Reviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,303 reviews
from
External reviews are not included in the AWS star rating for the product.
Responsive, Same-Day Support from CSMs and OXT
What do you like best about the product?
I like how responsive and supportive the CSMs are. Sometimes we do face some minor problems but they help us immediately.
What do you dislike about the product?
As i mentioned, sometimes we face some problems due to adaptation or technical issues but the CSMs and OXT helps us in the same day.
What problems is the product solving and how is that benefiting you?
We use Web, App, Architect, Smart Recommender, and Email to power our ecommerce website and mobile apps, and to orchestrate personalized journeys across channels. The platform serves as the core of our digital engagement stack, bringing together catalog data, customer behavior, and marketing programs to enable scalable, real-time personalization and lifecycle communication.
Outstanding Support Experience
What do you like best about the product?
The CSMs are close to us and stay engaged. Support is agile and responsive, and the tool itself is simple and easy to use.
What do you dislike about the product?
The analytics module, email deliverability, and the overall solution aren’t best in class. They’re improving consistently, but there’s still a way to go before they match the top tools.
What problems is the product solving and how is that benefiting you?
It helped me unify my entire CRM into a single platform.
One Powerful Stack for Real Personalization and Faster ROI
What do you like best about the product?
One stack for CDP, personalization, journeys, and execution, simplifying tech stacks vs. disconnected competitors, with robust data foundations for real personalization and faster ROI. Customer Success Team is amazing.
What do you dislike about the product?
Given the platform's extensive and cutting-edge feature set, there can occasionally be a slight learning curve or minor UI refinements during major updates
What problems is the product solving and how is that benefiting you?
Before, our customer data was scattered across Shopify, our email tool, and ad platforms, making it impossible to see the "full picture." Insider One acts as a single source of truth (CDP). Having a 360-degree customer view allows us to trigger actions based on real-time behavior, ensuring our messaging is always relevant and never repetitive
Scaling Personalization with Real Impact
What do you like best about the product?
It allows us to orchestrate campaigns across channels while leveraging advanced segmentation and real-time behavioral data. The combination of flexibility, powerful automation, and measurable business impact is what makes it stand out.
What do you dislike about the product?
What we dislike about Insider One is mainly related to the initial complexity of the platform. Because it’s very powerful and feature-rich, it can feel a bit overwhelming at the beginning.
What problems is the product solving and how is that benefiting you?
Insider helps us address key revenue and performance challenges. Before implementing the platform, personalization was limited and difficult to scale across channels, which impacted conversion and customer lifetime value.
Insider One Makes Omnichannel Journeys Simple with Real-Time Triggers
What do you like best about the product?
What I like best about Insider One is its ability to truly orchestrate omnichannel customer journeys from a single platform.
The combination of a native CDP, real-time behavioral triggers, and cross-channel execution (email, SMS, WhatsApp, web push, app push, and onsite personalization) allows us to move beyond traditional batch campaigns and operate a more sophisticated lifecycle strategy.
The combination of a native CDP, real-time behavioral triggers, and cross-channel execution (email, SMS, WhatsApp, web push, app push, and onsite personalization) allows us to move beyond traditional batch campaigns and operate a more sophisticated lifecycle strategy.
What do you dislike about the product?
I see an improvement on reports. While the dashboards cover core campaign performance, more advanced analytics such as cohort analysis, incremental lift measurement, and deeper LTV views require exporting data to external BI tools.
What problems is the product solving and how is that benefiting you?
Insider One is helping us transition from campaign-driven marketing to experience-driven lifecycle management.
It reduces operational fragmentation, accelerates time-to-market for campaigns, and enables us to deliver more personalized, timely, and revenue impacting customer interactions at scale.
It reduces operational fragmentation, accelerates time-to-market for campaigns, and enables us to deliver more personalized, timely, and revenue impacting customer interactions at scale.
Finally a marketing tool which is fun to work with
What do you like best about the product?
What we value most is how easy it is to use, the high quality of the customer support, the breadth of features, and the ability to build highly granular segments.
Architect is amazing for setting up cross-channel campaigns. It offers a wide range of triggers and segmentation capabilities, whether that’s based on user attributes, live onsite behaviour, previous purchase behaviour, predictive AI, and more.
Our Customer Success Manager regularly demonstrates her many years of experience and, in our meetings, proactively shares ideas for new campaigns as well as advice on how to refine existing ones.
The support team typically reaches out within a few hours after a ticket is created, and they have solved 100% of the few obstacles we’ve had so far. They also help with error handling, campaign creation, 3rd party integration, and more.
Architect is amazing for setting up cross-channel campaigns. It offers a wide range of triggers and segmentation capabilities, whether that’s based on user attributes, live onsite behaviour, previous purchase behaviour, predictive AI, and more.
Our Customer Success Manager regularly demonstrates her many years of experience and, in our meetings, proactively shares ideas for new campaigns as well as advice on how to refine existing ones.
The support team typically reaches out within a few hours after a ticket is created, and they have solved 100% of the few obstacles we’ve had so far. They also help with error handling, campaign creation, 3rd party integration, and more.
What do you dislike about the product?
The Email Editor can be quite slow, especially when an email includes a recommendation block. Also, because the email address is treated as an identifier, it can’t be changed manually (only via API), which becomes an obstacle if Insider is being used as a “standard newsletter” tool with contact lists. On top of that, the product catalog feels fairly limited, making it harder to work with the full range of items I need.
What problems is the product solving and how is that benefiting you?
Delivering relevant content is much easier thanks to personalization, with truly granular segmentation and plenty of trigger options. Insider’s Architect helps guide users across multiple personalized channels, which makes it simpler to build, launch, and manage these experiences. It also removes a lot of the guesswork by providing solid analytics and A/B-testing capabilities.
Insider One Keeps Marketing Organized with Powerful Templates and Customer Insights
What do you like best about the product?
What I like most about Insider One is how it helps us keep a clear overview of all marketing initiatives and what’s possible within the platform. On top of that, we can build visually appealing templates directly in Insider, without needing extra external integrations. The insight into our customer profiles, along with the attributes and events we can connect to them is also extremely valuable when setting up campaigns.
What do you dislike about the product?
With A/B tests for web templates, it’s not easy to identify which specific users were in each variant. That makes it difficult to build a retargeting audience based on the test results afterward.
What problems is the product solving and how is that benefiting you?
Insider One solves the challenge of creating and managing both dynamic and static audiences in an easy way, which we can directly use for advertising. It also brings a wide range of marketing capabilities together in one platform, especially messaging options and personalized, segmented automation journeys/flows. This helps us run more targeted campaigns, move faster, and stay consistent across channels.
User-Friendly, Easy to Implement, and Backed by Highly Knowledgeable Support
What do you like best about the product?
User friendly and easy implementation availablity is a positive effect. Support teams are always reachable and they have very high knowledge about the features of the Insider One tools.
What do you dislike about the product?
Analytics should be exported from the panel.
What problems is the product solving and how is that benefiting you?
Agent is very usefull for the customers to find their correct product and it is really good to connect agent via meta tools.
Feature-Rich, Intuitive Platform with Excellent Insider One Support
What do you like best about the product?
The array of features and support available through Insider One to aid the development of our initiatives.
What do you dislike about the product?
Nothing really. It's a very easy to use and intuitive platform.
What problems is the product solving and how is that benefiting you?
Improving out digital capability and arsenal. Before Insider One we had limited digital presence and tools within our arsenal. With Insider One, we've greatly expanded this to support with an omni-channel presence and communication strategy.
Innovative, Feedback-Driven Partnership Tailored to Our Needs
What do you like best about the product?
I like the partnership and innovative attitude they have working with us. They are always willing to take feedback and make minor adjustments unique to our needs.
What do you dislike about the product?
The inability to use more than one app per regional panel. We have at least 3 in-house apps we use for our different customer types and products. We can only have a single app featured in each panel at a time. They've helped us find workarounds but it has created some challenges.
What problems is the product solving and how is that benefiting you?
They're solving the personalization problem. We've never had marketing that we could target the right user at the right time, this allows us to do that. We're also very invested in omni-channel and integrating with our current in-house architecture. That has proved to be a challenge Insider One is up for and, despite challenges and setbacks on both side, we've always been able to come through with a workable solution. Many of the issues have been caused by our internal set up so we're barely coming out of the implementation phase, but we have a clear path forward and anticipate getting more defined results.
showing 21 - 30