Outreach Sales Execution Platform
OutreachExternal reviews
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Sequences and cadences at scale
What do you like best about the product?
Love the fact that you are able to add a lot of contacts into one sequence or cadence in one sitting
What do you dislike about the product?
Unclear user interface and not a lot of training or support offered
What problems is the product solving and how is that benefiting you?
The ability to reach out to the company at scale with consistent and multiple touches
Effective tool for MQL conversions
What do you like best about the product?
Strategically automate call and email follow up sequences for campaign leads. SDRs can convert Marketing Qualified Leads faster, accelerating the pipeline.
What do you dislike about the product?
Cannot add leads to Outreach from a Salesforce campaign or report -- Outreach requires leads to be added from Salesforce Lead Views which is very inefficient. The email builder offers limited customization to text and formatting. Unable to easily assign another user as the sender of an email in a sequence.
What problems is the product solving and how is that benefiting you?
Send targeted, relevant messages to prospects based on the Salesforce campaign they were generated from.
Absolute Time Saver!
What do you like best about the product?
The ability to build sequences which takes away the thought and time consumption of where you at with any given client, at any point. Simply sign on, be told what you need to do, and be able to do it quickly and efficiently. Of course, you need to set up the sequences and place the correct clients in the correct sequences.
Even better is that Brainsell has built an integration to Sugar Sell, which relays information from Outreach to Sugar and Sugar to Outreach. So every call, email, contact is pushed from one site to another.
Even better is that Brainsell has built an integration to Sugar Sell, which relays information from Outreach to Sugar and Sugar to Outreach. So every call, email, contact is pushed from one site to another.
What do you dislike about the product?
Just ONE small thing. You can only create a prospect if you have an account to assign to them. Again, this is essentially a non issue, but if you are marketing to individuals that aren't associated with a company, or they ARE the company, you need to make an account for that one individual.
What problems is the product solving and how is that benefiting you?
Typically, Outreach is meant for putting leads through a sequence, but I actually use Outreach to manage my existing contacts.
As a customer success manager, I have a lot of clients to manage. Outreach tells me when I should contact a client based on where they are at in my sequence. This takes out all the guess work and having to spend 5-10 minutes reviewing my notes and call/email logs on my CRM.
Outreach also gives me a visual next to each client that shows their "health" which is based on contact frequency. This is great to see as I can quickly see which client could use a "check in" and what clients I have a good relationship with.
In addition, there are businesses we acquire in which we then need to align with the personnel/client of the acquired accounts. Outreach makes it easy to push all these newly acquired clients into an "Alignment" sequence that I created. Normally I would call them and follow up with an email if they didn't answer. With Outreach, if the client doesn't answer, I can easily send a personalized email within seconds that would normally take 5-10 minutes to write up. Outreach pulls information from the clients information tabs within Outreach, and drops them in the email template that I setup, making a personalized Email within seconds. This saves SO much time and I am extremely grateful for it! Plus, we can then see if the client opened the email, what they clicked on, and how many times they viewed the email.
Lastly, I also use Outreach to send out automated renewal reminders to our client base. This feature also saves a huge amount of time and lets us know if the client has viewed the email and if they clicked on any links, such as the link to the invoice.
As a customer success manager, I have a lot of clients to manage. Outreach tells me when I should contact a client based on where they are at in my sequence. This takes out all the guess work and having to spend 5-10 minutes reviewing my notes and call/email logs on my CRM.
Outreach also gives me a visual next to each client that shows their "health" which is based on contact frequency. This is great to see as I can quickly see which client could use a "check in" and what clients I have a good relationship with.
In addition, there are businesses we acquire in which we then need to align with the personnel/client of the acquired accounts. Outreach makes it easy to push all these newly acquired clients into an "Alignment" sequence that I created. Normally I would call them and follow up with an email if they didn't answer. With Outreach, if the client doesn't answer, I can easily send a personalized email within seconds that would normally take 5-10 minutes to write up. Outreach pulls information from the clients information tabs within Outreach, and drops them in the email template that I setup, making a personalized Email within seconds. This saves SO much time and I am extremely grateful for it! Plus, we can then see if the client opened the email, what they clicked on, and how many times they viewed the email.
Lastly, I also use Outreach to send out automated renewal reminders to our client base. This feature also saves a huge amount of time and lets us know if the client has viewed the email and if they clicked on any links, such as the link to the invoice.
Recommendations to others considering the product:
Do it and don't look back. This isn't only for business development or lead nurture, I use it to manage my existing clientele.
Best-in-Class for Sales Acceleration/Enablement
What do you like best about the product?
It's the most robust platform on the market, and they're constantly pushing the envelope with new features and ideas. Call, email, text, social all in a single platform.
What do you dislike about the product?
Being the most robust means it will take significant upfront work to implement, customize, integrate and train on. It took us over a month to get things set up and get the team live. And from there it took another few weeks before the team felt "self-sufficient". Make sure you have all departments involved.
Functionality-wise: the call functionality is a bit weak. Inbound calls are tough to notice if you're not looking at the platform at all times. It's not set up to manage heavy inbound call volume, mainly for outbound calls.
Overall if you use Outreach they way it's created to be used (which means having an open mind to new processes) then it works marvelously. But if you try to use it differently than how they want you to, that's when things get tricky.
Functionality-wise: the call functionality is a bit weak. Inbound calls are tough to notice if you're not looking at the platform at all times. It's not set up to manage heavy inbound call volume, mainly for outbound calls.
Overall if you use Outreach they way it's created to be used (which means having an open mind to new processes) then it works marvelously. But if you try to use it differently than how they want you to, that's when things get tricky.
What problems is the product solving and how is that benefiting you?
We've had a few instances where we thought "it would be super logical for us if Outreach worked this way" and found out it's just not set up to do that. And they have reasons for it, but they're always a little disappointing at first, then you get used to it.
But it's drastically helped us organize our prospecting strategy, ensure we're including multiple different touchpoints, and keep it all clean in Salesforce.
Prior to this we had a few tools that tried to piece this together, but it was clunky and disorganized. Also the reporting we were able to do was minimal. With Outreach, everything and more is reportable so you can find out what's working/not working for your team and strategize from there.
But it's drastically helped us organize our prospecting strategy, ensure we're including multiple different touchpoints, and keep it all clean in Salesforce.
Prior to this we had a few tools that tried to piece this together, but it was clunky and disorganized. Also the reporting we were able to do was minimal. With Outreach, everything and more is reportable so you can find out what's working/not working for your team and strategize from there.
Recommendations to others considering the product:
If you're looking for the best-in-class sales engagement platform that will offer you the most options long term - Outreach is it. Just be prepared to spend a lot of time implementing, training and administering along the way. It's not plug and play, and other platforms that do similar things are easier to use.
Outreach Review
What do you like best about the product?
Managing all of my contacts that I need to email in an outreach campaign
What do you dislike about the product?
Tracking some of my contacts and the ability see where they are in a sequence.
What problems is the product solving and how is that benefiting you?
Sales outreach
Enterprise AE
What do you like best about the product?
Outreach eliminates redundant work (follow ups, FAQs, resource links) from a sales persons day to day, it also allows you to collaborate with your BDR to build out multiple step cadences that give you more control over their outreach to your target customers.
What do you dislike about the product?
Highly Dislike there is no toggle on or off button in gmail per send, this makes it very annoying when switching between internal and external email.
What problems is the product solving and how is that benefiting you?
More effective sales outreach, more time to focus on revenue driving activity, more metrics to tweak outbound efforts.
Great tool
What do you like best about the product?
easy to use, dialer is great, sequences are awesome, integrations are awesome, etc.
What do you dislike about the product?
no conversation intelligence software built in, no "live listening" built in
What problems is the product solving and how is that benefiting you?
all of our SDR-related tasks/outreach is done through Outreach
Recommendations to others considering the product:
do it! much better than salesloft
Using Outreach for Sales
What do you like best about the product?
I love the ability to sequence multiple users.
What do you dislike about the product?
One of the things that is frustrating is long load times.
What problems is the product solving and how is that benefiting you?
I am using outreach for my sales efforts. It helped me reach people at scale.
Recommendations to others considering the product:
Great deal for the price.
Reliable product that's come a long way in a short time
What do you like best about the product?
It's powerful across a full sales team. Great to be able to have oversight and look into teams or individuals. Being able to test email and subject copy faster.
What do you dislike about the product?
Support often takes too long to reply, so you spend a bunch of time yourself figuring it out instead of having someone reply in a timely manner.
What problems is the product solving and how is that benefiting you?
Sales, account management.
Solid mass email software.
What do you like best about the product?
Good UI, allows for mass semi-custom emails.
What do you dislike about the product?
Variable language should be the exact same formatting as excel.
What problems is the product solving and how is that benefiting you?
Trying to reach a massive amount of prospects. It has allowed me to do that.
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