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Insider's Messaging apps helped us efficiently interact with your customers on multiple channels
What do you like best about the product?
Insider enabled us to create innovative and highly successful personalization strategies to engage users on different channels. We were able to retarget users on Facebook and they proved extremely effective in bringing them back onto our website to get them to convert.
With few in-app messaging template options, marketers frequently struggle to achieve customization. However, Insider's exhaustive ready-to-use templates helped us stop this issue in its tracks. We got immediate access to templates that were tailored to our marketing needs and suited a wide range of use cases. They were also simple to put into practice and exactly what our consumers wanted. We also managed to improve engagement on SMS by sending more personalized messages that resonated with the users.
With few in-app messaging template options, marketers frequently struggle to achieve customization. However, Insider's exhaustive ready-to-use templates helped us stop this issue in its tracks. We got immediate access to templates that were tailored to our marketing needs and suited a wide range of use cases. They were also simple to put into practice and exactly what our consumers wanted. We also managed to improve engagement on SMS by sending more personalized messages that resonated with the users.
What do you dislike about the product?
We have not encountered any issues yet and are pleased with the outcomes after using the messaging applications and other tools offered by Insider.
What problems is the product solving and how is that benefiting you?
An omnichannel strategy facilitates the fusion of digital touchpoints, enhances customer data collecting, and elevates customer satisfaction levels. For this, all channels of communication—including WhatsApp, Email, SMS, Web Push, App Push, and others—must be consistent and supportive of one another. Insider's Messaging Apps made it easier for us to fulfil these demands. The engagement improved thanks to Insider’s AI-powered audience segmentation capabilities as it aided in the orchestration of
Through Insider's optimized email and website marketing and we saw our sales skyrocket
What do you like best about the product?
Our website navigation was somewhat disconnected as we noticed most of our audience engaging with the product pages yet not making a purchase. Insider helped us in gamifying the entire buying journey thereby stitching together all the touchpoints of customer experience. We creating personalized website experiences for our users across the complete customer lifecycle and this proved extremely beneficial for us. Once this strategy was implemented, we instantly noticed our sales growing beyond our expectations.
Moreover, we also noticed greater use of coupons sent through emails after using Insider’s email suite. The impact of the promotional mails that we were sending out improved drastically.
Moreover, we also noticed greater use of coupons sent through emails after using Insider’s email suite. The impact of the promotional mails that we were sending out improved drastically.
What do you dislike about the product?
Insider’s tools have been working flawlessly for us. However, we wished it had templates for creating the same message in different languages.
What problems is the product solving and how is that benefiting you?
Insider’s tools have been working flawlesOur website had a high bounce rate and a major problem of low customer engagement as it failed to convey the next steps to finally make sales. Users weren’t seeing the most relevant products that encouraged them to go ahead and complete the purchase. Once we started using Insider’s Web Suite, this issue got resolved quite well.
Also, our previous email campaigns failed miserably as most emails had landed in our customers’ spam box. Insider became our peer in improving the customer experience through its creative web engagement methods and also optimized our email campaigns rearing more profits for our business.
sly for us. However, we wished it had templates for creating the same message in different languages.
Also, our previous email campaigns failed miserably as most emails had landed in our customers’ spam box. Insider became our peer in improving the customer experience through its creative web engagement methods and also optimized our email campaigns rearing more profits for our business.
sly for us. However, we wished it had templates for creating the same message in different languages.
Architect helped us create cross-channel journeys and helped push relevant content for acquisition
What do you like best about the product?
If we have to pick the best feature we loved about using Insider’s tools, it would have to be the ability to create journeys based on their pre-built templates. We were able to create journeys based on specific goals; in our case, customer acquisition. Using Insider’s cross-channel journey orchestrator, Architect we were able to generate more leads through the various channels.
The second feature would have to be the recommendations feature in Web Suite. This helped us provide better recommend
The second feature would have to be the recommendations feature in Web Suite. This helped us provide better recommend
What do you dislike about the product?
We love Insider’s Architect and Web Suite for their intuitiveness and ease of use. The only minor hassle that we had was during the initial integration. Post that, it was seamless.
What problems is the product solving and how is that benefiting you?
With Insider we directly addressed our primary problem, that of customer acquisition. We had no idea that technology would be so advanced we could have pre-defined templates for every use case including customer acquisition, but it is.
In Insider’s Architect, it is as easy as selecting a predefined template for a flow with customer acquisition as the goal. We are happy to note that we could have used our industry as well to get a predefined template.
With Web Suite we were able to highlight offers the way we wanted to with the Personalize it Yourself (PIY) toolkit. This and the work we did to make the website responsive really helped us drive sales during Black Friday. The end result: A cool-looking presentation to stakeholders that highlighted how much we grew over the year!
In Insider’s Architect, it is as easy as selecting a predefined template for a flow with customer acquisition as the goal. We are happy to note that we could have used our industry as well to get a predefined template.
With Web Suite we were able to highlight offers the way we wanted to with the Personalize it Yourself (PIY) toolkit. This and the work we did to make the website responsive really helped us drive sales during Black Friday. The end result: A cool-looking presentation to stakeholders that highlighted how much we grew over the year!
Insider’s mobile marketing tools helped us improve the app experience for our users
What do you like best about the product?
It is no secret that gaming is highly popular today. Realizing that a good many of our customers would be gamers too, we used Insider’s mobile marketing suite to implement a wheel of fortune.
This wheel of fortune (for purchases upwards of $200) would allow the user to qualify for a jackpot at the end of the month. The first prize was for $1000 and we gave away $500 for the runner-up and third positions.
We saw an uptick in user conversions as a result of this. There was also an eagerness to
This wheel of fortune (for purchases upwards of $200) would allow the user to qualify for a jackpot at the end of the month. The first prize was for $1000 and we gave away $500 for the runner-up and third positions.
We saw an uptick in user conversions as a result of this. There was also an eagerness to
What do you dislike about the product?
It can be overwhelming at first to use the mobile marketing suite, but once you realize the benefits you can gain from it, it becomes a mainstay.
What problems is the product solving and how is that benefiting you?
Our luxury apparels app saw a significant increase in the number of downloads during the Covid period, but we were not able to capitalize on it. We thought initially that this was because people weren’t looking for our product or couldn’t afford it. Little did we know that the mobile marketing app from Insider could change things around for us.
The AI-based recommendations helped us cross-sell and up-sell with relevant content. The wheel of fortune allowed us to gamify our app for a better experience and to engage more users. Social proof allowed us to leverage existing customer purchases more effectively.
The result: We were able to increase the number of positive reviews on the app store, increase the average order value, and most importantly reduce churn. I would recommend Insider’s mobile marketing app to every e-commerce venture out there. Try it, to believe it!
The AI-based recommendations helped us cross-sell and up-sell with relevant content. The wheel of fortune allowed us to gamify our app for a better experience and to engage more users. Social proof allowed us to leverage existing customer purchases more effectively.
The result: We were able to increase the number of positive reviews on the app store, increase the average order value, and most importantly reduce churn. I would recommend Insider’s mobile marketing app to every e-commerce venture out there. Try it, to believe it!
Our cosmetics website benefited from InStory from Insider’s Web Suite
What do you like best about the product?
Insider’s InStory, a part of their Web Suite helped us create compelling narratives around great products we were already selling, now also tying in influencers. This was totally customizable and the aesthetics could be further tweaked with the Web Suite Personalize it Yourself (PIY) kit.
This was what we liked best about Insider! We could also set up custom web push notifications targeting different customer segments. This also helped us improve the conversion rate a lot.
This was what we liked best about Insider! We could also set up custom web push notifications targeting different customer segments. This also helped us improve the conversion rate a lot.
What do you dislike about the product?
Our bottom-line looked great, all thanks to Insider. So no, nothing to dislike here!
What problems is the product solving and how is that benefiting you?
Our cosmetics website was not getting many visitors. We dismissed it as being unattractive too. But with InStory, we completely changed that. We built great stories around the cosmetics we told and we tied in Instagram influencers who had purchased them. We included their testimonials. This helped with product discovery and to improve customer experience with actual stories around our products.
This seems to have created a lot of FOMO in the minds of our customers because we now got them to
This seems to have created a lot of FOMO in the minds of our customers because we now got them to
Insider’s Web Suite and Web Push together helped reduce the customer drop off on our website
What do you like best about the product?
Insider helped us in many ways to engage with our customers at the right time. The segmentation capabilities are very powerful. My team is happy that we could finally individualize the customer journey for different personas. Instory's element library saved half of our time and gave us the flexibility to customize the experience for customers.
What do you dislike about the product?
Initially, we took some time to realize all of the capabilities and how to use them. Insider’s support team was really helpful in providing in-depth knowledge of each tool.
What problems is the product solving and how is that benefiting you?
Our website for financial offerings was not doing too well. The bounce rate was too high because the website was too cumbersome to navigate. With Web Suite we optimized the layout and were also able to highlight the loan products that were trending and most popular. Customers love it when some decisions are made for them, especially the difficult ones!
And if they were halfway through the process and abandoned it for lack of time or interest,we would send them a web push to help bring them ba
And if they were halfway through the process and abandoned it for lack of time or interest,we would send them a web push to help bring them ba
Since day one, Insider's message channels have increased customer retention
What do you like best about the product?
Self-adjustable segmentation settings and simplicity of use are the best features. We value how technology makes it simpler to collect important user data. Insider uses incredibly effective and unique personalization techniques. Using their segmentation capabilities, we’ve been able to target the right users at the right time across the website using different features like banner overlay, personalized coupons and personalized recommendations. We’ve extended the on-site experience to web push as.
What do you dislike about the product?
Although it took some time to put some tools into place, the outcome was beautiful, so the wait was rewarded.
What problems is the product solving and how is that benefiting you?
We lacked a method of compiling data for messaging and retargeting. By collaborating with Insider, we were able to take advantage of their messaging services and obtain vital information regarding consumer behavior. Increasing customer loyalty was made possible by creating personalized website experiences. Our users visit our website more often now and also end up spending more time when they visit the website now. The Smart Recommender product improved product discovery at the same time by ma
App engagement improved with app products
What do you like best about the product?
Inone platform is a user-friendly one platform making it easy to create campaigns. App templates provide fast campaign creation and it helped improved engagement, conversions, and retention.
What do you dislike about the product?
At the start, the product was a little difficult to understand and use.
What problems is the product solving and how is that benefiting you?
1. App Engagement
2. Conversion rate boost
3. Retention thanks to more app usage
4. Customer loyalty
2. Conversion rate boost
3. Retention thanks to more app usage
4. Customer loyalty
A great platform that personalizes our customer experience and drives additional revenue.
What do you like best about the product?
What I like most about the Insider platform is that it’s really easy to use. The team provides great training to get you started quickly, but there’s so much more you can learn by experimenting and having fun with it. It’s very intuitive.
What I’m most excited about is the customer journeys based on product affinity that we are building. I think that’s an amazing capability to have and believe it will be really powerful.
What I’m most excited about is the customer journeys based on product affinity that we are building. I think that’s an amazing capability to have and believe it will be really powerful.
What do you dislike about the product?
Because we do a lot of custom work with the Insider developers, we have to raise a lot of tickets. The team get back to us very quickly, which I’m really happy about but sometimes there is a miscommunication or I have to dig deeper and request more information. So that's something that I think could be improved.
What problems is the product solving and how is that benefiting you?
Our existing tech stack, predominantly Salesforce, didn’t facilitate the level of personalization we wanted to provide to our customers. Insider enabled us to achieve our personalization goals, integrating easily with Marketing Cloud. Together they make a really powerful tech stack.
Powerful and easy-to-use marketing platform
What do you like best about the product?
I use Insider on a daily basis for our direct marketing communications such as ad-hoc email campaigns, web push notifications, on-site campaigns, and automated journeys, and I can say that it is a powerful and easy-to-use omnichannel marketing platform.
Mostly I like the email builder, which is very easy to use and you can create designs with little HTML knowledge or without any.
Secondly, I like the Architect (automated journeys), in which you can use a variety of templates covering the most common user behaviors, such as Abandoned browse, Abandoned cart, etc.
You can also create your own journeys and add every channel you desire in one single journey, depending on the user's reachability.
Their Customer service is also good, they respond very quickly and you can write not only about issues or bugs but even if you need support for creating a campaign, or customizing a template for your business goals.
Mostly I like the email builder, which is very easy to use and you can create designs with little HTML knowledge or without any.
Secondly, I like the Architect (automated journeys), in which you can use a variety of templates covering the most common user behaviors, such as Abandoned browse, Abandoned cart, etc.
You can also create your own journeys and add every channel you desire in one single journey, depending on the user's reachability.
Their Customer service is also good, they respond very quickly and you can write not only about issues or bugs but even if you need support for creating a campaign, or customizing a template for your business goals.
What do you dislike about the product?
I like the platform a lot, however, like every other platform, it can't be perfect.
We had some issues related to the prices of the products visualized in emails.
And we faced some roadblocks with integrating Insider into our application.
However, Insider's team always responds to our requests.
We had some issues related to the prices of the products visualized in emails.
And we faced some roadblocks with integrating Insider into our application.
However, Insider's team always responds to our requests.
What problems is the product solving and how is that benefiting you?
I can say that the use of Insider for more than a year has helped us implement a lot of campaigns, both ad-hoc and automated, which have had a great impact on increasing the company's Revenue, AoV, and ROI.
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