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Re-engagied Mobile Users with Insider's Email and App Suite
What do you like best about the product?
Insider's mobile app suite including app push notifications helps us re-engage users who have dropped off and bring them back into the app. The pre-built templates make it easy to set up targeted campaigns.
Their Email product has improved our email deliverability and open rates. The drag-and-drop editor makes creating engaging email campaigns effortless. We love our relationship with the Insider team. They have provided great support in getting us set up and seeing results.
Their Email product has improved our email deliverability and open rates. The drag-and-drop editor makes creating engaging email campaigns effortless. We love our relationship with the Insider team. They have provided great support in getting us set up and seeing results.
What do you dislike about the product?
A combined pricing model for WhatsApp, Email and SMS would have been nice to optimize our budget across channels. But the individual products provide great value to compensate this.
What problems is the product solving and how is that benefiting you?
We wanted to increase engagement and revenue from our mobile app. With Insider's app suite we have increased app push reachable by 20% and re-engaged dropoff users.
We also fixed our email domain reputation issues and have increased email open rates by 7%. This has led to higher conversions.
We also fixed our email domain reputation issues and have increased email open rates by 7%. This has led to higher conversions.
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Plataforma muy completa
What do you like best about the product?
Insider es muy intuitivo y facil de usar. Tiene muchas funcionalidades que permiten desarrollar al máximo tu estrategia de marketing. El soporte al cliente es rápido y eficiente. Se integra facilmente con plataformas estandar
What do you dislike about the product?
Las system rules están más orientadas a sistemas estándar, pero para negocios más complejos toma más tiempo la integración
What problems is the product solving and how is that benefiting you?
Utilizamos actualmente insider para segmentación avanzada de usuarios, autommatización de marketing, así como los templates en web y APP
Great product, great customer success team helped get great results
What do you like best about the product?
Insider’s marketing automation capabilities powered by the data CDP
Cross-channel communication
Products - web suite, app, web push, Architect
Customer success team that’s super helpful always
We particularly wanted to focus on running promotions to drive higher conversions and retain our users on our web and app. We were able to do this with Insider’s products and this helped us achieve a 21X ROI over the past half year.
Cross-channel communication
Products - web suite, app, web push, Architect
Customer success team that’s super helpful always
We particularly wanted to focus on running promotions to drive higher conversions and retain our users on our web and app. We were able to do this with Insider’s products and this helped us achieve a 21X ROI over the past half year.
What do you dislike about the product?
Since there’s no one place to track all our campaigns and it’s results, analyzing the overall impact of the partnership became a bit difficult.
What problems is the product solving and how is that benefiting you?
Cross-channel engagement
User acquisition
More time spent on mobile app by users
Conversion rate uplift
20X ROI
User acquisition
More time spent on mobile app by users
Conversion rate uplift
20X ROI
Architect for cross-channel personalization
What do you like best about the product?
We are able to utilize all of our existing user data and segments through a native integration between Insider and Mixpanel. This has made the process of targeting the right user on the right channel with Insider communications seamless and effortless.
Favorite product - Architect for cross-channel personalization messaging through journey automations.
Favorite product - Architect for cross-channel personalization messaging through journey automations.
What do you dislike about the product?
We would have liked to get started immediately with more products and campaigns but our bandwidth issues meant we had to go step by step. We’re planning to use Insider products more over the coming months and years.
What problems is the product solving and how is that benefiting you?
We ran a campaign through Insider targeting users before their subscription end date to incentivize them to renew their subscription, this lead to an increase in customer LTV.
We engaged users through acquisition, retention, and reactivation campaigns. Increased user subscription rates and upsold existing users.
We engaged users through acquisition, retention, and reactivation campaigns. Increased user subscription rates and upsold existing users.
Great results achieved - 50X ROI MoM and 80X ROI over the past 4 months
What do you like best about the product?
Insider is a great cross-channel engagement solution. The tool not only has powerful self features but also powers seamless collaboration with other vendors. We utilize the Call an API function within Architect to connect with our pre-existing SMS vendor to send messages to users based on Insider's data and inputs. We connect this to other channels like web push, app push, and in-app
What do you dislike about the product?
The only problem I can recollect having was with understanding the capabilities of the products we started to use initially because it’s a large product to get accustomed to immediately.
What problems is the product solving and how is that benefiting you?
The primary objective was to capitalize on the influx of new users on our website and engage them effectively. By leveraging Insider's expertise, we were able to navigate the app-heavy landscape to successfully activate higher volume of users - this had a strong direct impact on revenue. Our partnership enables us to continue to innovate and acquire and retain users, giving us grounds to expand our presence into more diverse markets knowing that we’ll be able to capture the interests of our users there too by using Insider’s solutions.
21% increase in cart recovery rate with targeted Web Push notifications
What do you like best about the product?
Insider's use of social proof techniques significantly impacted our sales and conversion by adding a layer of FOMO across our website and building trust in our products. Browse abandonment & web push notifications resulted in an impressive 21% increase in our cart recovery rate, showcasing Insider's effectiveness at re-engaging users.
By precisely targeting our audience and bridging the gap between user intentions and purchases, Insider helped optimise our website for maximum efficiency. Their ability to integrate dynamic coupons and countdown timers further motivated customers to make immediate buying decisions, enhancing our overall revenue.
By precisely targeting our audience and bridging the gap between user intentions and purchases, Insider helped optimise our website for maximum efficiency. Their ability to integrate dynamic coupons and countdown timers further motivated customers to make immediate buying decisions, enhancing our overall revenue.
What do you dislike about the product?
The team has been really helpful with strategy planning, executions, and recommendations from active performance tracking & technical support support. Overall, I am very happy with the services provided by Insider & team.
What problems is the product solving and how is that benefiting you?
One major challenge we had was maintaining growth after the return to offices post-COVID. Insider brought innovative solutions, particularly in the form of cart abandonment web pushes and web social proof techniques to help us boost sales. By leveraging Web Push notifications and onsite cart reminders using Insider's CDP, we were able to effectively drive customers down the sales funnel, with a sense of urgency while building credibility. This not only increased conversions but also instilled confidence in prospective buyers, helping them make informed decisions.
Also, Insider's collaborative and proactive approach has helped hugely streamline our marketing campaigns, allowing for real-time customisation and agility. Their expertise in social proof, combined with strategic segmentation, has not only addressed our challenges but also maximised our online sales potential.
Also, Insider's collaborative and proactive approach has helped hugely streamline our marketing campaigns, allowing for real-time customisation and agility. Their expertise in social proof, combined with strategic segmentation, has not only addressed our challenges but also maximised our online sales potential.
15% uplift in conversions with Insider's web and email products
What do you like best about the product?
1. Easy and fast onboarding
2. Great support from the team
3. Their consultations helped improve metrics
2. Great support from the team
3. Their consultations helped improve metrics
What do you dislike about the product?
We had some concerns about whether the platform can deliver us good results. Initially slow but then we had great results come in thanks to recommendations from the team.
What problems is the product solving and how is that benefiting you?
- High bounce rate at home page
- Decrease number cart abandonments
- Enhance user product discovery due to a large number of SKUs.
- Decrease number cart abandonments
- Enhance user product discovery due to a large number of SKUs.
One Tool For More Efficient Digital Marketing With Maximum Results
What do you like best about the product?
Insider has many features and channels that are very useful for digital marketers in achieving the desired goals. One of the features that makes it easier for us to run ad automation is a complete journey architect with a large selection of journey templates.
In addition, Insider also allows us to request custom templates and custom tracking parameters that can adjust our needs, considering that each industry has diverse needs, of course this is an important factor.
Excellent service and fast response from the Insider team are also very helpful in terms of integration and problem solving if there are problems using Insider. The Insider team also regularly brainstorms with us and provides suggestions to get maximum results.
In addition, Insider also allows us to request custom templates and custom tracking parameters that can adjust our needs, considering that each industry has diverse needs, of course this is an important factor.
Excellent service and fast response from the Insider team are also very helpful in terms of integration and problem solving if there are problems using Insider. The Insider team also regularly brainstorms with us and provides suggestions to get maximum results.
What do you dislike about the product?
Insider is a tool that is quite easy to use and understand with various advantages when compared to other similar tools, but in our opinion there are still things that can be further maximized, such as bugs and some features that are less user friendly.
What problems is the product solving and how is that benefiting you?
When our team is focusing on customer retention and wants to run re-marketing campaigns for several audiences with more specific targets, Insider allows us to realize this.
The custom segments feature in Insider provides a large selection of audience criteria and parameters by default and custom parameters that we request. In addition, we can also maximize the use of custom segments for other advertising platforms.
Currently, with a more specific target audience and utilizing other features in Insider, we can reach more potential customers so that we get more conversions and additional revenue from the advertising strategy that we run.
The custom segments feature in Insider provides a large selection of audience criteria and parameters by default and custom parameters that we request. In addition, we can also maximize the use of custom segments for other advertising platforms.
Currently, with a more specific target audience and utilizing other features in Insider, we can reach more potential customers so that we get more conversions and additional revenue from the advertising strategy that we run.
No more dependency on tech teams for launching marketing campaigns at scale
What do you like best about the product?
The utilization of the tools provided by Insider has fundamentally transformed our operational methodologies, yielding tangible benefits that have been empirically demonstrated. The utilization of Desktop Web Personalization, Mobile Web Personalization, and Web Push tools has yielded a total of 3140 conversions within a span of 14 days.
Furthermore, the marketing team has observed a discernible enhancement in autonomy, self-assurance, and the allocation of effort subsequent to the implementation of the tools. The technological prowess exhibited by their products is truly remarkable, characterized by its advanced capabilities and user-friendly interface. Insiders' tools have been instrumental in helping us achieve are objective of facilitating effective customer outreach. Specifically, the implementation of Desktop Web Personalization, Mobile Web Personalization, and Web Push tools has proven to be highly advantageous, enabling us to optimize our engagement strategies and enhance our overall performance.
Furthermore, the marketing team has observed a discernible enhancement in autonomy, self-assurance, and the allocation of effort subsequent to the implementation of the tools. The technological prowess exhibited by their products is truly remarkable, characterized by its advanced capabilities and user-friendly interface. Insiders' tools have been instrumental in helping us achieve are objective of facilitating effective customer outreach. Specifically, the implementation of Desktop Web Personalization, Mobile Web Personalization, and Web Push tools has proven to be highly advantageous, enabling us to optimize our engagement strategies and enhance our overall performance.
What do you dislike about the product?
The team's unwavering commitment to providing exceptional support further enhances the overall brilliance of their offerings. We strongly advocate for the utilization of Insider.
What problems is the product solving and how is that benefiting you?
Our marketing team exhibited a significant reliance on developers for the purpose of uploading assets and conducting tests. Given the constraints imposed by limited resources, it was imperative for the developers to exercise prudence in incorporating campaigns into their roadmap. They had to meticulously assess the potential impact of each campaign before proceeding.
By utilizing the Insider platform, our marketing team was able to conduct AB tests with minimal exertion, thereby streamlining the process prior to its implementation in the development phase. Our primary objective is to enhance the autonomy of the marketing team was easily achievable with Insider. In addition to conducting assessments, we have implemented novel elements on the website, including prominent headings, banners positioned in the middle of the page, and distinctive product stamps highlighting unique selling points (USPs).
By utilizing the Insider platform, our marketing team was able to conduct AB tests with minimal exertion, thereby streamlining the process prior to its implementation in the development phase. Our primary objective is to enhance the autonomy of the marketing team was easily achievable with Insider. In addition to conducting assessments, we have implemented novel elements on the website, including prominent headings, banners positioned in the middle of the page, and distinctive product stamps highlighting unique selling points (USPs).
11X increase in business ROI using Insider’s product suite
What do you like best about the product?
Using Insider’s Conversion Suite and Smart Recommender tool, we gained complete autonomy over our marketing campaigns. Furthermore, our website UX has never been better. With Insider's segmentation, dynamic content, user attributes, and product attributes, we truly individualized customer journeys for different personas, uplifting our AOV by 11%.
By engaging visitors on the homepage, smart recommenders reduced the bounce rate. This improvement led to enhanced SEO performance and a surge in website traffic. The highlight was the enhancement in customer satisfaction, as we provided visitors with relevant product recommendations, further amplifying our overall sales.
By engaging visitors on the homepage, smart recommenders reduced the bounce rate. This improvement led to enhanced SEO performance and a surge in website traffic. The highlight was the enhancement in customer satisfaction, as we provided visitors with relevant product recommendations, further amplifying our overall sales.
What do you dislike about the product?
Using Insider’s Smart Recommender, we improved our cross-sell and up-sell strategies. It took some practice to get the hang of the tool, but the Insider team supported us throughout the journey
What problems is the product solving and how is that benefiting you?
We wanted a comprehensive product suite to increase the efficiency of our eCommerce business through enhanced personalization and recommendations for our visitors. Insider provided an omnichannel experience for our customers. They received state-of-the-art experience in our online store. With the Conversion Suite and Smart Recommender capabilities, we gained a better understanding of their preferences, tastes, and important dates.
By strategically placing recommendations, our cart size improved compared to before. This data-driven shopping experience improved our conversion rates and allowed us to hyper-target our users using behavioral targeting. All thanks to Insider, our business is now experiencing a high growth with increased revenue-generation.
By strategically placing recommendations, our cart size improved compared to before. This data-driven shopping experience improved our conversion rates and allowed us to hyper-target our users using behavioral targeting. All thanks to Insider, our business is now experiencing a high growth with increased revenue-generation.
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