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Insider has one of the best self-help knowledge base
What do you like best about the product?
We have been using the entire Insider suite for a while now. They not only have a brilliant product for various marketing and promotional initiatives, but they also have a great customer support and growth management team.
But there’s more – the self-help knowledge base that Insider has created is something else, it’s a class apart. There is in detail step-by-step documentation, detailed how-to videos, and a demo hub available for each tool for easy reference. The customer support team is always ready to help but we are able to address any query around using any of the tools with the self-help knowledge base 95% of the time.
But there’s more – the self-help knowledge base that Insider has created is something else, it’s a class apart. There is in detail step-by-step documentation, detailed how-to videos, and a demo hub available for each tool for easy reference. The customer support team is always ready to help but we are able to address any query around using any of the tools with the self-help knowledge base 95% of the time.
What do you dislike about the product?
Insider has a wide array of tools and so it is natural that the knowledge base is huge. Initially finding the right resource was a challenge, but the Insider team soon added the search functionality and finding the right resource for the issue was easy.
What problems is the product solving and how is that benefiting you?
Our marketing team was spending a lot of time manually drafting push triggers and emails which was both cumbersome and unproductive. By using Insider’s email, web push. Mobile app we were able to automate the process. Their ready to use templates were easy to use and integrate and enabled our marketing teams to design captivating emails and notifications without any design and IT team support. Insider helped automate campaigns, save time, increase customer engagement, and get higher conversions.
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Best tool for marketers to boost conversions
What do you like best about the product?
Re-engaging customers was one the most critical aspects for our ecommerce business as it’s a key to improving retention rates. We also noticed that we had a number of first-time visitors who were through our website but churning without leaving their contact details. Because of this, it was a challenge for us to create an efficient and personalized cross-channel strategy.
After understanding our problem, the strategic account management team at Insider suggested we opt for their cross-channel journey orchestration tool, Architect, to build unique customer journeys for individual customers and target them across different channels such as web push, emails, WhatsApp, mobile push, etc.
Happy to share that with this tool, we were able to personalize customer journeys for different customer lifecycle stages including welcome, browse abandonment, and cart abandonment. With such retargeting campaigns, our CR uplifted by 30% and that too in just 3 months of our partnership with Insider.
After understanding our problem, the strategic account management team at Insider suggested we opt for their cross-channel journey orchestration tool, Architect, to build unique customer journeys for individual customers and target them across different channels such as web push, emails, WhatsApp, mobile push, etc.
Happy to share that with this tool, we were able to personalize customer journeys for different customer lifecycle stages including welcome, browse abandonment, and cart abandonment. With such retargeting campaigns, our CR uplifted by 30% and that too in just 3 months of our partnership with Insider.
What do you dislike about the product?
It definitely took us some time to understand the features and capabilities of Insider’s Architect tool but from the first month itself, we saw some major improvements in our business’ key numbers.
What problems is the product solving and how is that benefiting you?
Mapping customers’ journey for every individual customer was a challenge for us. As we were unable to craft personalized experiences for customers, our churn rates were high and conversions were too low. For this reason, it was critical for us to gain a 360-degree view of each customer so as to personalize the communication and recommendations for them.
We also needed to identify whether they’re dropping off while viewing the product, after adding products to their cart, etc. Using Insider’s customer journey builder tool, we were able create better customer journeys based on each users’ unique behavior and communicate with them with more personalized messaging on the right channel in order to reengage with them and convert them into paying customers.
Really happy to see significant uplift in our conversion rates and decrease in dropoffs after partnering with Insider.
We also needed to identify whether they’re dropping off while viewing the product, after adding products to their cart, etc. Using Insider’s customer journey builder tool, we were able create better customer journeys based on each users’ unique behavior and communicate with them with more personalized messaging on the right channel in order to reengage with them and convert them into paying customers.
Really happy to see significant uplift in our conversion rates and decrease in dropoffs after partnering with Insider.
Massive increase in website traffic, AOV, and CR
What do you like best about the product?
Despite having a large number of website visitors, we were able to convert only a few of them. And for converted visitors, the average order value wasn’t very high. With the suggestion of Insider’s growth consultants, we implemented their Social Proof on our website to show the number of visitors viewed, purchased, or reviewed the product they’re interested in.
This implementation made them feel more comfortable in buying the product and helped us increase AOV, and gross profit margin.
We also used their Customer Data Platform to enrich our tech stack and target our prospects in a more precise manner.
Also, since our potential customers were using multiple channels, with Insider’s recommendation, we used their Architect tool to optimize journeys for every visitor and communicate with them on their preferred channel. This way, we were able to engage them across different touchpoints, resulting in high conversion rates.
This implementation made them feel more comfortable in buying the product and helped us increase AOV, and gross profit margin.
We also used their Customer Data Platform to enrich our tech stack and target our prospects in a more precise manner.
Also, since our potential customers were using multiple channels, with Insider’s recommendation, we used their Architect tool to optimize journeys for every visitor and communicate with them on their preferred channel. This way, we were able to engage them across different touchpoints, resulting in high conversion rates.
What do you dislike about the product?
There’s hardly anything we disliked about Insider. Since they have a wide range of products, understanding each of them took a little bit longer, however, their team provided us with exceptional support and training. The solutions are amazing and drive results faster.
What problems is the product solving and how is that benefiting you?
Insider helped us in many ways. Using its various products, we:
- Collected volumes of customer data from different sources and channels.
- Gained a 360 degree view of every customer to create individualized customer journeys and experiences for all.
- Achieved higher average order value, resulting in higher profitability.
- Collected volumes of customer data from different sources and channels.
- Gained a 360 degree view of every customer to create individualized customer journeys and experiences for all.
- Achieved higher average order value, resulting in higher profitability.
Cart abandonment reduced by 30%
What do you like best about the product?
Among all the tools that we used, the best one in our opinion is the Web Push. Earlier our customers added products to the cart but very few completed their purchase, as a result the cart abandonment rates were quite high which honestly was a bummer and demotivating. Using the Web Push, Email, and SMS tools by Insider we were able to send out the notifications with special offers bang on time which pushed them to complete their purchase.
The web push in particular was instrumental in getting more sales closures as the web push was sent while the customers were still on the website browsing other products. The push was a reminder in a subtle non-intrusive way prompting them to finish their purchase.
The web push in particular was instrumental in getting more sales closures as the web push was sent while the customers were still on the website browsing other products. The push was a reminder in a subtle non-intrusive way prompting them to finish their purchase.
What do you dislike about the product?
We are very happy with the results we achieved and the support we got, nothing to complain about. Would highly recommend Insider.
What problems is the product solving and how is that benefiting you?
Our cart abandonment rates were alarmingly high which was very disappointing to say the least. The Insider suite of tools (Web push, email, SMS) were instrumental in reducing our cart abandonment rates by 30% and significantly uplifting our sales. Not only did Insider help us increase our sales but also made sure we have a happy and motivated team.
An essential tool for driving engagement and onsite conversions, with limitless potential
What do you like best about the product?
The best thing about working with Insider is the huge variety of campaigns we can activate, there are so many possibilities. As well as launching multiple campaigns, we can run A/B tests, optimize user experiences, and much more
The regular calls we have with our dedicated customer success manager play a huge role in making this a great partnership. These interactions give us an opportunity to discuss our goals and fine-tune our strategies to get the best outcomes. The team is always super happy to help and give ideas and advice on getting the most out of the platform.
My advice for any potential Insider user is don't be afraid to ask for training from Insider’s team. Always reach out to the technical support team, they are very willing to help. Be precise about what you're looking to achieve and rest assured that Insider’s team have the expertise and experience to make it happen!
The regular calls we have with our dedicated customer success manager play a huge role in making this a great partnership. These interactions give us an opportunity to discuss our goals and fine-tune our strategies to get the best outcomes. The team is always super happy to help and give ideas and advice on getting the most out of the platform.
My advice for any potential Insider user is don't be afraid to ask for training from Insider’s team. Always reach out to the technical support team, they are very willing to help. Be precise about what you're looking to achieve and rest assured that Insider’s team have the expertise and experience to make it happen!
What do you dislike about the product?
The templates are brilliant and so easy to implement, but there’s sometimes a long wait time for custom developments.
It would have been useful to have more training workshops earlier in the onboarding process. The team have been so helpful in showing me things so I can work on the platform independently, I just wish I’d had that sooner.
It would have been useful to have more training workshops earlier in the onboarding process. The team have been so helpful in showing me things so I can work on the platform independently, I just wish I’d had that sooner.
What problems is the product solving and how is that benefiting you?
The Insider platform is an essential tool for driving engagement and onsite conversions. Its 1:1 personalized product recommendations aid product discovery and vastly increase average order value.
Its A/B testing capabilities allow us to build better user experiences and maximize the performance of every element on the site. The easy-to-use templates, such as countdown timers and social proofing, help us create urgency amongst customers and speed up the path to purchase.
Simple personalization campaigns can make a big impact.
Its A/B testing capabilities allow us to build better user experiences and maximize the performance of every element on the site. The easy-to-use templates, such as countdown timers and social proofing, help us create urgency amongst customers and speed up the path to purchase.
Simple personalization campaigns can make a big impact.
Nice Product with Great Customer Support
What do you like best about the product?
Insider helped us in implementing several A/B tests on our website and booking engine simultaneously to enhance the conversion rate and user engagement by personalizing the website user experience, upsell the ancillaries, drive engagement with Loyalty Program, and drive conversions.
Their Architect tool is helpful in building automated customer journeys while using custom events & parameters, customer attributes, and their search history.
Their Architect tool is helpful in building automated customer journeys while using custom events & parameters, customer attributes, and their search history.
What do you dislike about the product?
We would like to see product features and enhancements focused to airline vertical and know about successful use cases other airlines have employed using the platform.
What problems is the product solving and how is that benefiting you?
Insider has helped us implement a culture of continuous A/B testing in the E-Business divison and implement several marketing auomation journeys aimed towards enhancing pre- and post-flight user experience, engage loyal members and keep customers from churning out.
3.5X email open rates with Insider
What do you like best about the product?
The email suite by Insider coupled with Architect (Insider’s customer orchestration tool) helped us boost our email open rates by 10x times. The best part, the tool triggers personalized emails relevant to customers in real-time based on their current online behavior and the same message is sent across all channels including web push and SMS.The AI capability of Next Best Channel helped us target the users on their preferred channels amongst Web Push, Email, and SMS and this helped us achieve most engagement as we could.
What do you dislike about the product?
Understanding the implementation of various tools across different communication channels was a challenge initially. However, the support team at Insider guided us at every step of the way.
What problems is the product solving and how is that benefiting you?
We were not getting the desired conversion on our email campaigns and other messaging channels. With Insider’s Architect, Web Suite, Email, and SMS tools we hit the jackpot by sending highly personalized messaging that resonated with our audience and saw our email and message open rates improve magically over a few weeks.
Insider’s Web Personalization solution give us a new light.
What do you like best about the product?
A fantastic experience with Insider's Web Personalization solution so far. What I like best about it is the level of customization it offers to tailor our user experiences. We've just started using Insider's Web Suite and Web Push services. The Web Suite has given our website experience a facelift. It’s boosted the way our users engage with us.
The team was super supportive throughout the onboarding process. The product is user-friendly, and the team is consistently available to assist with campaign execution. We hope this level of support and satisfaction continues as we explore more products. It's been a good start so far, and we are optimistic about maintaining a happy relationship in the future too.
The team was super supportive throughout the onboarding process. The product is user-friendly, and the team is consistently available to assist with campaign execution. We hope this level of support and satisfaction continues as we explore more products. It's been a good start so far, and we are optimistic about maintaining a happy relationship in the future too.
What do you dislike about the product?
Considering it’s still the early days and we are still exploring more products. Overall, we’ve had a positive experience and we’re excited to see how it evolves in the future.
What problems is the product solving and how is that benefiting you?
With the product, we are effectively delivering personalized content, improving user engagement, leading to longer session durations, and increasing page views.
With support from the team and the tool's easy usage, we have been able to create and activate campaigns effortlessly, and they have had a good impact so far.
Within a short period of time, we saw a USD 6K attributed to the web push campaigns that we activated and USD 56K incremental revenue from the web suite campaigns. This exceeded our expectations, and our team is delighted with the results. The Insider team's responsiveness and support have been excellent throughout. We're thrilled with our decision to go with Insider.
With support from the team and the tool's easy usage, we have been able to create and activate campaigns effortlessly, and they have had a good impact so far.
Within a short period of time, we saw a USD 6K attributed to the web push campaigns that we activated and USD 56K incremental revenue from the web suite campaigns. This exceeded our expectations, and our team is delighted with the results. The Insider team's responsiveness and support have been excellent throughout. We're thrilled with our decision to go with Insider.
Perfect platform to improve over business’ bottomline
What do you like best about the product?
There are several features that we like about Insider, and some of these include:
1. An extremely helpful support team that resolves queries in a timely and professional manner.
2. An easy to use platform enabling us to create great marketing campaigns.
3. The Architect tool which enables us to track customer journeys and buying behavior across channels like WhatsApp, Web Push, Email etc for individual customers in real time. This helps us gain deep insights into the journey basis which we are able to modify our campaign strategy and target customers across various touch points with the right messaging.
4. Implementing Instory and Smart Recommender feature which helped us improve onsite experiences for customers and showcase relevant products to them, which further boosted our website engagement rates.
5. Predefined cart abandonment template which enabled us to nudge customers on time to complete purchasing the gaming products that they have already added to their cart.
6.Launching amazing push campaigns in just a few clicks that saves us a lot of time and effort.
7. Web and Mobile Suite that helped improve onsite experiences, and led to a 9X spike in our ROI.
8. The email editor with its prebuilt templates with drag & drop elements made creating versatile campaigns quick and easy and helped drive conversions.
1. An extremely helpful support team that resolves queries in a timely and professional manner.
2. An easy to use platform enabling us to create great marketing campaigns.
3. The Architect tool which enables us to track customer journeys and buying behavior across channels like WhatsApp, Web Push, Email etc for individual customers in real time. This helps us gain deep insights into the journey basis which we are able to modify our campaign strategy and target customers across various touch points with the right messaging.
4. Implementing Instory and Smart Recommender feature which helped us improve onsite experiences for customers and showcase relevant products to them, which further boosted our website engagement rates.
5. Predefined cart abandonment template which enabled us to nudge customers on time to complete purchasing the gaming products that they have already added to their cart.
6.Launching amazing push campaigns in just a few clicks that saves us a lot of time and effort.
7. Web and Mobile Suite that helped improve onsite experiences, and led to a 9X spike in our ROI.
8. The email editor with its prebuilt templates with drag & drop elements made creating versatile campaigns quick and easy and helped drive conversions.
What do you dislike about the product?
Initially, we had to spend a lot of time on the platform to learn how to create campaigns and make them better. However, their Growth Management team was available 24*7 to support and guide us throughout the process. We’re glad that we onboarded Insider as our growth partner.
What problems is the product solving and how is that benefiting you?
Being a video game retail company, our main focus was always selling our products. But we observed that we could not deliver great onsite experiences to our customers visiting our website. That’s when we decided to use Insider’s tools and their capabilities to improve our desktop and mobile website experiences.
With the recommendations of their Account and Growth Management teams, we utilized their various tools including Architect, Instory, Web Push, Smart Recommender, Email, and Mobile and Web Suite to make end-to-end improvements, right from driving customers to the website, keeping them engaged, and influencing their decision to purchase our products. Within a few months, we were able to boost our conversion rates and drive onsite incremental revenue of 150.000 € in Q2. Not just that, our ROI was increased by 9 times.
With the recommendations of their Account and Growth Management teams, we utilized their various tools including Architect, Instory, Web Push, Smart Recommender, Email, and Mobile and Web Suite to make end-to-end improvements, right from driving customers to the website, keeping them engaged, and influencing their decision to purchase our products. Within a few months, we were able to boost our conversion rates and drive onsite incremental revenue of 150.000 € in Q2. Not just that, our ROI was increased by 9 times.
20% uplift in user registration with timely triggers and Insider’s ready-to-use templates
What do you like best about the product?
It can be difficult to convert new visitors into registered users without coming across as intrusive. But with Insider's lead gathering template we could create gamified experiences and reward new users for signing up. We could also offer first-time purchases discount codes at checkout if they signed up. The customizable templates also allowed us to add an opt-in consent box for platforms like WhatsApp and SMS at crucial points in the customer journey.Thus, we could run effective campaigns and communicate with customers on their choice of communication channel without annoying them. We could thus build a vast subscriber base and get nearly 20% uplift in new user registrations
What do you dislike about the product?
We have been able to get new registrations while delivering enjoyable gamified experiences with Insider’s template library via web push and mobile app. Smart banners on the website have also got us many new subscribers.
What problems is the product solving and how is that benefiting you?
Although we could generate good traffic on our website, the bounce rate was unusually high and getting new subscribers a challenge. Insider helped identify unregistered users and also create gamified experiences using the Web suite, Web push, and Mobile app which encouraged first time visitors to register with us.Although we could generate good traffic on our website, the bounce rate was unusually high and getting new subscribers a challenge. Insider helped identify unregistered users and also create gamified experiences using the Web suite, Web push, and Mobile app which encouraged first time visitors to register with us.
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