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Iterable

Iterable | 1

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External reviews

594 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Telecommunications

Konec Mobile feedback of Iterable

  • November 18, 2024
  • Review verified by G2

What do you like best about the product?
Iterable is a great tool to create automated and trigger journeys. This allows us to communicate accurately by segmenting customers and timing of communications. The Iterable team is also a highlight of the organisation, very smart and cooperative in achieving results desired.
What do you dislike about the product?
Integration between Iterable and our database was difficult and we we had to recreate our Iterable structure to serve the use-case particular to Telco environment.
What problems is the product solving and how is that benefiting you?
Iterable is helping with customer engagement at the right timing. Retention is the biggest challenge for Telco provider and talking to the customers about proactively about retention offers and reactively to retain a expired customer are the biggest value of Iterable.


    Marketing and Advertising

One of the most intuitive UI/UX in the space that I have ever used paired with great support & docs

  • November 14, 2024
  • Review verified by G2

What do you like best about the product?
Very easy to use while still mainting the complexity and advanced tools necessary to do unique and highly customizable things for your business to stand out.
What do you dislike about the product?
There are some usage metrics that would be helpful. Right now you can see your current usage but it would be nice to see what the usage is out of your limit instead of having to refer back to the contract.
What problems is the product solving and how is that benefiting you?
We utilize dynamic content very heavily in our sends and the ease of use with Iterable's handlebars and dynamic content makes it easy to execute these campaigns.


    Public Relations and Communications

No Complaints - Nothing that Wow's Me

  • November 14, 2024
  • Review verified by G2

What do you like best about the product?
It's ease of usage and wide variety of features that can be used across a spectrum of clients. It's pretty easy to integrate and upload lists into certain segmentations. I use the service on a weekly basis and have never had a problem so it's pretty easy to impement and carry out. With that, due to this, I can't really comment on customer support for i've never had any issues.
What do you dislike about the product?
There are a lot of limitations when it comes to actually mocking up an email which causes extra time to be spent when it should be more straight forward. Ex: I can't change the font color on one portion of the same section without changing the whole section. Another, there is no picker tool that I can use to ensure my colors match the clients logo.
What problems is the product solving and how is that benefiting you?
Allows us to solve to problem of face value with reporters so we're able to send weekly newsletters to high profile decision makers to ensure they see our name.


    Ryan S.

Scalable all-in-one plaform

  • November 13, 2024
  • Review provided by G2

What do you like best about the product?
Omni-channel, great integrations, scalable
What do you dislike about the product?
Complex software with a steeper than average learning curve
What problems is the product solving and how is that benefiting you?
N/A


    Jackie M.

Iterable is Easy to Use, Professional & Accurate Tool

  • November 12, 2024
  • Review provided by G2

What do you like best about the product?
Easy to use and intigration with our other systems
What do you dislike about the product?
There is no autosave feature. You much save your project every no and then again otherwise you may lose your content.
What problems is the product solving and how is that benefiting you?
Ease of mass communications.


    Food & Beverages

Good for repetitive campaigns

  • September 23, 2024
  • Review provided by G2

What do you like best about the product?
Easily deployable, minimal overhead with quick integration.
What do you dislike about the product?
Lacks insights that help iterate campaigns for effective delivery.
What problems is the product solving and how is that benefiting you?
Brought in ease of running ads across multiple channels, doesn't require in-depth knowledge of digital marketing.


    Chinaza C.

A Powerful Cross-Channel Marketing Software

  • September 12, 2024
  • Review provided by G2

What do you like best about the product?
Iterable is easy-to-use with workable templates. It allows for seamless multi-messaging across platforms. It can be integrated with Facebook as well which is an amazing perk.
What do you dislike about the product?
One of the downsides of Iterable is that for beginners, it could be a bit tasking but once you get the hang of it, it's the best.
What problems is the product solving and how is that benefiting you?
The problem of sending messages across various channels. It makes it easier to send messages via SMS, emails, push notifications and each message can be personalized to suit the audience.


    Leisure, Travel & Tourism

Iterable = Ease of Use

  • September 10, 2024
  • Review provided by G2

What do you like best about the product?
The user interface is very user friendly. People outside of the core CRM can make sense of the flow!
What do you dislike about the product?
Sometimes I can't tell what changes have been made to a draft in a journey.
What problems is the product solving and how is that benefiting you?
Allows us to build and manage promotional and transactional communications


    Entertainment

An ESP that user friendly and scalable

  • September 10, 2024
  • Review provided by G2

What do you like best about the product?
A platform that is very easy to use and integrates well with other tools. They also evolve with new features and their customer service is seamless.
What do you dislike about the product?
Reporting does not fit our needs, so we have to transfer engagment data and create our own reporting.
What problems is the product solving and how is that benefiting you?
Allows us to easily create journeys and segment our database by affinity and engagement.


    Sydney P.

Flexible email design and campaign organization

  • September 10, 2024
  • Review verified by G2

What do you like best about the product?
I love the clean UI, it makes me excited to share Iterable with other colleagues because I'm so confident they'll enjoy it as much as I do. Placing campaigns in folders and the ability to add tags and metadata really allow us to keep our content organized.
What do you dislike about the product?
Nothing! I haven't found much I don't like, if anything the ability to easily see who is listed in a list could be a little easier and better UI. Typically today I just export the list but maybe there is a better way to do that today?
What problems is the product solving and how is that benefiting you?
Email creation that works without bugs