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Amazing product + great summit !
What do you like best about the product?
Most helpful about Moengage is the velocity of the roadmap, and excellent customer support. Quite a disruptive product in the market as of now! Use cases best would be for communication segmentation, delivery and analysis
What do you dislike about the product?
Downsides of Moengage is that it is still a product in progress ( with core features present ) , but the releases are on point! Also, new beta release communication can be a bit more proactive via product and email!
What problems is the product solving and how is that benefiting you?
Segmented communication across channels, and post analysis to determine the best communication and channel for each user segment, leading to better allocation of expenses!
Recommendations to others considering the product:
Use the product, and get idea of the roadmap!
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Moengage experience
What do you like best about the product?
Notification
Cohorts management
Remarketing
Cohorts management
Remarketing
What do you dislike about the product?
Accuracy sometimes differ from attribution platform
What problems is the product solving and how is that benefiting you?
Majority notification for engagement & remarketing
USER INSIGHTS
What do you like best about the product?
The Amp+ plugin that provides insights with mobile phone operators towards better push notification delivery and better open rates.
What do you dislike about the product?
The UX of the app can be a bit simpler to use.
What problems is the product solving and how is that benefiting you?
PN delivery and open rates. The insights provided are really useful
Engaging and retention
What do you like best about the product?
Moengage was useful in engaging users and driving conversation out of engaged users and creating segments and targe segment based on user requirements to improve retention .
What do you dislike about the product?
More AI based features will be helpful!
Reports to understand user path need to be improved.
Revenue capture in the flows reports helps to calculate roi and campaign effectiveness
Rest works fine as per my usage.
Reports to understand user path need to be improved.
Revenue capture in the flows reports helps to calculate roi and campaign effectiveness
Rest works fine as per my usage.
What problems is the product solving and how is that benefiting you?
Moengage was useful in engaging users and driving conversation out of engaged users and personalisation of communication to create direct communication to connect user with a life style brand ..creating segments and targe segment based on user requirements to improve retention .
It is good tool for engagement
What do you like best about the product?
All the features of Moengage, mostly RFM
What do you dislike about the product?
some time there is an issue in TAT but they do respond for sure.
What problems is the product solving and how is that benefiting you?
Personalize communication at real-time
Recommendations to others considering the product:
Go for it
MoEngage makes my life easier ; Driving the marketing game with insights led approach!
What do you like best about the product?
Creating automated flows, user affinity model
What do you dislike about the product?
Less option for reporting especially campaign specific reporting
What problems is the product solving and how is that benefiting you?
Funnel drops, instant gratification
Great and affordable CRM tool
What do you like best about the product?
MoEngage helps us in real-time analytics, user property and attribute segmentation. Using this segmentation and geo-targeting option, we can send them personalized notifications which have great CTRs. We can create default custom segments like users of one particular geo-location or users performing certain events and perform certain formulas on them and thus run push notifications which give us better results than running vanilla blanket notifications.
What do you dislike about the product?
The base number of notifications always seems to be increasing but the clicks from notifications never increase, I can not understand the issue here.
What problems is the product solving and how is that benefiting you?
We use MoEngage to drive user engagement and revive cart abandoners or users who are in the last steps of their journey. With the help of MoEngage, we can segment users and devise cohorts based on their behavior. Using Recency, frequency, Monetary analysis we identify our power users and send them targeted and super personalized notifications.
Recommendations to others considering the product:
Definitely worth exploring, they gave us good discounts while onboarding and the tech support during integration was amazing.
Amazing tool for sending real time notifications to different cohorts of users
What do you like best about the product?
The best part is MoEngage is beginner-friendly and super easy to use. The dashboard is clean and it lets us choose different events, put an and or filter and split them by different attributes. MoEngage also lets us monitor different user funnels and uninstall retention of various media sources and campaigns.
What do you dislike about the product?
It took us nearly 3 months for the complete integration of MoEngage and they did not waive off subscription charges for this duration and only gave us a grace period of 4 weeks. The response time of their support team is usually 48 hours so important things might get blocked because of this.
What problems is the product solving and how is that benefiting you?
We use MoEngage for User Segmentation and designing user journeys and setting automated notifications when users reach a particular step in their journey. It also supports rich media and sticky notifications which have a higher CTR than traditional Static notification creatives.
Recommendations to others considering the product:
MoEngage is the perfect CRM Tool and the best in price range among its competitors. A must-have tool for marketing automation and user reengagement.
Effective tool for ensuring customer engagement.
What do you like best about the product?
MoEngage offers the perfect solution for user re-engagement through the means of Push notifications, Bulk SMS to identified cohorts and emailers for dormant users. It aids the easy and code-free creation of user journeys and event-based mapping and user segmentation
What do you dislike about the product?
I have encountered that notification delivery rates dip along with the CTRs when the audience pool is larger which means essentially we are reaching out to a slightly higher volume of users at significantly higher prices.
What problems is the product solving and how is that benefiting you?
We use MoEngage mainly to set up campaigns for sending blanket as well as promotional push notifications. It helps us drive effective growth and also help us to nudge users to perform certain core in-app events which are important for the Business.
Recommendations to others considering the product:
MoEngage is a great CRM tool and reasonable than others, definitely go for it.
Great CRM tool
What do you like best about the product?
The dashboard is intuitive and fairly simple to use. Creating campaigns takes minutes and analyzing user cohorts through the means of behavior, funnel, retention. It also helps us analyze acquisition sources. MoEngage offers user-level analytics, and also we can put a filter on user attributes like city, country, activity on app among others.
What do you dislike about the product?
Notifications delivered are sometimes higher than the number of devices we see on the backend.
What problems is the product solving and how is that benefiting you?
We use MoEngage for web and app push notifications. It has helped us prevent user churn and also boosts our user retention. Campaign set up and analytics is easy and the custom dashboards depict clear performance of any split tests or other experiments that are being run.
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