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All-in-one solutions for your retention needs
What do you like best about the product?
We've been Braze users for 3 years now, by far, braze gave one of the best user experience that will help you do multitasks through all channels. The campaign set up was easy to understand with all those delivery setting, targeting, and A/B testing that will help you manage the expected goals.
What do you dislike about the product?
There are limit to user data that we can export in csv format
What problems is the product solving and how is that benefiting you?
- Customer onboarding with canvassing/marketing automations.
- Educate, nurture early life users to become active users.
- Maintain engagement and user transaction growth through BAU campaign, cross sell and upselling
-Win back passive users through reactivation campaign with marketing automations
- Educate, nurture early life users to become active users.
- Maintain engagement and user transaction growth through BAU campaign, cross sell and upselling
-Win back passive users through reactivation campaign with marketing automations
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Braze saved my life!
What do you like best about the product?
Very easy to use, seamless marketing tools for your daily tasks. If you are newbie to Braze, it's easy for you to understand the feature inside. Also the community helps you a lot. Could open multiple tasks at the same time also
What do you dislike about the product?
When you open too much tab, it will get slower.
What problems is the product solving and how is that benefiting you?
it helps my daily task, easy to duplicate campaign, easy to edit also. a lot of stuffs, custom report, easy on importing customer lists
A great CRM Tool
What do you like best about the product?
I use Braze everyday for my work and I can honestly say it's the best CRM/Marketing Automation tool I've ever used. I love how Braze makes personalization very easy, it enables so much detail in segmentation. Feels like every scenario campaign is thought about while building the product. Integration can be quite simple if you want it to be. You have a great support team who's there to answer all your questions.
What do you dislike about the product?
Some small features that exist on other tools like Iterable don't exist in Braze which can be frustrating at times. The documentation can be hard to navigate, is not fully comprehensive of all features, screenshots are from old UXs which can be confusing.
What problems is the product solving and how is that benefiting you?
We manage our entire CRM (email communications) from Braze. We migrated from Mailchimp very recently and even in a few weeks we can see how easy it is to use compared to Mailchimp.
Easy to use
What do you like best about the product?
Braze has an excellent support team. The product is versatile, segmentation is easy.
What do you dislike about the product?
The analysysis could be more visual with charts and short insights.
What problems is the product solving and how is that benefiting you?
Braze helps us automate various lifecycle flows in all stages of user jourrney. It also helps in condusting user surveys, one-off campaigns.
Braze is a super complete automation software
What do you like best about the product?
Features that help the marketing (strategy, copy, and design) to create easily the campaigns, as well as the analytics for every and each campaign just by using the A/B.
What do you dislike about the product?
The tool is so complete that it can become complex for daily use. You need time to learn and onboard on the tool to start ramping up with the automation.
What problems is the product solving and how is that benefiting you?
Is helping us to increase the signup conversion (users that drop off on the acquisition flow), product adoption, and activation. So far, it helped to increase the signup conversion rate, contributing to a higher volume of acquisition.
very complete and intuitive tool
What do you like best about the product?
the mobile push functionality and the wide variety of filters you can use
What do you dislike about the product?
some aspects might be a bit harder to understand.
What problems is the product solving and how is that benefiting you?
this is the only tool we use for mobile push accross the whole business and all the countries. it allow us to deploy omnichannel campaigns
Easy to learn, but data gathering could be more user-friendly
What do you like best about the product?
Easy to use. Simple e-blasts are easy to set up and update. Drag and drop system works well with graphics and videos. Multiple templates readily available, but you also have the option to start from scratch.
What do you dislike about the product?
Using segments can be complicated when multiple updates are required.
Finding data can be difficult, but this might be a specific problem for my team.
Having to save through multiple screens is a good idea...but maybe having a notification when you try to exit before saving could be useful, instead of just losing all your work because of the missed save button.
Finding data can be difficult, but this might be a specific problem for my team.
Having to save through multiple screens is a good idea...but maybe having a notification when you try to exit before saving could be useful, instead of just losing all your work because of the missed save button.
What problems is the product solving and how is that benefiting you?
Creating our e-blasts and scheduling its delivery. Helps us plan ahead of time and more efficiently.
Efficient Platform but it has it's quirks.
What do you like best about the product?
I like the speed of processing large data quantities (1million+)
I like the campaign design section and the way it is laid out in steps. I like that you can quickly view dashboards.
I like the campaign design section and the way it is laid out in steps. I like that you can quickly view dashboards.
What do you dislike about the product?
Not sure why you have to calculate exact statistics every time you process data - it just adds another unnecessary step to the process.
There should be a function for quick data queries without needing to create a segment group every time.
There should be a function for quick data queries without needing to create a segment group every time.
What problems is the product solving and how is that benefiting you?
The canvasses are laid out effectively and the interface for building canvasses is good to work with. The campaign set up process is easy to follow and good to work with too. It is helping us have a better overview on the performance of our customer flows.
Braze is a great platform - easy to use enabling the use of different features across our business!
What do you like best about the product?
Braze is an extremely user friendly platform, from in-app messages, to campaigns and canvas', everything is right at your fingertips with ease. It is utilised by many teams across the business and enables us to segment our audiences and target users through specific points of their customer journey whether thats B2C or B2B. The analytics is good for quick insights into how different campaigns are performing without having to delve to deep.
What do you dislike about the product?
I think sometimes features that you haven't used before can be challenging to get the hand of, especially the use of liquid within campaigns, without having atteneded the training programmes held by Braze, it isn't easy to implement.
What problems is the product solving and how is that benefiting you?
Braze is allowing us to automate our communications with our customers at all stages of the customer lifecycle with ease and it allows us to keep to test and trial new avenues we haven't explored yet to reach customers in different areas with personalised content
Build complex campaigns with simple UI
What do you like best about the product?
Being functionally robust while remaining easy to use and intuitive
What do you dislike about the product?
Speed of loading can sometimes make users less efficient
What problems is the product solving and how is that benefiting you?
Braze is helping my organization create complex and personalized campaigns and helps us test various hypothesis we have about our customers
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