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Personalize your customers’ shopping experience with Insider
What do you like best about the product?
We can easily communicate with the Insider team on all issues. When there is a new feature we want to implement on our website, we first contact the Insider. This feature is usually seen by someone on the Insider side and implemented. In this way, as a team, we can focus on developing this feature, not adding it to the website. In addition, they provide quick turnaround in customizing the features we add to our website according to our brand.
At the beginning of the working process with Insider, the integration processes progress very quickly. The availability and detailed documentation of all integrations and the availability of self-service control tools are major factors in this regard.
In the continuation of the process, we observe the results of the studies carried out together with the regular meetings we hold and plan the next steps together.
At the beginning of the working process with Insider, the integration processes progress very quickly. The availability and detailed documentation of all integrations and the availability of self-service control tools are major factors in this regard.
In the continuation of the process, we observe the results of the studies carried out together with the regular meetings we hold and plan the next steps together.
What do you dislike about the product?
The mentioned situation is not disliked about Insider, but it is a point that business units should pay attention to. Any Insider tool should be carefully checked before going live on the site. There may be incompatibility problems with the current user experience and design of the website, but when this happens, they provide support quickly.
What problems is the product solving and how is that benefiting you?
With Insider, we can integrate many commercially important features into our website very quickly, which I can activate in a much longer time with the method used normally.
In addition, with the technologies running in the background of the added tools, many processes work with customer data, not manual decisions.
In addition, with the technologies running in the background of the added tools, many processes work with customer data, not manual decisions.
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Boost Site Engagement
What do you like best about the product?
Insider offers some very creative features that are a delight to use, one of which is the personalized gamified experiences on the website. We set up a campaign to “Find the Puma Cat” during Singles' Day Campaign.
We love being able to combine multiple individual templates to create a single campaign, with flexible customization options available. These gamified templates have been phenomenal in improving our customer engagement across our website.
We love being able to combine multiple individual templates to create a single campaign, with flexible customization options available. These gamified templates have been phenomenal in improving our customer engagement across our website.
What do you dislike about the product?
The thing we didn’t like about the gamification campaigns using Insider was the amount of time it took for us to set up one campaign and the file limit of only 500kb allowed.
It is not very flexible in customizing visuals as I'm required to copy and paste image URLs and adjustments from HTML and CSS, especially when I need to prepare the campaign in Desktop and Mobile for multiple countries. It will take longer if I ask the team to adjust it for me.
It is not very flexible in customizing visuals as I'm required to copy and paste image URLs and adjustments from HTML and CSS, especially when I need to prepare the campaign in Desktop and Mobile for multiple countries. It will take longer if I ask the team to adjust it for me.
What problems is the product solving and how is that benefiting you?
The problem we aimed to solve was of customer engagement. Being a brand that really thrives on community engagement, we wanted to enable that experience on our website and make our visitors feel closer to us. With Insider’s creative gamified templates, we have successfully increased engagement by a large percentage as the shoppers are spending longer time on the website. We are eager to see this increased engagement result in improved sales as well in the future.
Is the ideal Omnichannel Marketing vendor for hospitality brands
What do you like best about the product?
1. Great Customer Data Platform that consolidates user data across offline and online channels
2. Built consolidated user profiles that helped us understand our users better
3. Personalized marketing campaigns across channels
4. Connected and complete user journeys
5. 10X ROI
2. Built consolidated user profiles that helped us understand our users better
3. Personalized marketing campaigns across channels
4. Connected and complete user journeys
5. 10X ROI
What do you dislike about the product?
Having achieved an impressive ROI of 10X, we had no reasons to complain about both Insider's products and the team's support.
What problems is the product solving and how is that benefiting you?
1. We were looking for a no-code solution to activate cross-channel marketing campaigns
2. We were able to reduce the time to go live due to the pre-built tempaltes provided by Insider
3. Generated higher leads
4. Boosted web traffic, higher conversions
5. Creating customer loyalty
6. Great ROI
2. We were able to reduce the time to go live due to the pre-built tempaltes provided by Insider
3. Generated higher leads
4. Boosted web traffic, higher conversions
5. Creating customer loyalty
6. Great ROI
Insider integration continues
What do you like best about the product?
The overall personalization that İnsider offers.
I believe that platform allows us to make a lot of new personalised activities on site however the infrastructure and technical capabilities limits us a lot at the moment.
I believe that platform allows us to make a lot of new personalised activities on site however the infrastructure and technical capabilities limits us a lot at the moment.
What do you dislike about the product?
Techinal problems and issues that lacks us to do more.
What problems is the product solving and how is that benefiting you?
To create a better experience for our customers. However we are not there yet.
Powerful, data-backed multichannel marketing activation platform
What do you like best about the product?
Data-powered marketing is the rule of the day and Insider, with it’s potent technology, is here to stay. Insider is an able, feature-loaded platform that is a delight to use with its simple interface and intelligent technology. They offer great local support which is of immense value.Their email feature is also easily one of the best performing ones we’ve used, and we’ve seen a high average open rate of 52.89%. I especially like the many options to personalize these emails.
It is also an exceptional customer data platform that segments our audience into a wide range of precise segments that are easy to target, and which result in high conversions. I also really like the simplicity of the panel that displays the results of our campaigns in an easy-to-understand format.
It is also an exceptional customer data platform that segments our audience into a wide range of precise segments that are easy to target, and which result in high conversions. I also really like the simplicity of the panel that displays the results of our campaigns in an easy-to-understand format.
What do you dislike about the product?
1. The emails don’t always display as we formatted them on some devices.
2. Coupon distribution can be improved so users don't need to do manual monitoring every day
2. Coupon distribution can be improved so users don't need to do manual monitoring every day
What problems is the product solving and how is that benefiting you?
As a part of our digital transformation, we decided to take a multichannel approach to our marketing strategy. Using Insider’s CDP, we have brought in all of our channels under one umbrella, and we are able to overlook, edit, track, and compare all our different campaigns easily. We use almost all the features available and are able to offer a wide variety of experiences to our customers using this platform.
Great A/B testing tools and customer support
What do you like best about the product?
We wanted a data-driven approach to quickly test assumptions before developing new features, and Insider's A/B testing tools are exactly what we're looking for. It is a no brainer to use - Insider's tools are straightforward and don't require development work. Once you’ve integrated API, launching a new experiment could be as simple as a few clicks. All you have to do is define your scenarios and goals, confirm use cases and Insider support team will do the heavy lifting. Then you just wait for significance and probablity to tell you the winning variations. I like how Insider gives flexibility and full control of experiments. There are many options available, for example you can define user segment, traffic allocation or display time when designing campaigns. And Insider has the best partner support team - I was impressed by the fast response and the excellent support we have received.
What do you dislike about the product?
The product is great and we're happy with the level of support. We'd like to see more in-depth reporting in the future.
What problems is the product solving and how is that benefiting you?
We were after a straightforward A/B testing solution since online experiments could be frustrating and time-consuming. With Insider, we've been able to quickly carry out experiments, get a better understanding of user behaviours, and implement our findings in production.
A Plugin powerhouse of web features and gamification
What do you like best about the product?
Without any need for an in-house developer, it's easy to get started on Insider to enhance navigation experience for customers.
- Notify them of price drops, new launches or campaigns via webpush notifications
- Spur urgency to shop with countdown timer or social proof
- Boost conversions with both new or existing users through Spin-the-wheel or voucher pop-ups (optional request for emails)
- Extract customer feedbacks through post-purchase surveys
- Use Smart Recommender to push other products relevant to the categories customers are viewing
These are just a few out of the plethora of useful features within Insider.
Create A/B scenarios and measure performance of clicks and incremental revenue.
Insider also allows you to segment the scenarios based on user behavior, sessions and many more.
Occasionally for big campaigns such as Singles' Day, Insider's development team would collaborate with us to create custom gamification. Great customer support from both dev team and our key account manager.
Another plus point if you're managing multiple regions/brands: Insider saves time by allowing you to duplicate your scenarios to other sites with insider implemented.
- Notify them of price drops, new launches or campaigns via webpush notifications
- Spur urgency to shop with countdown timer or social proof
- Boost conversions with both new or existing users through Spin-the-wheel or voucher pop-ups (optional request for emails)
- Extract customer feedbacks through post-purchase surveys
- Use Smart Recommender to push other products relevant to the categories customers are viewing
These are just a few out of the plethora of useful features within Insider.
Create A/B scenarios and measure performance of clicks and incremental revenue.
Insider also allows you to segment the scenarios based on user behavior, sessions and many more.
Occasionally for big campaigns such as Singles' Day, Insider's development team would collaborate with us to create custom gamification. Great customer support from both dev team and our key account manager.
Another plus point if you're managing multiple regions/brands: Insider saves time by allowing you to duplicate your scenarios to other sites with insider implemented.
What do you dislike about the product?
We do encounter glitches in a few pop-ups where the "X" button could not be closed. This is absolutely common as with other tools by Insider's competitors. Ensure you do your testing extensively in both desktop and mobile browsers.
What problems is the product solving and how is that benefiting you?
Web push notification gets the word out to more customers who may have visited our site without purchasing. Extra features we wanted on our site without buying separate plugins or custom development such as Social Proof or lead collection pop-ups. Giving users a reason to make repeat purchases through post-sale vouchers. Gamifying and creating personalized shopping experience.
The most welcoming and supportive platform to work with
What do you like best about the product?
Every single person we've met from the Insider team has been so wonderful and supportive. They have made onboarding and the ongoing process super easy. The platform itself if very user friendly and if there is ever any issue their support team turns things around very quick.
What do you dislike about the product?
There have been a couple of small glitches once campaigns are launched but nothing significant or detrimental to our site. The Customer Success manager has always been super supportive in double checking launched campaign performance so any of these issues have been picked up by Insider team rather than our own team so always fixed quickly even though it should have been on us to pick up and fix.
What problems is the product solving and how is that benefiting you?
We currently use a very old platform that has a lot of limitations so Insider has helped us with increasing our user engagement and conversions with various different campaigns. We were seeing uplift in the numbers very quickly once launched
Push automation with Insider resulted in a 10% conversion rate
What do you like best about the product?
The mobile app product from Insider is a small but mighty one. It works incredibly well for our business, and we currently run over 15 automation campaigns that cover the most important touchpoints in a customer journey. One such automated campaign for cart abandonment resulted in a conversion rate of 10%, which was a refreshing delight for us to see. It was reassuring to be able to bring back customers after they abandoned their carts and to be able to make sales after they came back. With Insider, we have a clear plan for going forward to achieve our goals for this year, and it’s an exciting journey that we are a part of.
What do you dislike about the product?
The mobile app push sometimes has deliverability issues.
What problems is the product solving and how is that benefiting you?
Insider has been a great solution to help us automate campaigns designed to boost registrations and reduce drop-offs. Using its deep segmentation abilities, we have been able to target users more effectively with highly relevant content in the campaigns which have proven successful in bringing back users to our website, also directly leading to an increase in conversions.
Make it easier with Insider
What do you like best about the product?
Insider makes it possible to modify your website without any complicated implementations - smart recommenders work perfectly and do their job. Additionally, Insider has a tool to create newsletters which is very intuitive. You can also add banners, pop-ups and more! Finally, it is worth mentioning that their support team is very friendly and helpful.
What do you dislike about the product?
Sometimes it is buggy which can be pretty irritating, but people on their help desk sort out things quickly.
What problems is the product solving and how is that benefiting you?
Their solutions are made to make money and it works! I don't have to involve the development team to make small changes to the website.
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