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Using Carousel Push for greater engagement
What do you like best about the product?
We started using Insider’s Carousel Push to redefine the mobile experience for our app users and the results were better than expected. This led us to check out other products from their platform and see how we could use them going forward.
What do you dislike about the product?
We don’t have any complaints with the products we are using right now, but it would be great to see their documentation become available in more regional languages.
Recommendations to others considering the product
Since we used the platform extensively for our mobile app requirements, we can confidently suggest Insider’s mobile app suite as a great tool for out-of-the-box mobile app marketing. Especially tools like Carousel Push helped us take our push notifications to the next level.
Recommendations to others considering the product
Since we used the platform extensively for our mobile app requirements, we can confidently suggest Insider’s mobile app suite as a great tool for out-of-the-box mobile app marketing. Especially tools like Carousel Push helped us take our push notifications to the next level.
What problems is the product solving and how is that benefiting you?
The engagement on our Push Notifications was below average. The standard push notification with the small app icons and text would often be lost in the notification tray among other notifications. Using Insider’s Carousel Mobile App push we greatly improved the clicks we got from push notifications. The ability to showcase multiple products in the same notification served us really well for our cart reminder campaigns, and we were able to reduce our cart abandonment by more than 20%.
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Developer
What do you like best about the product?
Very easy to integrate and account managers that help.
What do you dislike about the product?
So far, I've never seen any negativity..
What problems is the product solving and how is that benefiting you?
The marketing team can set the segments they want to reach and send notifications very easy also analysis user behaviors.
Driving repeat purchases with cross-sell and up-sell
What do you like best about the product?
Getting users to convert for the first time is great, but we also wanted to drive repeat purchases on our website. We realized the best way to go about this was to engage in cross-selling and up-selling strategies. Insider’s powerful, AI-backed recommendation engine--Smart Recommender--was crucial in helping us achieve this. Based on multiple user-behavior touchpoints, the Smart Recommender delivered highly relevant recommendations to users and the results were amazing. For instance, during our 11.11 sale, we were able to see an increase of almost 25% for our conversion rate in just one week.The tool worked perfectly, so there was nothing to be disappointed about. However, because of the nature of how recommendation engines first require user behavior to start delivering relevant content, there was an initial delay before things were up to speed.
What do you dislike about the product?
The tool worked perfectly, so there was nothing to be disappointed about. However, because of the nature of how recommendation engines first require user behavior to start delivering relevant content, there was an initial delay before things were up to speed.
What problems is the product solving and how is that benefiting you?
We were trying to tackle the low-engagement and dormant user challenge. With Smart Recommender we were able to engage our users to take the step from browsing to purchasing--all because they received more relevant and personalized offers.
The first preference to drive conversion rates with data
What do you like best about the product?
In the case that the traffic dividend gradually disappears, how to increase the conversion rate becomes a problem that marketing personnel must solve.
INSIDER enables us to use the behavior of consumers on the website to give more accurate information, thereby enhancing the consumer's desire to purchase, in addition to the system marketing staff of Insider can record the actual data of each result. Let these data drive the next marketing campaign to achieve better results, form a healthy circle, and finally let the brand understand what consumers need, and continue to communicate with consumers.
INSIDER enables us to use the behavior of consumers on the website to give more accurate information, thereby enhancing the consumer's desire to purchase, in addition to the system marketing staff of Insider can record the actual data of each result. Let these data drive the next marketing campaign to achieve better results, form a healthy circle, and finally let the brand understand what consumers need, and continue to communicate with consumers.
What do you dislike about the product?
Give some suggestions at the operation interface
First
Not every marketing person has a technical background. In the operation of the system, I hope that there will be more flexibility or a more complete educational program, so that each user can get familiar with the system more quickly.
Second
Every employee working in the insider has the professional knowledge and enthusiasm, so that the partners feel the pressure to constantly improve.
First
Not every marketing person has a technical background. In the operation of the system, I hope that there will be more flexibility or a more complete educational program, so that each user can get familiar with the system more quickly.
Second
Every employee working in the insider has the professional knowledge and enthusiasm, so that the partners feel the pressure to constantly improve.
What problems is the product solving and how is that benefiting you?
For the brand, many consumers enter my website every day, we are eager to interact with consumers, but at first we can only give the same message to all consumers.
The first thing that insider solves for us is that we can decide the best message for her based on the different behaviors of consumers.
This makes consumers feel that the brand knows her preferences and knows his needs, and then trusts the brand.
The first thing that insider solves for us is that we can decide the best message for her based on the different behaviors of consumers.
This makes consumers feel that the brand knows her preferences and knows his needs, and then trusts the brand.
Getting the best out of Ad budgets with Insider's predictive capabilities
What do you like best about the product?
The challenge with Ad Channels is that it is hard to know who you are targeting, but Insider easily solves this with their Predictive Ad Audience. Making it easy to predict with accuracy customers' likelihood to churn, likelihood to purchase, lifecycle stage and so much more. This helps you understand which users to target and when
What do you dislike about the product?
The platform works great and there are not many hindrances that prevent operations. However, it would be great if language options were more diverse
What problems is the product solving and how is that benefiting you?
We were struggling with being able to create custom ad audiences. Identifying users who have the highest likelihood to convert or users who are going to churn. With Insider's Predictive Ad Audience, we got this right and thus helped us improve our ROI
Great tools to engage with customers
What do you like best about the product?
Our goal is to increase the number of our Monthly Active Users (MAUs) and re-engage with passive users. To help hit our goals, we needed to engage users with active personalization strategies. Insider’s platform provided the perfect personalization tool with which we were able to target new users while engaging with passive ones.
What do you dislike about the product?
There were a few initial delays in the integration onto our platform.
What problems is the product solving and how is that benefiting you?
We were looking for ways to increase our Monthly Active Users and bring back inactive users. Insider’s personalization capabilities helped us achieve both as we are now able to target users with content that is highly relevant and personalized.
Recommendations to others considering the product:
If you are looking to increase your MAUs and bring back inactive users, Insider has the capabilities to support your business goals. Their platform is not just limited to personalization messaging, they have a comprehensive Growth Management Platform that's easy to use for marketers as well. We’ve also been able to make use of Insider for recommendations, which worked really well for us.
Удобный инструмент для push-кампаний
What do you like best about the product?
1) Очень понятный интерфейс
2) Возможность проводить A/B-тестирование
3) Возможность гибких настроек для сегментации аудитории
2) Возможность проводить A/B-тестирование
3) Возможность гибких настроек для сегментации аудитории
What do you dislike about the product?
Нельзя делать A/B-тестирование у разных видов пушей
What problems is the product solving and how is that benefiting you?
1) Вовлеченность пользователя в приложение
2) Информирование об акциях и изменениях условий доставки
3) Мотивирование к покупке
2) Информирование об акциях и изменениях условий доставки
3) Мотивирование к покупке
Great team to support us
What do you like best about the product?
I can target all my users with specific segments and feel free to play with the images or GIFs ! Insider team are the most helpful partner, they will help us to reach our marketing objective thru their channel.
What do you dislike about the product?
I think the dashboard are too old-fashioned& also the ability to customized the message such as font sizes and colored-text. But they said it will be revamped, so I think it's good to listen to your client.
What problems is the product solving and how is that benefiting you?
How I connect with active and non-active users. We can give specific promotion to specific users to optimize the app usages. Insider also provide a playground for marketing too do experiments with the various model of notifications and messages.
Recommendations to others considering the product:
Speak your needs to the team, they always ready to guide you thru their product
Mobile Push Features are up to market standards plus we have machine learning features
What do you like best about the product?
Insider helped us revamp our mobile push efforts like we were able to send push notification when the customers were more likely to read them. Then comes feature rich part where we can send a normal push, a rich version as well carousel.
Plus with AI we were able to segregate users based on their behavior and activity
Plus with AI we were able to segregate users based on their behavior and activity
What do you dislike about the product?
More templates are always welcomed recommendations to others considering the product
Insider push feature is very versatile, way better than other brands as it’s a part of bigger Growth Management Platform.
Insider push feature is very versatile, way better than other brands as it’s a part of bigger Growth Management Platform.
What problems is the product solving and how is that benefiting you?
Reaching out the mobile app users as a personal brand is great. There is too many bits of information to consume and Insider makes it easy to send that bit which is useful to our customers.
Recommendations to others considering the product:
We would recommend Insider to anyone who is interested in increasing their key metrics including traffic, checkout rates, average order value, conversion rate, and more. Their personalization capabilities always deliver results, so it is definitely worth the investment.
Complete Platform for Mobile Needs
What do you like best about the product?
Our Mobile website is responsible for bringing in a considerable aspect of our revenue and therefore having a refined mobile marketing strategy has always been a priority. With Insider’s mobile capabilities we were able to cover all aspects of mobile web marketing that was needed at our firm.
What do you dislike about the product?
If Insider could add more feature to their analytical bit, I feel that it would be a product of our dreams.
What problems is the product solving and how is that benefiting you?
We were looking for a complete solution for all of our marketing channels, and one place where we were lacking was our mobile efforts, and Insider came to our rescue. The product encompasses all our channels as well provides complete control to us.
Recommendations to others considering the product:
Almost a complete mobile marketing solution, Insider is the perfect companion for your online entity. The best part about Insider, is it being a complete Growth focussed product, the other included feature entails the entire online space from the traditional web, push, email and to dedicated apps.
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