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It has been really good, its a very good and powerful platform for email marketing and communication
What do you like best about the product?
how user friendly the plattform is, it makes very easy to complete any use case
What do you dislike about the product?
sometimes is complicated to get response from their technical team
What problems is the product solving and how is that benefiting you?
making all the cross channel strategies, and having the right communication for the right user
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Great platform
What do you like best about the product?
Tech built around customer centric focus.
What do you dislike about the product?
Everything is good but exploring functionality for B2B would be great 👍
What problems is the product solving and how is that benefiting you?
Timed campaign execution
A helpful intuitive platform
What do you like best about the product?
Easy to use packed full of features to allow campaigns to run with ease. The use of AI takes it to the next level
What do you dislike about the product?
B2b not as supported but we still make it work
What problems is the product solving and how is that benefiting you?
Digital buyer journey
Easy to use for marketers and flexible to work with any of your existing technology.
What do you like best about the product?
Love how easy it is to move data into braze from existing applications.
What do you dislike about the product?
It's not focused on B2B but it's coming!
What problems is the product solving and how is that benefiting you?
Creating linked website, email personalization and linking this with smart ai generated content recommendations for each user.
Great CRM tool, perfect for integrations with best in-class partners
What do you like best about the product?
Their intuitive interface makes the platform straight forward and complex solutions simpler to execute. The ease of intergration makes the tool work seemlessly with other best in-class tools and technology partners to power effective and novel marketing campaigns and customer relationship mamangement.
What do you dislike about the product?
When looking to troubleshoot more complex problems, it would be helpful to more easily access historical data and payloads.
What problems is the product solving and how is that benefiting you?
Braze helps us execute large scale campaigns and marketing personalization with relative ease, leading to improvements to our speed to market and overall growth of our clients' CRM programs.
The best marketing automation tool for customer engagement
What do you like best about the product?
Not only does Braze unlock so many opportunities to connect with our customers, but it collects data to help us send the right message, at the right time, via a customer's preferred channel. Braze is the future of marketing automation.
What do you dislike about the product?
I have no dislikes at the moment. Braze is continuously releasing new features and continue to stay at the forefront of customer engagement.
What problems is the product solving and how is that benefiting you?
We have an app that is connected to Braze that allows us to trigger messaging and canvases based on actions.
Best CEP on the Market, Zero Contest
What do you like best about the product?
Scalability, usability and the overall architecture of the platform is next level.
What do you dislike about the product?
My only gripe is the way it handles syncing complex data from Snowflake, there is a lot left to be desired there.
What problems is the product solving and how is that benefiting you?
General lifecycle and retention marketing efforst to our users via email and push notifications. It is enabling us to leverage our first party and zero party data with extreme efficacy and ease of use.
Quite literally THE BEST.
What do you like best about the product?
Braze is a lifecycle marketer's dream. Everything I need is right here to build robust lifecycle marketing programs that reach my customers exactly where they are. Tools and dashboards are intuitive, customer support is fantastic, and I love showing up to work every day to build strategic marketing programs within the Braze platform.
What do you dislike about the product?
Would love the ability to dive deeper on reporting, beyond engagement metrics, I'd like more robust dashboards for more customer insights.
What problems is the product solving and how is that benefiting you?
Sending communications when they're most relevant to users. We've gone from basic batch & blast sends to highly personalized, relevant communications that trigger when the message is most relevant to the user.
Great platform and partner!
What do you like best about the product?
Fantastic integrations and great people to work with.
What do you dislike about the product?
Not applicable. Nothing to comment about this
What problems is the product solving and how is that benefiting you?
Engagement, retention, activation, etc for mobile app marketing - all measured well together, and reported back correctly.
We find immense value since having adopted Braze for our customer engagement efforts.
What do you like best about the product?
The intuitive UI and cross-channel marketing capabilities.
What do you dislike about the product?
Revenue reporting capability is lacking.
What problems is the product solving and how is that benefiting you?
Triggered messaging and personalization at different touchpoints of our customer's journey
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