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Braze Customer
What do you like best about the product?
Ease of use
Flexible data integrations
High delivery capacity
Support
Flexible data integrations
High delivery capacity
Support
What do you dislike about the product?
Some buggy or unexpected experiences
Some limited functionalities (complex decisioning)
Limited 'testing' capability (real seed testing)
Some limited functionalities (complex decisioning)
Limited 'testing' capability (real seed testing)
What problems is the product solving and how is that benefiting you?
Sending direct customer communications leveraging our owned user segment data. Braze is easy to use and has a lot of flexibility to execute anything that might be needed for a campaign.
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Braze review
What do you like best about the product?
Braze is a flexbile D2C communication solution that services a wide range of business needs.
What do you dislike about the product?
Connection using liquid logic and catalogs to a CMS for localisation purposes. Also, randomisation within a canvas to get a fast read on step performance is tricky. Finally, when a live Canvas has a draft saved, if the live canvas is stopped, the draft is deleted..
What problems is the product solving and how is that benefiting you?
Braze is helping us service a wide range of use cases, specifically feature adoption programs across more than 75 features.
Group Director Digital & CX
What do you like best about the product?
Their platform connects to other key MarTech and their solution is scalable.
What do you dislike about the product?
The price is a expensive and as you scale so will the total cost.
What problems is the product solving and how is that benefiting you?
We had no marketing automation capabilities and our mobile marketing was partially meeting expectations. They solved both
It is without a doubt the No.1 customer engagement tool in Japan
What do you like best about the product?
Brazeツールが他のプロダクトに比べて優れているのは以下の3点です。
1. マルチチャネルの管理ができる (Push, E-mail, SMS, LINE)
2. リアルタイムエンゲージメントが可能なこと
3. ユーザージャーニーによってコンテンツの出し分けが自動で行えること
1. マルチチャネルの管理ができる (Push, E-mail, SMS, LINE)
2. リアルタイムエンゲージメントが可能なこと
3. ユーザージャーニーによってコンテンツの出し分けが自動で行えること
What do you dislike about the product?
Insufficient analytical functions on the Braze management screen (it is difficult to grasp the results of measures including behavioral data within the product using only Braze).
What problems is the product solving and how is that benefiting you?
It has helped to improve user retention rates and increase LTV.
Evolving our marketing game with Braze!
What do you like best about the product?
The SDK integrations are a powerful tool to add data to the user profile. Being able to connect all our external data sources into one marketing tool is welcomed advancement .
What do you dislike about the product?
A bit too inflexible if not using SDK/API. We still have some internal systems that are old school databases that produce files rather than having external SDK/API capabilities.
What problems is the product solving and how is that benefiting you?
Braze is helping solve a data silo issue that our customers have. With Braze that data is actionalbe immediately rather than waiting for a nightly file xfer.
Improves fan experience and business KPIs
What do you like best about the product?
filks gaps with our product by supercharging personalized communication
What do you dislike about the product?
Geared more for marketing than "fan experience" but the team is great to work with alongside those goals
What problems is the product solving and how is that benefiting you?
Targeting specific users
Very good especially comparing to service we used before.
What do you like best about the product?
Easy to integrate with our system at epochtimes.
What do you dislike about the product?
Nothing to complain for now. Maybe in the future.
What problems is the product solving and how is that benefiting you?
Braze helps build a better process of creating campaign.
Great
What do you like best about the product?
Great platform, great results, many channels
What do you dislike about the product?
The support for plataform is only on USA.
What problems is the product solving and how is that benefiting you?
Customer experience
Braze from a Developer's Perspective
What do you like best about the product?
Braze is a very deep and relatively easy-to-use platform.
What do you dislike about the product?
The built-in code editing capabilities of Braze are a but lacking. I find myself still mainly working in applications like VS Code, then pasting the result over into Braze.
What problems is the product solving and how is that benefiting you?
Braze helps our company create unique marketing campaigns that drive activation, retention, reactivation, and growth.
Great product!
What do you like best about the product?
Braze has enough features to customize it for your own app/offering.
What do you dislike about the product?
Auto saving feature would be an awesome addition
What problems is the product solving and how is that benefiting you?
Multi-channel marketing communication
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