. Even when our campaigns or journeys are not a success we have learned something about our users and can make the necessary adjustments. The one challenge is while learning how to use Clevertap you need to understand the thought process of the development team.
What problems is the product solving and how is that benefiting you?
Successfully moving people through registration. Bringing back users who have not used the app in a while. New user on-boarding. Rewarding users for engagement.