Sprout Social
Sprout SocialExternal reviews
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Sprout Social - the most beneficial analytics and scheduling platform
What do you like best about the product?
Customer service is phenomenal! I love how easy it is to schedule social media posts, review the content calendar data glance, and explore analytics.
What do you dislike about the product?
Sometimes the platform can be buggy but customer service always jumps in
What problems is the product solving and how is that benefiting you?
Scheduling reports!
The best social tool I've found
What do you like best about the product?
I have used so many social tools and so far, sprout has the most user-friendly platform combined with great reporting, which is super important to my clients.
What do you dislike about the product?
Sprout is more expensive than some of the other platforms, which has limited my company to only purchasing one user. It would be really helpful to be able to allow more users on the platform without busting our budget.
What problems is the product solving and how is that benefiting you?
Scheduling + sending content for approval + reporting + community management all in one easy-to-use platform.
Recommendations to others considering the product:
I have used around 10 social media management platforms and chose Sprout Social
Account Operations
What do you like best about the product?
I like how there are several ways to do a task. It helps everyone on the team be able to use the tool more effectively.
What do you dislike about the product?
I hate that we have to pay full profile level just so people can view metrics whenever they want. It would be nice to have a view-only account level. I also hate only the account holder has automatic access to new profiles added. It makes it difficult for me to do my job because I don't have full visualization into the account. I also think the asset could use a place for notes and maybe a time log of when the last time an asset was used.
What problems is the product solving and how is that benefiting you?
It helps us with monitoring the daily feeds with smart inbox. It also helps us with storage and approvals of content. Instead of doing lots of copying and pasting from spreadsheets then into sprout. We really like how that cuts down on errors.
Recommendations to others considering the product:
spend time getting to know it!
I have been very happy not only with the product but also with the support
What do you like best about the product?
That is a hard one...I would have to go with the support as I have used a variety of marketing tools but I feel with sprout it is their customer support that makes them stand out.
What do you dislike about the product?
I have a few frustrations with the tool but it isn't sprouts side but more the social platforms. For example, I post the same content on LinkedIn, Twitter and Insta but I have the cut a video for all three as they have different lengths that they allow and I also have to cut the word count. It's not Sprout's fault but is really frustrating.
What problems is the product solving and how is that benefiting you?
We have seen a massive jump in followers on LinkedIn and Twitter (as they are the main platforms we push). I have been really happy that since we have started using sprout we have only gained followers but have not lost any.
Recommendations to others considering the product:
I would personally recommend this platform over the other tools in the market.
Very efficient, easy to use
What do you like best about the product?
I like that Sprout makes it easy to schedule posts out quite a bit ahead of time. It's easy to use and makes my day easier. I like the interface and how simple navigation is, too.
What do you dislike about the product?
I wish you could drag "Notes" from one day on the calendar to the next (like dragging posts to reschedule), and I wish Reels were included in engagement data and not just impressions.
What problems is the product solving and how is that benefiting you?
It's helping us to see more clearly what posts on social media work for our brand, and what areas we need to work on to increase engagement and visibility in our community.
Recommendations to others considering the product:
Give it a try--it makes scheduling quick and easy (as well as rescheduling), and there are a variety of options for how you can respond to customers/clients in the program that are really nice.
Life Saver
What do you like best about the product?
I like that with sprout we have all our social media in one place. We can see all the analytics, and see what is working for our company.
What do you dislike about the product?
I tried to see if i could connect another profile from our sister company but I wasn't able to.
What problems is the product solving and how is that benefiting you?
Time saver, as the creative director, social media manager and marketing person in the company, Sprout has helped me out a lot.
Best in Class
What do you like best about the product?
The reporting features are truly best in class with some of the easiest and most comprehensive exporting controls. Every year for our AGM I put together an annual report of what we did the entire fiscal year. This is something that would take days of going into each respective app to find our analytics. Sprout can cut this time down into less than an hour, depending on how many data points i'm looking to share.
What do you dislike about the product?
The only downside is it's on the pricier side but they offer good discounts for nonprofits and worked hard to find a solution that was in our budget. Even though the service is expensive, the value of the service truly makes it worth the cost.
What problems is the product solving and how is that benefiting you?
Using sprout has freed up much of my day. It's fantastic for saving time and seeing your whole ecosystem of platforms at a glance. Sprout also helped in reducing our subscription costs which is very helpful as a nonprofit.
Recommendations to others considering the product:
Use the free trial, it truly speaks for itself. But when you do decide to purchase, don't skip on their webinars, customer service, on-boarding tutorials. There is so much more value beyond the service itself.
Extremely useful social media planning tool!
What do you like best about the product?
scheduling ability, ease of use, overall planning
What do you dislike about the product?
Not much - it's a great product that's very useful in my role
What problems is the product solving and how is that benefiting you?
I'm the sole social media person for our institution and Sprout has made handling multiple SM accounts so much easier.
Recommendations to others considering the product:
After using several free platforms and not getting the results I want, I can 100% say the investment with Sprout is SO worth it!
Robust social scheduling and analytics
What do you like best about the product?
Analytics/scheduling features are robust, not bloated or difficult to learn. Lots of options for post sorting, tracking, etc., especially helpful when managing multiple campaigns and brands. We're overall pleased with how easy the platform is to learn and onboard new users when transferring social media responsibilities across the organization. Also like the variety of content and webinars featuring field experts--continue bringing in good teachers with an emphasis on diversity of experience & perspective (BIPOC, gender, agency or in-house experience, teams of one, and nonprofit marketers).
What do you dislike about the product?
Account and billing reps are disorganized & difficult to communicate with. They have lost payments several times & continued following up with us directly after we asked them to file a complaint to our bank. We like the platform enough that we've worked through this, but it doesn't reflect well when Sprout is a significant portion of our nonprofit's marketing budget.
Would also like more functionality--alt text for Instagram, Twitter threads, and more.
Would also like more functionality--alt text for Instagram, Twitter threads, and more.
What problems is the product solving and how is that benefiting you?
Saving time by scheduling social in advance, allows our nonprofit to spend more time & resources on other tasks & let content go out steadily throughout the week. We don't see financial ROI because we are a nonprofit.
Recommendations to others considering the product:
Good platform for most basic use cases. Billing & account reps have previously lost payments we sent
Love Sprout Social
What do you like best about the product?
The ease with which you can schedule and edit content. Collaboration and support.
What do you dislike about the product?
Posting Stories is incredibly painful. If I remember correctly, this is the API on Instagram, but I've worked with other platforms who make it possible who are far less superior
What problems is the product solving and how is that benefiting you?
Sprout analytics have helped greatly identify areas of opportunities and new channels to focus on.
Recommendations to others considering the product:
Do it! Productivity and strategy will increase significantly!
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