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The Braze partnership has been exciting and innovative
What do you like best about the product?
The platform is very user friendly and intuitive allowing limitless creativity
What do you dislike about the product?
Love it all at the moment, platform support could be more robust
What problems is the product solving and how is that benefiting you?
Allows more robust communication with our members around their travel, preferences, promotions, etc
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Braze makes partnerships easy!
What do you like best about the product?
Having used previous platforms, moving to Braze has been a revolution for our organisation!
What do you dislike about the product?
Support could be more robust and we need
What problems is the product solving and how is that benefiting you?
Braze has changed the way we think and send communications to our customers
Does what I need it to do!
What do you like best about the product?
Canvas is great! I love creating user journeys
What do you dislike about the product?
Sometimes the campaigns don't save properly
What problems is the product solving and how is that benefiting you?
Customer retention
Braze is a great platform for customer engagement
What do you like best about the product?
I really enjoy all of the features Braze has for helping with customer engagment. The ability to create customer journeys has been made much easier.
What do you dislike about the product?
It often takes a while to get help when having a problem with a feature.
What problems is the product solving and how is that benefiting you?
Having automated emails set up with triggers is helpful to giving customers and potential customers a positive experience.
Powerful messaging platform
What do you like best about the product?
I like it's canvas flexibility and multi-channel campaign capabilities. What separates it from others is its powerful retention reporting - that's one less analyst a marketer would depend on to get retention reporting from canvas. It's easy to use, and have plenty vendors to integrate with.
What do you dislike about the product?
The Clicks metrics include Preferences and Unsubscribe clicks, which would inflate your true clickthrough metric.
What problems is the product solving and how is that benefiting you?
Need for reporting
Braze is a great, easy-to-use platform that makes it easy for marketers to build and report on.
What do you like best about the product?
Retention reporting - many competitors do not go into depth
What do you dislike about the product?
Lack of guardrails to lock down brand compliance
What problems is the product solving and how is that benefiting you?
Braze is used by many of my customers.
Advanced Growth Marketing Platform
What do you like best about the product?
The intricate features from personalization to segmentation
What do you dislike about the product?
Very tech heavy for a small team, big learning curve
What problems is the product solving and how is that benefiting you?
Customer retention
Experience with Braze implementation & integration
What do you like best about the product?
Ease of implementation and use , great training and support systems both online and offline,
What do you dislike about the product?
- Integration with WhatsApp commercial not being supported yet
- Customer support tracking is not at a centralised place
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- Customer support tracking is not at a centralised place
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What problems is the product solving and how is that benefiting you?
The problem of capturing the OOTB data and be able to target using the same.
Very user friendly platform
What do you like best about the product?
The training materials and ease of use of the platform.
What do you dislike about the product?
No watsapp commerce integration.
Most of the time we have to buy a CDP as well for better data augmentation.
Most of the time we have to buy a CDP as well for better data augmentation.
What problems is the product solving and how is that benefiting you?
Ability to push messages to all 5 channels .
Easy hyper personalisation.
Easy hyper personalisation.
Braze is the most well rounded platform I’ve used in the work space
What do you like best about the product?
The account reps are very helpful and the platform itself is simple yet full of features
What do you dislike about the product?
A lot of analytics that don't apply to our business
What problems is the product solving and how is that benefiting you?
Customer on boarding has become very easy
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