Sprout Social
Sprout SocialExternal reviews
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Effortless Scheduling, Needs Broader Monitoring
What do you like best about the product?
I love the feature on the monitoring where it shows the thumbs up or negative or positive button. It just saves me a lot of time reading, since I can easily identify the negative ones to flag to the team. Also, I think it's easier to schedule things on Sprout Social than using some in-platform scheduling tools.
What do you dislike about the product?
I mentioned it earlier, but the social listening, I like it. I do wish it was a little more in-depth. We have trouble specifically with LinkedIn. Items being pulled from LinkedIn. It usually misses things that we'll have to find manually searching on the LinkedIn site, as well as I wish there was a TikTok monitoring feature.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social monitoring and scheduling posts. It's easier to schedule than some platforms. The monitoring quickly shows positive or negative sentiments, saving me time, but I wish it included TikTok and had more in-depth social listening for Instagram and LinkedIn. I also wish you could filter monitoring by platform instead of showing all platforms at once.
JPS Sprout Social Feedback
What do you like best about the product?
I love how easy Sprout Social is to post to multiple platforms at the same time. I also love it's report analytics features that allow our team to see how people are engaging and what's working about our social media and marketing.
What do you dislike about the product?
There are no downsides to this tool for us.
What problems is the product solving and how is that benefiting you?
Sprout saves us time. Plain and simple. We have dozens of schools and more than 17,000 employees and our office is responsible for all internal and external communications. Time is a luxury we need! Sprout give us that.
Revolutionized Our Social Media Management
What do you like best about the product?
I love the AI integrations of best time to post and alt text in Sprout Social; they are awesome. I also love the reporting functions that allow me to pull quick data across post, campaign, or profile performance. These features let me quickly schedule my posts for the best reach possible, which is important to me as a one-person social media team. Additionally, I found the initial setup very easy.
What do you dislike about the product?
The tagging functionality isn't always great or easy to use. I wish this was easier/better for LinkedIn and Facebook. It would be great to be able to click the name once it's in the post copy being scheduled, just so I can make sure I got the correct profile.
What problems is the product solving and how is that benefiting you?
Sprout Social lets me manage all my social media messages in one place, find the best times to post, and pull quick performance data. Its AI integrations help schedule posts effectively, which is crucial as I manage social media alone.
Turns social media from a task into a measurable business channel
What do you like best about the product?
What I like best about Sprout Social is how effectively it centralizes social media management without sacrificing depth. The platform makes it easy to manage publishing, engagement, listening, and reporting in one place, which saves a meaningful amount of time and reduces friction across our team.
The analytics and reporting tools are especially valuable — they’re robust enough to provide real insight, but intuitive enough that reports can be generated and shared quickly with stakeholders who aren’t social media experts. The listening tools are another standout, helping us identify relevant conversations and opportunities we likely would have missed otherwise.
Overall, Sprout strikes a strong balance between usability and sophistication, which makes it a reliable day-to-day tool rather than just a reporting platform we check occasionally.
The analytics and reporting tools are especially valuable — they’re robust enough to provide real insight, but intuitive enough that reports can be generated and shared quickly with stakeholders who aren’t social media experts. The listening tools are another standout, helping us identify relevant conversations and opportunities we likely would have missed otherwise.
Overall, Sprout strikes a strong balance between usability and sophistication, which makes it a reliable day-to-day tool rather than just a reporting platform we check occasionally.
What do you dislike about the product?
The biggest drawback of Sprout Social is the cost, particularly as you scale users or add advanced features. For smaller teams or organizations just starting out, the pricing can feel steep relative to how much of the platform they’re actively using.
There are also areas where deeper customization would be helpful — especially in reporting and listening. While the tools are powerful, certain reports can feel somewhat rigid, and tailoring them to very specific internal metrics or audiences sometimes requires workarounds.
Lastly, because Sprout offers so many features, there can be a learning curve for new users. It’s not a dealbreaker, but it does require intentional onboarding to ensure teams fully leverage the platform’s capabilities. (Sprout Social provides superb onboarding. They won't let you fail)
There are also areas where deeper customization would be helpful — especially in reporting and listening. While the tools are powerful, certain reports can feel somewhat rigid, and tailoring them to very specific internal metrics or audiences sometimes requires workarounds.
Lastly, because Sprout offers so many features, there can be a learning curve for new users. It’s not a dealbreaker, but it does require intentional onboarding to ensure teams fully leverage the platform’s capabilities. (Sprout Social provides superb onboarding. They won't let you fail)
What problems is the product solving and how is that benefiting you?
Sprout Social solves the problem of fragmented, reactive social media management by bringing publishing, engagement, listening, and analytics into a single, structured workflow. Before using Sprout, it was difficult to consistently monitor conversations, track performance across platforms, and translate social activity into insights that mattered to stakeholders.
By centralizing these functions, Sprout allows us to be more proactive and intentional. We can identify relevant conversations through listening, respond more efficiently through the Smart Inbox, and clearly demonstrate impact through reporting. This has improved internal alignment, reduced manual work, and made social media a more measurable and strategic part of our marketing efforts rather than an ad-hoc task.
Ultimately, Sprout helps us move from “posting content” to managing social media as a true business channel with accountability and insight.
By centralizing these functions, Sprout allows us to be more proactive and intentional. We can identify relevant conversations through listening, respond more efficiently through the Smart Inbox, and clearly demonstrate impact through reporting. This has improved internal alignment, reduced manual work, and made social media a more measurable and strategic part of our marketing efforts rather than an ad-hoc task.
Ultimately, Sprout helps us move from “posting content” to managing social media as a true business channel with accountability and insight.
Streamlined Social Media Management but Needs Better Conversation Tracking
What do you like best about the product?
I find the listening and reporting functions of Sprout Social create an easy, streamlined process for my work as a social media manager. I like the Tags feature because it helps me organize data and is really helpful when I'm ready to share insights with stakeholders.
What do you dislike about the product?
Sometimes it does not always pull in every conversation! Sometimes comments and DMs are missed.
What problems is the product solving and how is that benefiting you?
I find Sprout Social creates an easy, streamlined process and helps organize data and share insights with stakeholders.
Easy Scheduling, Posting, Organizing, and Analysis Across All Social Accounts
What do you like best about the product?
Sprout makes it easy to schedule, post, organize and analyze all of our social accounts
What do you dislike about the product?
Advanced reporting or more custom reporting is an 'upgrade'
What problems is the product solving and how is that benefiting you?
Scheduling posts for multiple accounts makes our lives easier
Sprout Social Keeps Our Social Calendar Organized and Posting on Track
What do you like best about the product?
Sprout Social keeps our social calendar organized and helps us know the optimal days/times to schedule posts.
What do you dislike about the product?
Sometimes the navigation in Sprout can be a little confusing.
What problems is the product solving and how is that benefiting you?
Sprout Social helps us manage multiple accounts for multiple social media platforms all in one place.
The Ultimate Tool for Social Media Management
What do you like best about the product?
I really like the scheduling feature on Sprout Social that tells you the best times to post. The reporting feature is great too, as it breaks down the impressions by post. Plus, the initial setup was very easy, and I rate it a 10 out of 10 as the best app!
What do you dislike about the product?
I think social listening could be cheaper, and I wish the reporting could go back to the beginning of when the account was created.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for scheduling, content creation, and reporting. It helps by suggesting the best times to post and provides breakdowns of post impressions.
Easy to Navigate with Powerful Reports and Optimal Posting Times
What do you like best about the product?
Sprout is so easy to navigate and has virtually every tool and report available that you could possibly need. Tagging posts with custom campaigns and labels makes pulling specific reports a breeze. I love that it gives you an optimal time to post - no more overthinking here!
What do you dislike about the product?
The mobile app is steps beyond our previous social tool, but I would love the mobile app to allow me to re-assign comments to other users!
What problems is the product solving and how is that benefiting you?
Sprout allows us to manage over 30 social accounts from one dashboard. It reduces the need to add users as admins in platform for our company for one, but saves so much time from scheduling to listening to reporting.
User-Friendly Tool with Comprehensive Scheduling and Reporting
What do you like best about the product?
I like that it's very user-friendly, and I'm able to view reports. It helps me to follow the campaigns that I'm running and see the results. I also find the ability to have everything in one place very convenient, and the scheduling on the calendar feature allows me to execute social posts adequately. The setup was very easy, too.
What do you dislike about the product?
I would like to be able to have a tab that I can autofill our location for each post.
What problems is the product solving and how is that benefiting you?
Sprout Social lets me have everything in one place, allowing me to schedule on the calendar and execute social posts adequately.
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