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Strong automated solution for push notifications
What do you like best about the product?
Insider has successfully delivered various automated (trigger based) push notification solutions for us. Their team was and still is very supportive during development process or in case of any troubleshooting. User console is pretty much easy to use and intuitive. Worth to mention that push notifications aren't the only digital solution offered to us by Insider.
What do you dislike about the product?
We could have better clarity on engagement and subscriber metrics. We have raised it to the Insider team and added it to the product roadmap.
What problems is the product solving and how is that benefiting you?
Push notifications are important digital marketing channel for us. Insider is making sure we are having smooth, automated and personalized push notification service. Together we are constantly working on new solutions and use cases.
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Best CRM and personalization tool we’ve used
What do you like best about the product?
We can reach out to Insider with queries anytime and they are happy and quick to respond. I think this is what we like the most about their platform. In addition, their CRM api is one of the best that we’ve used and it allows us to manage all our data at one place. And when we combine this with Architect, another Insider product, we get one of the most advanced personalization tools in the market.
What do you dislike about the product?
The only negative that we can find is the customization timeline - sometimes it takes a long time to get some customization done. Panel loading time can also be better.
What problems is the product solving and how is that benefiting you?
Our biggest challenge was managing and operating various 3rd party tools for all our marketing needs. What we wanted was a one-stop-shop kind of a tool that would help us manage everything. That’s when Insider came along and we absolutely loved being able to consolidate all our requirements in one place. The product capabilities of the growth management platform is amazing and operates smoothly even under a lot of load. Having all our data and strategies in one tool is what we got from Insider.
Effective tool to help you increase your AOV and deliver great multichannel experience to customers
What do you like best about the product?
The highlight about using Insider is their dedicated account management team - which means that we get dedicated and custom support based on our specific needs. Another great thing is their unique A/B testing feature which works amazingly well and we’ve been able to increase our AOV by testing variations we never thought possible.
What do you dislike about the product?
When we ask for the customization that requires lots of additional changes, the timeline involved is high, which creates a problem when we run time-sensitive and urgent campaigns. If we plan this in advance, it solves the problem but it may not always be possible.
What problems is the product solving and how is that benefiting you?
One of the primary things that we wanted to focus on was improving our AOV and also delivering a great customer experience across channels such as email, web push, ads, sms, etc. We found just the solution that we were looking for in Insider’s A/B testing feature - which has enabled us to test variations of campaigns and find out which contribute to the highest AOV. We’ve also been able to improve our app downloads using personalized campaigns and offers on web push. And what really helped us is that we could test all these scenarios with Insider before going live, helping us prepare and execute better.
Most innovative tools for showing recommendations
What do you like best about the product?
Insider has one of the most novel and engaging features to show recommendations. The InStory is a great way to recommend categories that you want to promote on your mobile website using instagram-like stories that stay on the top. The product is easy to configure and give a feel-good presence on the website.
What do you dislike about the product?
We’ve faced some issues on their recommendations feature, particularly when it comes to updating our catalog. Some of the products that are recommended are out of stock- looking forward to their team resolving this sync-issue.
What problems is the product solving and how is that benefiting you?
Our objective was to deliver a more engaging online experience to our customers. We also wanted to improve on the engagement metrics and conversions - InStory recommendations proved to be a great way to recommend our top trending products as well as gain visibility among our customers. Smart recommender has increased CR by 35% on mobile main page. We’re also evaluating to expand the Insider collaboration in the long term.
Good tool and great partner to work with
What do you like best about the product?
The best thing about Insider is their accounting. It’s almost like having a dedicated in-house consultant. Using Insider’s personalization product we were able to increase engagement and conversions. Also we found the platform extremely effective for targeting visitors with relevant web push notifications. We were really impressed with Insider’s price-drop notifications.
What do you dislike about the product?
Being a fashion brand is all about the look and feel of our website - we would love to see more options to customize theme in the web messaging.
What problems is the product solving and how is that benefiting you?
Our biggest challenges are bringing visitors back to our website and improving our conversion rate. The next focus area is personalization. And the last one is email marketing. We’ve noticed that our conversion rates have increased significantly by using this Insider’s features. Overall, it’s a great comprehensive platform for your engagement requirements.
Recommendations to others considering the product:
Insider is a great tool to target customer segments with personalized messaging. We’ve found this to be extremely effective in driving sales. We recommend talking to their account managers to understand what works best for you.
Insider help reach customers
What do you like best about the product?
Support, many new ideas and solutions for web push notifications.
What do you dislike about the product?
Sometimes we have to wait a little longer for the introduction of new scenarios and solutions.
What problems is the product solving and how is that benefiting you?
With Insider’s Web Push capabilities we create triggered push scenarios to optimize our channel and conversion strategy.
Recommendations to others considering the product:
Trust in the recommendations from the Insider team, and keep testing. It takes getting used to the numerous scenarios and experimentation offered by the team. But this has helped us make the most use of Insider’s platform. And besides our monthly reviews show us which scenarios work best and how to segment our users.
Excellent service and ideas from Insider!
What do you like best about the product?
Some shopping trigger tools are very useful to enhance the ATV, such as the side menu coupon, which can trigger more customer to enjoy the promotion. Also the tools can improve the current website by provide more message and reminder to customer, which can drive them to purchase.
What do you dislike about the product?
There are usually some minor display setting problems when i am using the portal. There will be limitation of the position on some tools or graphic, which is not too user friendly or not friendly to my website layout.
What problems is the product solving and how is that benefiting you?
High bounce back rate and low conversion rate.
Bounce back rate has been lowered after the work with Insider, also a great uplift of sales after using the Insider functions.
Bounce back rate has been lowered after the work with Insider, also a great uplift of sales after using the Insider functions.
Recommendations to others considering the product:
Time Spending on using Insider, as there are many functions, if you can utilize them well, it takes quite a lot of work to do on it
Using Insider products is very easy. Their support is excellent.
What do you like best about the product?
Excellent easy to use website, service and products. Products are useful and helps what my business needs.
What do you dislike about the product?
I would like them to improve their reports.
What problems is the product solving and how is that benefiting you?
With their tools it's much easier to reach my customers and get them to buy my products.
One of the best tools for user experience.
What do you like best about the product?
We started working with Insider because we wanted to explore how we could make user experience more appealing and get users hooked on it. We really loved Insider’s InStory product because it was easy to implement and it created a gamified and more engaging experience for the users.
What do you dislike about the product?
Sometimes it is a bit challenging to create visuals but it’s worth it.
What problems is the product solving and how is that benefiting you?
We were looking for ways to engage and retain users with high discount affinity, which was a challenge as these users are constantly evaluating various options. But using InStory we were able to personalize our engagement with such users. This interactive experience helped us greatly.
Recommendations to others considering the product:
A unique aspect we liked about Insider is how it’s extremely effective at boosting user experience. If you’re looking for something along the same lines, then it’s definitely worth a shot!
Efficient and effective optimisation partner
What do you like best about the product?
The team is very accessible and the tool works well
What do you dislike about the product?
Took a while to understand how the tool works in terms of updates appearing but once familiar became more intuitive to use
What problems is the product solving and how is that benefiting you?
Covid communication and promotional optimisation to help conversion. Not necessarily used it well as an AB tool which I have a strong background in with other tools but have being using it to help us meet sales and communicate to our customers.
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