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Great email and push tool
What do you like best about the product?
Fluidity and cross-channel communication.
What do you dislike about the product?
Certain bugs need to be ironed out such as emails not being sent to every user on my list.
What problems is the product solving and how is that benefiting you?
Let's me communicate with users across multiple channels.
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An influential Instrument
What do you like best about the product?
It offers robust intergration and targeting capabilities, complemented by exceptional customer success relation and support services
What do you dislike about the product?
The tool may not be as intuitive for our internal uses who aren't specialized in marketing or development, yet it's essential for them to utilize it for creating content such as email campaigns.
What problems is the product solving and how is that benefiting you?
This tool enables the development of complex marketing automation campings tailored to users through diverse custom events attributes and segments. It's high degree of customization proves invaluable particularly given our distinctive product range
A powerful tool for customisation.
What do you like best about the product?
- it is highly customisable and easy to learn in terms of using the programme
- They provide plenty of easy to access learning material so that their product is easy to use and even value add to it by including industry best practices.
- Their team is always contactable when we require help.
- Data is frequently updated so we can always monitor close to real time performance, allowing us to strategize day to day.
- They provide plenty of easy to access learning material so that their product is easy to use and even value add to it by including industry best practices.
- Their team is always contactable when we require help.
- Data is frequently updated so we can always monitor close to real time performance, allowing us to strategize day to day.
What do you dislike about the product?
- Not much, some small interface bugs that still exist after flagging but nothing major.
- I wished we could add test contacts that are not part of the existing userbase as we would prefer to test things like EDMs using work emails where if we added accounts it would land in their personal emails.
- I wished we could add test contacts that are not part of the existing userbase as we would prefer to test things like EDMs using work emails where if we added accounts it would land in their personal emails.
What problems is the product solving and how is that benefiting you?
Braze helps us connect specific messages with different identified key users. The canvas automations help us tremendously by allowing us to retarget and send messages to the users we need to allowing us to focus on optimising our efforts through data feedback,
Clunky interface makes graphics difficult
What do you like best about the product?
Although not perfect, the buttons are a good feature to make spacing among the various elements in a newsletter.
What do you dislike about the product?
The interface is cumbersome to navigate across the various sections back and forth. In using Braze every day for a while, I found images difficult to shape properly for even the most basic shapes.
What problems is the product solving and how is that benefiting you?
I don't know that Braze is solving anything so much as just providing an average newsletter compilation platform. It gets the job done but is completely unremarkable.
A good marketer solution
What do you like best about the product?
Good Ui, Well delivery what is built to do
What do you dislike about the product?
just marketing team can use, very different from other tools
What problems is the product solving and how is that benefiting you?
Communication rules, omnichannel solution
Awesome experience integrating Braze with Data Technologies
What do you like best about the product?
A lot of integration with data technologies, s3, Snowflake.
I think data integration is easy to use.
As a data engineer, it was easy to implement in our business cases.
The customer support is fantastic.
I think data integration is easy to use.
As a data engineer, it was easy to implement in our business cases.
The customer support is fantastic.
What do you dislike about the product?
I would like more flexibility in integrating the final data and creating more ad hoc tools to ingest data for the final users.
What problems is the product solving and how is that benefiting you?
For me is to make the braze data available through data lakes and data warehouses,
Braze user review
What do you like best about the product?
Easy to use to check email campaigns sent to customers and manage their accounts. Makes providing good customer support easier.
What do you dislike about the product?
Can be difficult to navigate to where you need to go.
What problems is the product solving and how is that benefiting you?
Unsubscribing and managing user accounts. It is simple and efficient way of managing customer service requests.
Adoro la herramienta
What do you like best about the product?
Que siempre es de lo más fácil poder hacer los mails, los segmentos y las campañas. Me toma minutos.
What do you dislike about the product?
El UI es un poquito feo, podría se rmas lindo.
What problems is the product solving and how is that benefiting you?
Tiempo y precisión.
MUY BUENA HERRAMIENTA
What do you like best about the product?
Programar el envio a la mejor hora para cada usuario
What do you dislike about the product?
No entiendo como puedo enviar a segmentos de usuarios especificos desde braze sin subir base
What problems is the product solving and how is that benefiting you?
Enviar encuestas y pruebas de UX de manera masiva
Great for unlocking cross-channel CRM activity
What do you like best about the product?
We've been able to create cross-channel CRM activity for the first time, driving incremental uplift compared to our previous technologies, e.g. Abandon Basket. We've seen particular success in our mobile activity as it utilises the Braze SDK and connects into our business ecosystem very neatly. It's allowed our teams to unlock ambitious Use Cases to drive purchase frequency and marketing permissions.
The UI is very intuitive and it's easy for new users to onboard to the platform, plus there's a host of online learning material.
The team is always available, highly responsive and authentic in their culture.
The UI is very intuitive and it's easy for new users to onboard to the platform, plus there's a host of online learning material.
The team is always available, highly responsive and authentic in their culture.
What do you dislike about the product?
Your data needs to be well organised before it gets into Braze. For us, that means having a CDP to collect and organise data before we send it to Braze This does bring complexity into the stack and needs additional expertise to operate.
What problems is the product solving and how is that benefiting you?
1. Enabling all our CRM channels to trigger off the same data in a unified way - this has consolidated the number of vendors in our business and given our teams the ability to create cross-channel marketing activity
2. Enabling our mobile team to drive App spend and frequency using real-time updates, content and rewards
3. It's forcing a change in our thinking / process to be data-led and customer-led, rather than channel-led
2. Enabling our mobile team to drive App spend and frequency using real-time updates, content and rewards
3. It's forcing a change in our thinking / process to be data-led and customer-led, rather than channel-led
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