Unified push messaging has boosted engagement and supports personalized campaigns across channels
What is our primary use case?
My main use case for OneSignal is for our mobile apps department, and it is a solution to manage our push notifications. Our application is developer-friendly, and many actions are provided by APIs through SDK, plus it provides a free service for a reasonable limit. OneSignal is able to handle multiple platforms, including iOS, which we know is complicated to set up APNS, and many more.
We also use OneSignal across our organization for push notifications on our website and mobile apps. For many years, we have used OneSignal to manage our push automations and push campaigns. I am very happy with the platform, how it works, and their pricing model is fair. Currently, we have around 250,000 push subscribers, and our campaigns perform great with OneSignal.
What is most valuable?
The best features OneSignal offers are push notifications, automations, and push campaigns, as it can send push notifications to all major browsers and devices. It is very fast and lightning-quick. It is very easy to set up and integrate with other third-party tools. It has a rich API for in-app messaging.
The automation and API features of OneSignal have helped my team, as it has REST API endpoints to support any technical stack integration, making it easy to streamline workflows.
There is also an intuitive user interface, in-app messaging, and segmentation in OneSignal. The capability enables businesses to deliver personalized messages to their audience effectively through the segmentation feature, and the in-app messaging enhances user engagement by providing visually appealing and interactive content within the mobile experience.
OneSignal has positively impacted my organization as it has been very easy to use, even for our marketing department. They find it very easy to use, and it has increased our engagement, user engagement, increased our user retention, and increased our brand awareness from 20 to 45%.
What needs improvement?
OneSignal can be improved as it is still in development, and it takes longer to create or fulfill certain features.
I would like to add that the user interface of OneSignal could be improved slightly, and the support could be more proactive.
Furthermore, I believe the in-app messaging should be improved.
OneSignal needs some improvements, such as scheduling to multiple mediums can be a bit difficult. For instance, we have to do separate notifications for our app and website, which is confusing and tiresome.
For how long have I used the solution?
I have been using OneSignal for the last six years.
What do I think about the stability of the solution?
OneSignal is stable, as I have not noticed any downtime, so it is very stable.
What do I think about the scalability of the solution?
OneSignal's scalability is highly scalable, as it grows with my organization's needs.
How are customer service and support?
I have dealt with OneSignal's customer support on four to five instances over the years, and my issues were always resolved within a matter of a few business days, so they were great and responsive.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I previously used Mailchimp and ActiveCampaign as different solutions.
What was our ROI?
I have seen a return on investment as we have seen direct purchase conversions on new offers, and it does a great job of driving traffic to off-site locations such as YouTube and Instagram for new videos.
What's my experience with pricing, setup cost, and licensing?
My experience with pricing, setup cost, and licensing is that the licensing is very affordable, and the price is very cost-effective.
Which other solutions did I evaluate?
Before choosing OneSignal, I evaluated other options such as Dropbox Business, Workplace by Facebook, and Shopify Plus.
What other advice do I have?
My advice to others looking into using OneSignal is that it is a free push notification service that has great customer support and is very cost-effective. It values your money, so it is a great value for money and an added advantage, especially for the marketing department.
OneSignal is good when you need a one-stop solution for push notifications on your multiple platform apps. If you are developing your apps in Android, iOS, web, web view, and your back-end infrastructure that has push notifications for each app, it would be so complicated. OneSignal is the best solution. You just need to configure your apps and your settings from Firebase or APNS, and you are already ready to go.
I switched from Mailchimp and ActiveCampaign to OneSignal because it is a great tool. It is very cost-effective, easy to use, and has great customer support.
OneSignal is deployed in my organization as a hybrid solution. For our hybrid deployment, we use AWS as the cloud provider. I purchased OneSignal through the AWS Marketplace.
OneSignal helps us to keep our content engaging, which is a great way to build an organic audience in a world that relies on social media traffic to fuel web traffic, hence increasing our sales, engagement, and marketing. I can tell you that we measured the increase in conversion rate through the customers coming back after they receive our services, and that is how we gauge the retention rate.
I give this product a rating of 9 out of 10.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Easy Setup for Non-Tech Users
What do you like best about the product?
It was relatively easy to set u for someone who isn’t super techy
What do you dislike about the product?
It didn’t always work. I’d set up a push and few devices would actually get them
What problems is the product solving and how is that benefiting you?
I don’t use it anymore as I’ve switched jobs but it was used to notify owners of the printer that new content was available on mycrio
Unified messaging has boosted user engagement and driven higher conversions across platforms
What is our primary use case?
In my organization, we need to send push notifications to our users on our mobile applications, and OneSignal is a wonderful solution for that. After our initial demo and integrations, we realized we could use it for much more, so we started using it for their in-app messaging functions as well as conducting some A/B testing on user communication.
We needed a robust system to send multiple notifications at a time, and we use OneSignal on a daily basis to send over 50 push notifications a day, 365 days a year without any issue and cater to all the countries around the globe in all major languages. OneSignal is highly cost-effective for our overall marketing and is playing a major role in bringing users to our website. It is also a feature-loaded tool with user segmentation, A/B testing of push notifications, intelligent delivery, and many more capabilities.
We have been able to drive more website traffic and increase our sales campaigns, as we are able to send our news and offers easily and instantly to our new subscribers or old clients, and OneSignal has allowed us to grow in numbers of subscribers in a short time, organically.
OneSignal is ideal when you need a one-stop solution for push notifications or notifications on your multi-platform apps. If you are developing your apps in Android, iOS, web, web view, and other platforms, and your backend infrastructure has push notification for each app, it will be so complicated. OneSignal is the best solution, as you just need to configure your apps and your settings from maybe Firebase and APNs, and you are ready to go.
What is most valuable?
OneSignal has helped us to optimize our efforts greatly, reduced our cost of customer acquisition, and increased our conversion rate using it.
The best features OneSignal offers include sending instant notifications without any delay, providing all necessary features for testing and A/B tests, being highly cost-effective, having a great system to handle huge volumes, great customer support, and also in-app messaging and push notifications.
What needs improvement?
When we had an issue with our app messaging, especially when using OneSignal, as it was not functioning well on our mobile phones, we needed quick intervention. We wanted a quick resolution on a certain feature, and when we reached out to customer support, they were very proactive, responsive, and solution-oriented.
I wish for the ability to test dynamic content, email deliverability reporting, triggered drip sequences, and the WYSIWYG email editor would also be a great feature. OneSignal should develop features a bit faster as per user requirements, and old users should get a freemium model for new features. Additionally, setting it up sometimes is a hassle, and more design choices for in-apps would be greatly appreciated.
For how long have I used the solution?
I have been using OneSignal for four years and a few months.
What do I think about the stability of the solution?
OneSignal is very stable; I have not experienced any lagging or downtime.
What do I think about the scalability of the solution?
OneSignal is very scalable.
How are customer service and support?
The customer support has been very responsive, proactive, and solution-oriented. OneSignal's customer support has been great and unparalleled, and I would rate it a nine out of ten.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I previously used CleverTap, and the reason why I switched from CleverTap to OneSignal is because OneSignal comes with a free plan and easy integration, unlike CleverTap which has a starting price of $200 per month, which is quite expensive, and a difficult integration process.
What was our ROI?
Since we started using OneSignal, we have seen improvement in our organization, as we have been able to reduce the CAC by 40%, increase our conversion rate to 30%, maintain an average retention rate of our customers at 45.5%, and seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness.
What's my experience with pricing, setup cost, and licensing?
The pricing is very cost-effective because this tool is affordable compared to other alternatives such as CleverTap, and this tool has been very cost-effective.
Which other solutions did I evaluate?
Before choosing OneSignal, I evaluated Twilio and Flutter by Google.
What other advice do I have?
OneSignal is deployed in my organization using a hybrid approach. OneSignal is best suited for news and media publishing websites, as media agencies can quickly broadcast their news by sending notifications to their subscribers; overall, it is not suitable for corporate business where there is no frequent news and updates, and most of the communication relies on emails. I rate OneSignal a nine out of ten.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Building an organic push audience has increased traffic and driven more sales engagement
What is our primary use case?
OneSignal is my main choice for push notifications because I believe it is the best option available. The platform is top-notch for push notifications, offers a fair pricing model, and provides excellent customer support. We have been using OneSignal for many years and are very satisfied. I would strongly recommend it to anyone who wants to build their push subscriber channel.
A specific example of how I use OneSignal at work involves organizing push notifications across our website and mobile apps. For years, we have used OneSignal to manage our push automations and push campaigns. We are very happy with how the platform works, and their pricing model is fair. Currently, we have approximately 4,000 to 5,000 push subscribers, and our campaigns perform exceptionally well with OneSignal.
Day-to-day, I appreciate that OneSignal can send push notifications to all major browsers and devices, which allows us to reach our customers easily.
What is most valuable?
The best features OneSignal offers include lightning-fast performance, very easy setup and integration with third-party services, a rich API for in-app messaging, and a free plan for messaging up to 10,000 subscribers. I love the push notifications, automation, and push campaigns features.
All the features I have mentioned are great and robust, and they help elevate our marketing campaigns through effective push notifications.
OneSignal also has multi-platform support, is very well-documented, and is developer-friendly.
OneSignal has positively impacted our organization by allowing us to grow the number of subscribers in a short time organically. We are able to send our news and offers easily and instantly. We have become able to drive more website traffic and increase our sales engagement and campaigns easily.
Regarding the increase in website traffic and sales engagement, we have been able to reach more customers than with our previous tool. More than 60% of customers have been reached over the past years when we compare it to our previous tool, CleverTap. It is also very cost-effective, targets our market effectively, and is easy to maintain.
What needs improvement?
OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers. SaaS platforms present concerns regarding data privacy and reliability with respect to data protection. I also wish it were easier to create more automation flows.
An interactive dashboard is needed for improvements.
I am uncertain whether OneSignal needs other improvements around analytics or reporting.
For how long have I used the solution?
I have been using OneSignal for about four years.
What do I think about the stability of the solution?
OneSignal is very stable with no downtime or lagging experience. Performance has been excellent.
What do I think about the scalability of the solution?
OneSignal is very scalable and grows with my organization's needs.
How are customer service and support?
Their customer support has been excellent, as they are able to assist with any problem that arises and respond in a very timely manner.
I would rate the customer support a nine out of ten.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I previously used a different solution called CleverTap.
I decided to switch from CleverTap to OneSignal because OneSignal has the most engaging and responsive customer support. It is very easy to use for both us and our clients.
How was the initial setup?
Based on my experience, the pricing, setup cost, and licensing are very effective. Setting it up is straightforward and easy, especially due to the intuitive user interface, which is easy to customize and navigate for new users.
What about the implementation team?
I purchased OneSignal through the AWS Marketplace.
What was our ROI?
We have seen a return on investment.
I can share that we have seen direct purchase conversions on new offers. It does an excellent job of driving traffic to off-site locations such as YouTube for new videos.
What's my experience with pricing, setup cost, and licensing?
Based on my experience, the pricing, setup cost, and licensing are very effective.
Which other solutions did I evaluate?
Before choosing OneSignal, I evaluated other options such as Dropbox Business and Mailchimp.
What other advice do I have?
OneSignal is fantastic for getting push messages out on new content, special offers, and anything that someone visiting your website would generally be interested in. It keeps your contacts engaged, which is a great way to build an organic audience in a world that relies on social media traffic to fuel web traffic. OneSignal has the potential to be overused.
OneSignal is very easy to use and has top-notch customer support, making it a cost-effective way to have a direct connection with your user base. I would rate this product an eight out of ten.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Fast In App messages + notification configuration
What do you like best about the product?
Easy to setup and use. You can sign up and start sending notifications the same day.
What do you dislike about the product?
The documentation. It is very easy to get lost in the docs but with the help of llms you can navigate it pretty easily
What problems is the product solving and how is that benefiting you?
Notifications and managing in app messages.
Greate product and customer support
What do you like best about the product?
I commend the customer support and ease of use.
What do you dislike about the product?
I currently dislike nothing on the OneSignal platform
What problems is the product solving and how is that benefiting you?
Mobile Push notification service is one of the best out there and it has helped my business very well.
One Signal Helps grow network reach Very Fast
What do you like best about the product?
Quick push notification that makes readers come back to my site all the time
What do you dislike about the product?
It now needs to reduce integration process. Make it abit automatic for learners
What problems is the product solving and how is that benefiting you?
It is solving wasting time doing marketing door to door. It, instead, makes our work easier and our growth very fast. Without it, it was going to be hard to reach audience in first days of website/business marketing
