Sprout Social
Sprout SocialExternal reviews
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Saves immense amount of time by combining most social media into one interface
What do you like best about the product?
My job is a thousand times easier because of Sprout's ability to schedule posts across social media accounts, in advance, and to see notifications, mentions, and messages in one place.
What do you dislike about the product?
I would really like better integration with Instagram, including the ability to actually make and schedule Instagram posts through Sprout as I am able for the other social media accounts.
What problems is the product solving and how is that benefiting you?
Sprout saves us incredible amounts of time, and makes it much easier to plan social media strategy.
Great for audits and generating reports
What do you like best about the product?
I like the ease of use that comes with the software. All reports that are generated provide useful information that is very helpful for clients. The search functions are very powerful and can search through tons of data.
What do you dislike about the product?
I wish that when I was scheduling a post that I could tag a person or organization for a post in the queue. I also dislike that I am not able to track the metrics of a Hashtag the same way I can track the metrics of a twitter handle.
What problems is the product solving and how is that benefiting you?
We help address our clients communications problems. We find what is working, what doesn't and rework their messaging strategies to better represent who they are and what they do. A tool like Sprout Social is essential for any communications consulting/ strategy firms.
Recommendations to others considering the product:
Sprout Social's capabilities are close to what the super expensive tools can do but are extremely more cost effective.
Solid social media platform
What do you like best about the product?
Easy to schedule and manage content. Publishing was straightforward and scheduling across social platforms was convenient.
What do you dislike about the product?
Could improve on analytics and reporting, but I think that's the industry in general. I think the employee tool could also be improved from an analytics perspective
What problems is the product solving and how is that benefiting you?
Helps to organize and schedule our content in one place. A good birds eye view of what is scheduled so we can plan accordingly.
Great tool and getting better, but still falls short in some areas
What do you like best about the product?
The best feature of Sprout Social is their Smart Inbox. It easily allows you to respond to all of the comments, retweets, follows, etc. that you receive.
What do you dislike about the product?
I wish the calendar view was more functional (like drag and drop rescheduling). I also wish their queue could be per day rather than one large queue. Saved replies would be a great additional feature as well. And integration with Facebook boosting and ads would be cool.
What problems is the product solving and how is that benefiting you?
Having all of your social networks and their functions integrated into one tool saves a lot of time over going to each individual networks native site/app to manage. It also allows us to work better as a team.
Sprout Easy to Use
What do you like best about the product?
Very user friendly. Easy to manage multiple accounts. Very good reporting.
What do you dislike about the product?
You can't schedule posts in Instagram. when you do reporting, you can get impressions per post.
What problems is the product solving and how is that benefiting you?
We have multiple accounts and we needed them in one place so everyone can access them and post.
Effective Tool for Social Media Management
What do you like best about the product?
Sprout Social offers some excellent reporting tools, presented via some nicely designed visuals, that make reporting to various department managers a breeze.
What do you dislike about the product?
The mobile app suffers from lack of reliable push notifications for anything other than Twitter profiles. You have to regularly check and refresh for any new comments on other platforms.
What problems is the product solving and how is that benefiting you?
Sprout Social allows us to manage 30+ social media profiles across our group, all in a single thread. We can publish to multiple channels at once (even adding to a clever automated queue) and give our department managers professionally designed reports to help measure our activity.
Recommendations to others considering the product:
Take advantage of their free trial period and be sure to spend some time in their reporting system.
Makes my job way easier - everything is in one place!
What do you like best about the product?
My favorite thing about Sprout Social is how easy it is to navigate. It's very user-friendly. My favorite feature is the ability to assign tasks and then get notifications when it's been completed.
What do you dislike about the product?
The only thing that I disliked was just recently changed - they now are up to date with Twitter's recent changes - images no longer count in the character count. When Sprout updated, it was a big game changer.
What problems is the product solving and how is that benefiting you?
It is a big time saver. Instead of having to go back and forth between multiple social media channels, everything is right in front of me. Scheduling posts ahead of time (even months ahead of time) makes it so much easier to finish a task completely and move on to the next.
Recommendations to others considering the product:
The messages and tasks features are great. Take advantage of them.
Excellent tool for managing social media
What do you like best about the product?
The reporting tool has been absolutely fantastic for us. The simple graphs make it easy to show our clients tangible results, but are also deep enough that I never feel like I'm lacking information.
What do you dislike about the product?
I'm crossing my fingers for Pinterest integration in the coming future.
What problems is the product solving and how is that benefiting you?
Overall, Sprout lets me spend less time on social. Scheduling is quick and easy and the reports write themselves. Before using Sprout, I used another social media scheduling tool and spent easily 2-3 hours per client just scheduling, with 1-2 hours assembling reports myself. With Sprout, I spend 1 hour per client scheduling and pulling reports.
Recommendations to others considering the product:
The interface is very user-friendly, and I feel comfortable adding clients as users so they can use the reporting and scheduling tools themselves.
Social Media Manager/Social Content Manager
What do you like best about the product?
Easy to use, nice interface. Love that you can schedule for your accounts in the site - makes it easy. Also nice that multiple brands are in one singular location. Great that multiple users can see what others have scheduled, etc.
What do you dislike about the product?
Would love Instagram analytics :) Would be interested in more detail - we do use multiple different programs to get us the metrics we need and to compare/contrast.
What problems is the product solving and how is that benefiting you?
We're managing social for multiple brands - Sprout makes it easy for everything to be in once place!
Seamless & Easy to Use Social Media Management Tool
What do you like best about the product?
Easy to use, scheduling posts is efficient, lots of drag-and-drop usability, and a great mobile app. I schedule through my phone sometimes as well. The app is also quick and you can see what content you have schedule and in queue. It's also great for reputation management - keeping track of online reviews and responding to them efficiently and quickly.
What do you dislike about the product?
Sprout Social won't let you add multiple images to a post for Facebook and Google+, which is extremely inconvenient. Some of their reporting tools aren't as usable or great and they don't have a nice sharing option if multiple people need to use the account. Sprout Social works on a one-user per login basis, which can be pretty inconvenient at times.
What problems is the product solving and how is that benefiting you?
Scheduling content for 35 Hilton hotels across multiple markets in the US, keeping track of online complaints / Facebook reviews, responding to people online in a timely manner and the reporting tools to see how social is doing across all hotels overall - particularly online engagement.
Recommendations to others considering the product:
Great tool to use for companies with a lot of social pages to oversee. Their reporting options are also extensive, which is nice.
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