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Sprout Social

Sprout Social

Reviews from AWS customer

2 AWS reviews

External reviews

6,191 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Non-Profit Organization Management

Good product for managing multiple social media accounts

  • April 16, 2025
  • Review provided by G2

What do you like best about the product?
I like the ease of use for managing multiple accounts and all the reporting options.
What do you dislike about the product?
It's higher cost, compared to other social media management software programs.
What problems is the product solving and how is that benefiting you?
Helping me to keep all my social media accounts management in one place, with scheduling, responding, and looking at analytics.


    Madilyn W.

A beginner-friendly tool for social media management

  • April 14, 2025
  • Review provided by G2

What do you like best about the product?
My favorite thing about Sprout Social is how easy it is to plan and schedule content across multiple platforms. The calendar is helpful for seeing all of my content at once and keeping tabs on what will be going live and when.
What do you dislike about the product?
The only thing I struggle with on Sprout Social is its analytics/reporting. I sometimes would prefer a higher level overview than what's provided because some stakeholders don't understand what certain metrics mean. ore comprehensive audience/follower data would be nice, too.
What problems is the product solving and how is that benefiting you?
Having more strategic social media planning and management helps build our brand awareness and improves customer sentiment. More people notice and interact with our pages because posts are now more relevant and data-driven.


    Hospitality

User friendly.

  • April 14, 2025
  • Review provided by G2

What do you like best about the product?
Connection between all accounts you manage. User friendly approach.
What do you dislike about the product?
Disconnection from time
to time, videos upload difficulties.
What problems is the product solving and how is that benefiting you?
Connection and time saving.


    Information Technology and Services

User-Friendly Platform with Robust Features

  • April 14, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social is very intuitive and easy to navigate, which makes getting started smooth even for new users like myself. I really like the clean interface and how everything is organized logically. There are also plenty of powerful features to explore — from publishing tools to analytics and reporting — and I can see how valuable it will be once I’m fully familiar with all the functions. Also, a big shoutout to our customer support rep, Jaeme, who has been a great help whenever I had questions. Their support really adds to the positive experience.
What do you dislike about the product?
There’s a bit of a learning curve due to the sheer number of features available. While that’s not necessarily a bad thing, it does take some time to explore everything thoroughly and figure out how to make the most of the platform.
What problems is the product solving and how is that benefiting you?
Sprout Social helps streamline our social media management by bringing everything into one place — scheduling posts, monitoring engagement, and tracking performance across platforms. It saves me time and reduces the need to switch between multiple tools. The unified dashboard and reporting features also make it easier to share insights with the team and make more informed content decisions.


    Marketing and Advertising

Quite Comprehensive

  • April 10, 2025
  • Review provided by G2

What do you like best about the product?
We mainly use it for social media reporting and tracking competitors. I think the reporting function is pretty comprehensive, giving us visibility on a wide range of data that we need to provide for our client on a monthly/quarterly/annual basis. You can build out what data you want to see in your report and take away anything you don't want to include, which is very helpful.
What do you dislike about the product?
I think it's not as intuitive in user experience as it could be, especially in reporting. Custom reports are now defunct but that section still lives, and finding/creating new reports has been confusing. When I have a report labeled "[MONTH] Monthly Report" I will click on it and it will still show whatever stat date range I have currently highlighted, which is not always that month that I have it labeled as. I just think there are a lot of ways to streamline saving reports that still live on Sprout Social and being able to access past stats without having to keep updating the date range.
What problems is the product solving and how is that benefiting you?
We use it for reporting, and it is comprehensive enough that we rarely have to go to the chosen app to pull stats. It helps streamline our process every month/quarter/year, which is very helpful when working on these reports across teams.


    Gilbert I.

Great tool, UI needs work

  • April 09, 2025
  • Review provided by G2

What do you like best about the product?
The Smart inbox feature is great! It is insightful and powerful.
What do you dislike about the product?
The UI is not user friendly. One that is not familiar with this tool might find it hard to navigate to get the most out of Sprout Social. It would be great to have some videos with help center articles to better utilize the tool
What problems is the product solving and how is that benefiting you?
Aggregating all social channels into one platform to be used quickly to understand the sentiment of the customer


    Niall M.

Excellent Software

  • April 04, 2025
  • Review provided by G2

What do you like best about the product?
Reporting and scheduling are both excellent
What do you dislike about the product?
The optimal timing seems to be incorrect or else the suggested timing is skewed by multiple networks. If there was a way to schedule the same post at the optimal time across each network that would be great.
What problems is the product solving and how is that benefiting you?
simplifying the posting process across multiple networks and providing a single dashboard for social performance


    Jessica N.

User-Friendly and Worth the Price

  • April 02, 2025
  • Review provided by G2

What do you like best about the product?
Having everything in one place to post and reply to comments and messages has been a game changer. Our socials are getting more attention now simply due to the ease of publishing and responding all in one place. The customer service has been great so far. As a newer customer, I hope they maintain this level of service because we would love to become a long-term customer.
What do you dislike about the product?
Not that it's Sprout's fault, but I would really love if more features, especially for ads, were available and not restricted by Facebook, YouTube, Google, etc.
What problems is the product solving and how is that benefiting you?
Saves much time on posting to several platforms/responding to users. It's also a great tool for reporting across several platforms.


    Mitali S.

Great tool but room for improvement

  • March 31, 2025
  • Review provided by G2

What do you like best about the product?
I like how easy it is to shorten links, add image alt text, tag, and schedule posts.
What do you dislike about the product?
The "listening" feature doesn't work for LinkedIn, which is our most used platform.
What problems is the product solving and how is that benefiting you?
Makes it so that no password sharing is required and posts can be scheduled easily


    Donna L.

Sprout Social has provided insights that have helped guided our marketing strategy.

  • March 31, 2025
  • Review provided by G2

What do you like best about the product?
I like how Sprout is essentially a one stop shop. We're able to meet our social media scheduling and listening needs as well as integrate our customer service strategy. It has helped streamline many processes for us.
What do you dislike about the product?
Sprout does provide connectivity to many social accounts. As we are growing and getting bigger it is becoming limiting in the number of accounts we can connect to. Especially with the social listening, I wish there was room for more categories, keywords, etc. to track at one time.
What problems is the product solving and how is that benefiting you?
Sprout is providing detailed data on our organic social strategy. The social listening tool is also helping us get ahead of what people are saying and pass feedback along to the appropriate teams internally, as well as help us work with individuals who are already sharing about us.