Airtable
AirtableExternal reviews
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Incredibly versatile, Completely Indispensable
What do you like best about the product?
Airtable is an amazingly versatile tool, and it brings the power of relational databases into both technical and non-technical users hands. I have many favorite things about Airtable, but for the purpose of this review, I will admit it to just two: automations, and linked records.
Linked records are perhaps the most important feature of Airtable. They are the backbone of a relational database, and the execution that Airtable employs is the best that I've seen for a consumer-facing product. It makes the process of keeping your data together, and related, simple, and easy. And then, once your data is linked, it opens up a whole world of possibilities with things like roll ups and look ups. It's an amazing feature.
Automations are close second. This functionality in the air table effectively brings your app to life, and makes it a real, living, breathing application. It allows you to make your app behave according to rules that you define, and allows your data to interact with other apps and services outside of Airtable. Automations can serve as the bridge between your data and external apps, making it even more useful.
I highly recommend Airtable for people who want to have a single source of truth for their collected data.
Linked records are perhaps the most important feature of Airtable. They are the backbone of a relational database, and the execution that Airtable employs is the best that I've seen for a consumer-facing product. It makes the process of keeping your data together, and related, simple, and easy. And then, once your data is linked, it opens up a whole world of possibilities with things like roll ups and look ups. It's an amazing feature.
Automations are close second. This functionality in the air table effectively brings your app to life, and makes it a real, living, breathing application. It allows you to make your app behave according to rules that you define, and allows your data to interact with other apps and services outside of Airtable. Automations can serve as the bridge between your data and external apps, making it even more useful.
I highly recommend Airtable for people who want to have a single source of truth for their collected data.
What do you dislike about the product?
There are many, many things that I like about Airtable, and only a few that I don't. When you become an Airtable power user, you start to notice the limitations of some of the core functions of Airtable. For example, while the formula field is one of the most powerful in the app, the formulas that you can use in it are somewhat limited, especially compared to something like Microsoft Excel.
Further, there seem to be some arbitrary limitations built into Airtable that just don't make any sense to the end user. For example, in automations, you can currently only use a repeating block or a conditional block and not both. This makes no sense to me, and I wish that you could use them in combination with each other, which would make the whole application even more powerful.
Further, there seem to be some arbitrary limitations built into Airtable that just don't make any sense to the end user. For example, in automations, you can currently only use a repeating block or a conditional block and not both. This makes no sense to me, and I wish that you could use them in combination with each other, which would make the whole application even more powerful.
What problems is the product solving and how is that benefiting you?
Airtable solves a number of problems for our organization, but perhaps the most significant is having an easy to use and accessible source of truth for critical data that is used by multiple parties in our organization. While there are many ways to centralized data, Airtable makes it really easy to get that data to other downstream parties in a way that makes sense in their workflow.
I use Airtable any chance I get
What do you like best about the product?
While we use WorkFront to track our work and tasks as a company, I use Airtable to track almost everything else and usually have the desktop open every day! I love how, once my data and tables are set up the way I want and need, Airtable is really easy to maintain.
I have recently been exploring the ways to connect different bases and tables together to keep the sources of truth for the data in the right locations but also be able to pull in the latest information.
There are already a few of us that really love and share my feelings for Airtable. Best believe we are trying to get more people to embrace the awesomeness that is Airtable!
I have recently been exploring the ways to connect different bases and tables together to keep the sources of truth for the data in the right locations but also be able to pull in the latest information.
There are already a few of us that really love and share my feelings for Airtable. Best believe we are trying to get more people to embrace the awesomeness that is Airtable!
What do you dislike about the product?
There are times where I feel like I wish I could add the create a record form into more interface pages; it's also sometimes confusing on where I can and cannot add a create record form on interfaces.
I would also love to have more integration with WorkFront.
I would also love to have more integration with WorkFront.
What problems is the product solving and how is that benefiting you?
I have been able to use Airtable to track the various statuses and items (ie. SEO, phasing, which CMS platforms are used) for the over 40 or so event webpages I help manage.
I also have been able to use Airtable to successfully track an audit/fix process of over 2,000 web articles that needed various degrees of adjustments to get these older articles up to our current brand and web standards.
I also have been able to use Airtable to successfully track an audit/fix process of over 2,000 web articles that needed various degrees of adjustments to get these older articles up to our current brand and web standards.
The Lightweight Digital Transformation platform!
What do you like best about the product?
Collaborative Software development - it's extremely easy to build data model-based applications and launch them internally. The ability to rapidly build out business applications is a superpower. Airtable also has a powerful set of extensions and integrations, not to mention an internal scripting engine. It has a very friendly interface.
What do you dislike about the product?
In general, Airtable trades deep customization/complexity for speed and ease of use.
1. Limited Data Visualization capabilities - there are only a few options for displaying data in charts or graphs
2.Difficulty at scale of managing multiple interfaces pages.
3. Limited "Formula" functions (as compared to Google Sheets or Excel)
4.Limited Interface customization options
1. Limited Data Visualization capabilities - there are only a few options for displaying data in charts or graphs
2.Difficulty at scale of managing multiple interfaces pages.
3. Limited "Formula" functions (as compared to Google Sheets or Excel)
4.Limited Interface customization options
What problems is the product solving and how is that benefiting you?
Airtable allow me to quickly design and build operational interfaces for multiple user types working on disconnected data sources. Turns out it's what most knowledge workers need, but don't have the skills (or interest, let's be real) to build it themselves.
Excellent software and intuitive to use and display info
What do you like best about the product?
I love the ease of linking bases to keep spaces organized but connected.
What do you dislike about the product?
I wish the app interfaces were better. Instead I rarely currently use the app and almost work exclusively on the browser.
What problems is the product solving and how is that benefiting you?
Tracking shows, tracking ticket requests for teams, tracking metadata and linking to said tickets and such.
I couldn't live without Airtable
What do you like best about the product?
It keeps me organized, is easy to use, has so many features and functionality, and outperforms any of its competitors tenfold.
What do you dislike about the product?
There is a learning curve when teaching it to someone, which means they aren't initially as excited as you may be about it. For people who aren't tech-savvy, it may not be the best option.
What problems is the product solving and how is that benefiting you?
I track both quantitative and qualitative date, use it to collect information via forms, and use it to share information with others.
Airtable is a powerful enabler for operational excellence and scalable workflow transformation
What do you like best about the product?
Airtable offers a modern, flexible platform that enables me to quickly design and launch custom business workflows—without relying on traditional development resources. It’s become a foundational tool for driving process improvement and enhancing data connectivity across teams. The platform is intuitive, easy to implement, and broadly adopted, which simplifies onboarding and change management. Airtable’s support team is also responsive and knowledgeable when we’ve needed assistance. Its ability to integrate at a high level with Microsoft 365, power intelligent automations, and incorporate AI-driven functionality allows us to move quickly while maintaining control, visibility, and governance.
What do you dislike about the product?
As our team scaled, we encountered constraints around automation run limits, sync delays between bases, and limited role-based access controls. These didn’t block us, but they did require creative workarounds and, in some cases, the use of external orchestration tools. It’s a reminder that Airtable is incredibly powerful for building systems quickly—but it still benefits from intentional governance planning when used at scale. We also use the platform frequently, and as usage expands, the pricing and capacity tiers can escalate faster than expected.
What problems is the product solving and how is that benefiting you?
Airtable is helping solve the challenge of fragmented, spreadsheet-driven operations by providing a central, flexible platform for workflow automation, reporting, and collaboration. It enables us to replace disjointed tools and manual processes with structured systems that scale—improving visibility, reducing errors, and accelerating decision-making. From staffing and time tracking to contract management and client approvals, Airtable gives us the agility to build tailored solutions without the overhead of traditional software development.
The Only Product You’ll Ever Need
What do you like best about the product?
The ability for Airtable to continually evolve while staying true to its mission.
Airtable has thread the needle to infuse cutting edge tech into every aspect of the product, which allows customers to keep Airtable as their #1 tool and increase stickiness across the board. The best example is how they have integrated AI into the product and allows Airtable apps to be powerhouses in their own right — and without needed to add on many (or any) additional tools to make meaningful change for the users of Airtable
Airtable has thread the needle to infuse cutting edge tech into every aspect of the product, which allows customers to keep Airtable as their #1 tool and increase stickiness across the board. The best example is how they have integrated AI into the product and allows Airtable apps to be powerhouses in their own right — and without needed to add on many (or any) additional tools to make meaningful change for the users of Airtable
What do you dislike about the product?
Honestly, with its newest AI offerings, there is not much to dislike about Airtable. The one area would be finding ways to get new Airtable users up to speed faster without having to watch video trainings. For me, that has been the biggest blocker or slowdown to get Airtable rolled out across the org
What problems is the product solving and how is that benefiting you?
It has allowed me to create a source of truth across the organization that helps increase transparency, collaboration, speed to market, & decision making
Like Excel on Steroids
What do you like best about the product?
Love the depth and breadth of functionality, the granular controls for visibility, dashboards, automation, and interfaces. Amazing way to organize nearly everything.
What do you dislike about the product?
The barrier to entry is high due to its complexity.
What problems is the product solving and how is that benefiting you?
We have used Airtable to solve a lot of manual repetitive tasks in quality and safety and to organize information in human resources. I needed a way to create a single source of truth for our company organizational chart that would allow us to build other tables, data logs, and allow each department to create information in the format that worked for them without having to manually replace source information each time someone left the company or a single part of the puzzle changed.
Amazing
What do you like best about the product?
It's fantastic. Load speeds are great. Very user friendly as well.
What do you dislike about the product?
There aren't really any downsides, it's fantastic.
What problems is the product solving and how is that benefiting you?
Right now keeping track of different Patients assigned to each Health Coach at our Telehealth company.
A dataBase for Anything
What do you like best about the product?
You literally can build ANYTHING in Airtable. To date I've used Airtable to help colleagues share resource, created a member directory, bug tracking system, content pipeline, mentor program, strategic plan tracker, multiple feedback forms and so much more. I love how flexible the software is to display the data exactly how I need.
What do you dislike about the product?
I dislike how some features are embargoed behind higher levels of service. While I use Airtable for lots of different types of things, at the end of the day we are a small team (using the Team plan) and there are a few security settings (such as base visibility for creators) that should be included with that level. I also wish there was a good solution for coordinating projects with outside vendors that did not require them to have a "seat." There's just one Base I need to coordinate with our team on and I have to pay for all them to have access.
What problems is the product solving and how is that benefiting you?
Easy and transparent display of objectives.
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