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Iterable

Iterable | 1

Reviews from AWS Marketplace

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External reviews

598 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Education Management

Plug and play customer campaigns

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Love the plug and play journey building.Excited about the updates coming.
What do you dislike about the product?
Sometimes how the data variables are organized can be intimidating especially when it looks like code.
What problems is the product solving and how is that benefiting you?
Future WhatsApp channel is huge for LatAm marketing! Since it's such a major channel in the region.


    Information Technology and Services

Iterable is great for growing companies

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
Iterable makes it easy to get started with email and lifecycle marketing. The visual editor is great for quick and easy email creation, and the analytics are useful for quick insights into email and journey performance.
What do you dislike about the product?
For companies with many campaigns, it can be challenging to manage how users flow between email campaigns and journeys. Sometimes complex journeys can also be difficult to update and maintain.
What problems is the product solving and how is that benefiting you?
We leverage Iterable for lifecycle marketing, personalized messaging, and A/B testing.


    Erin K.

Love Iterable

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Personalization and messaging features are out of the box and simple to use!
What do you dislike about the product?
Nothing that I can think of right now!!!
What problems is the product solving and how is that benefiting you?
Personalization at scale


    Information Technology and Services

Great for experimentation, easy product UX

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
The UX design and speed in which we can launch experiments.
What do you dislike about the product?
Inability to create a clear message hierarchy and prioritization waterfall. There are workarounds but for an org of our size it's very hard to scale.
What problems is the product solving and how is that benefiting you?
Can easily build and launch user experiences and experiments


    Chelsea H.

Love journey builder

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
I've been impressed with how easy it is to create dynamic personalized journeys within Iterable. I also love how we can pipe in custom event data from Segment in real time to trigger messages to users.
What do you dislike about the product?
We are still struggling to figure out messaging hierarchy.
What problems is the product solving and how is that benefiting you?
Automating dynamic trigerred messages to users.


    Brooke O.

Great email tool

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
I like the flexibility and the data ingestion capabilities. The journeys are really powerful.
What do you dislike about the product?
I wish there were more in product capabilities.
What problems is the product solving and how is that benefiting you?
Iterable helps us segment our users and leads and reach them in real-time when they complete certain actions.


    Entertainment

Iterable Rocks!

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
I love its power - you are able to do so much with so little! Very user friendly and easy to learn.
What do you dislike about the product?
Sometimes there are outages - just from time to time
What problems is the product solving and how is that benefiting you?
Sending out emails and push marketing at lightening speed!


    Marketing and Advertising

Favorite platform that I use

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Versatility, robustness, integration abilities. Amazing support chat
What do you dislike about the product?
Report functionality export and organization could be more intuitive apart from dashboard
What problems is the product solving and how is that benefiting you?
Iterable is offering omnichannel solutions that are allowing us to create robust email and SMS outreach


    Natalie T.

Switched Salesforce to Iterable

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
I truly love the customer support I have received at Iterable. They are fast, helpful and very knowledgeable.
What do you dislike about the product?
There are a few glitches with in the software that could be improved, such as fixing the image uploaded in chrome.
What problems is the product solving and how is that benefiting you?
It's solving our email marketing needs and in the near future we will be adding additional features such as sms.


    Sabra M.

Great product!

  • May 01, 2024
  • Review verified by G2

What do you like best about the product?
I love how seamless it is to set up journies! The support is also top tier and always responsive
What do you dislike about the product?
I wish some functionality was a little bit better like being able to easily compare email insights and pull them up side-by-side next to one another
What problems is the product solving and how is that benefiting you?
They are helping us reach lots of customers at scale and personalize our messages to be tailored for each audience and also each personal user