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1,188 reviews
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External reviews are not included in the AWS star rating for the product.


    ELOISA F.

Simple, Easy and Strategic.

  • March 07, 2024
  • Review provided by G2

What do you like best about the product?
Best web push solution and the team is really proactive in asking us for input, finding out about our challenges, and having frank and encouraging discussions about them.
What do you dislike about the product?
The fact that you can always get in touch with someone via Insider's help centre is fantastic. They respond to tickets quickly, but occasionally, if another Insider member answers one of our earlier ones, it might not be evident what we have done, where we are, or the specifics of the preceding ticket.
What problems is the product solving and how is that benefiting you?
Gained a ROI of more than 400x in 2023.


    Pharmaceuticals

Easy to implement platform, good contact.

  • March 07, 2024
  • Review provided by G2

What do you like best about the product?
Easy and fast integration - which surprised us. Everything you can do via GTM.
What do you dislike about the product?
Sometimes the documentation doesn't show how to properly implement Insider Object.
What problems is the product solving and how is that benefiting you?
Technical problems are solved on an ongoing basis and quite quickly.


    Automotive

Cracked the best way to activate customer journeys across channels using Architect

  • March 04, 2024
  • Review provided by G2

What do you like best about the product?
-Insider makes it very simple to understand customer behaviour.
-Attractive customization options to reach customer at every stage of journey.
-Architect’s visualization helps us understand where customers are engaging and dropping off.
What do you dislike about the product?
We were stuck using templates, but the support team helped us resolve the issues quickly.
What problems is the product solving and how is that benefiting you?
-We wanted to reach customers with effective and personalised campaigns. The Architect tool made it really easy for us to understand customer’s queries and pain points.
-We created educational campaigns for customers about their needs using push messages and WhatsApp messages.


    Senem A.

Great uplift in sales with web products

  • March 04, 2024
  • Review provided by G2

What do you like best about the product?
With the right team and technology by your side, you can achieve great results all year round just as in the holiday season. Insider’s Web Push, Smart Recommender and Eureka helped us get a whopping 60% more sales than what we usually do, making all of them our favorite. Every time we launch a new item on our menu Eureka ensures the same is easily visible to our customers.

With Web Push we are able notify customers with back in stock alerts and great deals on their favorite snack bundles. This helped us get great sales on some of our premium-priced snacks which were on discount in the off-season. The ‘Smart Recommender’ helped us target the customers looking for great deals and share with them customized recommendations relevant to them. We are happy to have Insider as our growth partner.
What do you dislike about the product?
Insider is the perfect combination of a great support team and smart growth tools. We strongly recommend them to anyone aiming for great sales throughout the year and not just Christmas.
What problems is the product solving and how is that benefiting you?
Our snacks are devoured by our customers and a few categories get sold out quickly. However, being a perishable commodity these need to move off-the shelf fast. We are sold out during the holiday season but the pace usually slows down round the year given the price point of our products. So we started putting a few customer favorites with short shelf life on discount. The challenge was to keep our customers informed about this. The second challenge was making our new launch easily discoverable to our customers.

We approached Insider for a solution. The growth team recommended we use Eureka, Web Push, and Smart Recommender and it truly has been a game changer. Web Push helped us analyze customer buying behavior and send alerts on ongoing offers well in time. When they visited our web and app store Eureka displayed new launches in the form of stories and Smart Recommender displayed related products and user reviews using smart overlays. This helped us sell all the fresh stock even during the off-season and we achieved 60% more sales than usual.


    Uğur .

Saw a significant improvement in customer retention

  • March 04, 2024
  • Review provided by G2

What do you like best about the product?
The ease with which Insider tools integrated with our other systems was the best part. A very user-friendly and easy to use interface. Insider's user-friendly path builder canvas and more than 70 pre-built templates for diverse use cases.
What do you dislike about the product?
It's incredible how simple it is to use Insider tools. Campaigns may be launched quickly without any tech support whatsoever.
What problems is the product solving and how is that benefiting you?
Increase CR


    Aybüke .

5X increase in conversion with unified CDP and onsite personalization suite

  • March 04, 2024
  • Review provided by G2

What do you like best about the product?
-Smooth migration process
-Easy to map complex customer journeys with Insider’s personalization suite.
-Advanced analytics to create engagement-based segmentation and plan campaigns based on their needs.
-Best support team in the business.
What do you dislike about the product?
Insider’s Smart Segment Creator enables customer segmentation effortlessly.
What problems is the product solving and how is that benefiting you?
-We needed a new cross-channel marketing platform to improve personalization for each customer. Insider helped us with unified customer data and journey orchestration.

-Struggling with a seamless 1:1 customer buying experience. Their personalization suite has various tools to gather information from different customer touch-points and customise the experience.

-Personalised messages on SMS, email, and WhatsApp helped us improve traffic and conversion rates.


    Tahir G.

50+ Web Suite Templates Accelerated Campaign Growth and Increased ROI by 4X

  • March 04, 2024
  • Review provided by G2

What do you like best about the product?
Insider's help center team is the most proactive team we've worked with. Furthermore, their tools' AI capabilities surpass anything else available in the market. We chose their Web Suite, Mobile App, and Predictive Audiences tools. The Mobile App's In-app recommendation feature enabled us to suggest products to our users based on their browsing and purchase history. By analyzing user behavior, we could better serve our customers, recommending only the most relevant items.
What do you dislike about the product?
We are very impressed with Insider's commitment to serving their customers. Despite our vast product range, the Insider support team remained humble and attentive in assisting us.
What problems is the product solving and how is that benefiting you?
The Analytics for push/in-app campaigns in the Mobile App allowed us to evaluate the effectiveness of our strategies. Using this data, we could easily discern which campaigns were most effective and which required adjustments.


    Ali Y.

Impressive results in AOV with Insider’s analytics dashboard

  • February 29, 2024
  • Review provided by G2

What do you like best about the product?
-Real-time tracking feature to understand audience
-Easy personalization in campaign analysing browsing history, purchase behaviour, and preferences
What do you dislike about the product?
Dashboards give a unified view, so can't complain about anything.
What problems is the product solving and how is that benefiting you?
Solving the engagement problems for all marketing


    Zeynep E.

30% hike in conversion rates using Insider messaging products - Email and SMS

  • February 29, 2024
  • Review provided by G2

What do you like best about the product?
Insider’s Email marketing and SMS solution helped us create automated and responsive email and SMS campaigns.
The user interface helped deliver hyper-personalized experiences to the customers.
The quick and easy integration of Insider with its AI-powered customer journey designer, Architect, was another feature we enjoyed.
What do you dislike about the product?
Insider has truly helped boost our business. The Insider support team is very knowledgable and quick to respond.
What problems is the product solving and how is that benefiting you?
Architect’s cross-channel orchestrations allowed us to create custom journeys from scratch by adding the starter element, conditions, and channels, and setting them up as desired.
Architect, SMS and Email combined helped us get a 30% hike on the conversion rates.
Better customer engagement.


    Supavadee S.

Very easy to use product that helps achieve business goals.

  • February 29, 2024
  • Review provided by G2

What do you like best about the product?
Products we’re using - Email, Architect, Onsite, Web Push
- Easy to setup journeys across all products.
- Support team is responsive.
- Product is easy to use for example, there is drag&drop tool so we can easily create attractive email template.
- UX/UI team setup many onsite experiment campaigns.
- Features like Next Best Channel and Generative AI in Architect is interesting.
What do you dislike about the product?
We’d like to have faster resolution for tech concerns.
What problems is the product solving and how is that benefiting you?
- Lead collection to increase Email Subscribers
- Being able to run automations, recommendation and also personalization on App
- Conversion rate UPLIFT.