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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews
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External reviews

6,026 reviews
from and

External reviews are not included in the AWS star rating for the product.


5-star reviews ( Show all reviews )

    Sonya W.

Intuitive and Powerful Tool for Social Media Management

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate how easy Sprout Social is to use, both for myself and for teaching newcomers, which makes the onboarding process smooth and stress-free. Its transparency is valuable, as it notifies me when metrics depreciate on native platforms, keeping me proactive about performance changes. I love the automation features because they streamline many processes, such as scheduling and auto-replies, essentially doing the work for me and maximizing efficiency. The intuitive, clean user interface is not clunky, making navigation straightforward and ensuring a pleasant user experience. The setup process was very simple, supported by responsive chat and support, which provided immediate assistance when needed. This ease of use, combined with effective automation and transparency, makes Sprout Social incredibly valuable for my needs.
What do you dislike about the product?
I would like Sprout Social to improve the ability to add more accounts, particularly LinkedIn ad accounts or other paid accounts within native platforms. Additionally, it would be beneficial if the metrics were clearer, as I find it unclear how some metrics are calculated or what they are specifically reporting on.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to create automated reports and graphs within the platform and find optimal times to schedule posts, maximizing engagement and reach.


    Peter R.

Intuitive Platform with Excellent Support, Minor API Limitations

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love the user experience of Sprout Social, I have used other social management platforms and found them to be much less intuitive to use. Also, the customer support and onboarding processes have been excellent.
What do you dislike about the product?
The only downsides I have found with Sprout Social are due to platform API restrictions and not due to the software itself.
What problems is the product solving and how is that benefiting you?
Sprout allows me to deploy social content at scale and keep my workflows organized while also providing the analytics I need for reporting.


    abby p.

Efficient and Reliable for Quick Text Storage

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
It's efficient and stores a ton of quick texts.
What do you dislike about the product?
No complaints, I think it runs smoothly and well, it never appears to go down and meets all my needs. Would recommend for sure.
What problems is the product solving and how is that benefiting you?
It allowed us to Market and bring in consumers from said posts specifically.


    Consumer Goods

All-in-One Social Media Solution—Perfect for Small Teams

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I have used Sprout Social for years in various roles. I am often on a small social team, if not the only person on the social team, and I love Sprout for all of the capabilities it provides in one platform. I can schedule and create content, perform community management tasks including social listening, send content to the team for review easily, and utilize the robust reporting to share out key performance metrics with the team. Although I have only received a demo of their influencer platform, I believe it also seems like a helpful tool.
What do you dislike about the product?
I wouldn't say there are any downsides to using Sprout Social, except if you are sharing seats with someone, the platform will kick you out if you're logged in at the same time.
What problems is the product solving and how is that benefiting you?
As someone who doesn't just do social for an organization, it helps me to perform all the tasks I need within one platform. I have also used Sprout in a setting where I was managing multiple brands at once and it was easy to switch between the various brands.


    Estelle L.

All-in-One Social Management with Minor Tweaks Needed

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I like how robust Sprout Social is in terms of its capabilities. It allows me to listen effectively, manage a content calendar, and build custom reports, all within one platform. The tool also facilitates influencer management, providing a comprehensive solution under one roof, which is incredibly convenient. This all-in-one setup makes Sprout Social a central hub for managing social media efforts efficiently, reducing the need for multiple disparate tools and simplifying our workflow.
What do you dislike about the product?
{"The influencer platform is still pretty bare bones. It lacks advanced features that could enhance the management and interaction with influencers.","Not being able to pay influencers through the Sprout Social platform is a significant inconvenience. This limits the ability to manage influencer partnerships entirely within the tool, requiring me to use external channels for payments."}
What problems is the product solving and how is that benefiting you?
Sprout Social organizes our social media with a content calendar and manages inbound queries. Its influencer tool aids in sourcing and managing partnerships. We create custom reports and centralize influencer management, all under one platform.


    Melinda P.

Powerful Analytics and Brand Insights - Worth the Learning Curve

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I use Sprout Social for managing client accounts, and it’s been an excellent tool, especially for reporting and brand listening. The analytics are clean, detailed, and easy to present to clients, which helps demonstrate ROI and refine our social strategy. The brand listening features give valuable insights into audience sentiment and trending topics, helping shape smarter, more data-driven campaigns. Overall, it’s a powerful, professional platform for anyone managing multiple brands or accounts.
What do you dislike about the product?
There is definitely a learning curve and it takes a bit of time to figure out how to use everything.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me manage multiple client accounts efficiently by centralizing publishing, engagement, and reporting in one place. It solves the problem of jumping between different platforms and tools by streamlining workflows and keeping communication organized. The in-depth reporting and brand listening tools give me valuable insights into audience behavior, content performance, and brand sentiment—allowing me to refine strategy, demonstrate ROI, and make smarter, data-driven decisions for clients.


    Dayne D.

Great Platform Overview, But Metrics Need Easier Access

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
We appreciate how it gives each of our platforms equal focus. The tool offers a clear overview of all our content and engagement, which helps our team maintain a consistent experience.
What do you dislike about the product?
I wish it were easier to filter and access the metrics.
What problems is the product solving and how is that benefiting you?
It provides a straightforward platform for customer service, allowing representatives to address customer needs or respond to prospect inquiries without granting them direct access to the platforms.


    Ashlie G.

Sprout Social: Easy Setup and Exceptional Support

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social incredibly valuable for its ease and efficiency in managing multiple social media accounts and generating reports, which initially drew us to the platform. Its Listening tool is a standout feature that helps us capture content from specific individuals or accounts, ensuring we stay informed about what people are saying about our organization, which is essential for non-reactionary management. The setup process was smooth and well-supported by Sprout Social's onboarding team, who ensured we were prepared to utilize the platform fully. I appreciate their in-depth guidance, especially with the Listening tool, which includes setting up queries that are crucial for our operations. Sprout Social simplifies our reporting process, enabling us to efficiently generate monthly and quarterly reports for leadership with just a few clicks, a significant improvement over the previous manual methods. The Publishing tools save us time by allowing us to draft and schedule posts directly within the platform, obviating the need to move between different platforms. Additionally, the integration with Canva is a game-changer for our team, streamlining our workflow by eliminating extra steps. I also value the excellent customer service we receive, particularly from our account representative, who provides tailored advice to suit our organizational needs without pushing unnecessary upsells. Overall, these aspects make Sprout Social indispensable to our daily operations and strategy, evidenced by my willingness to recommend it with a perfect score of 10.
What do you dislike about the product?
Some features are a little clunky, like posting to stories, but not a deal breaker.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline managing multiple social media accounts, simplifying reporting and enhancing efficiency with its Listening tool and Canva integration. It saves us time and ensures we can easily track posts and generate reports.


    Joseph D. M.

User-Friendly, Seamless Integration with High ROI

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate Sprout Social's ease of use and intuitive interface, which makes it incredibly user-friendly. This simplicity allows me to quickly find resources for tools or new features I might be exploring, ensuring I can work efficiently and solve any issues that arise without wasting time. The platform's design helps me convincingly demonstrate the value of social media to my leaders, showcasing key metrics that highlight the return on investment from our organic social programs. Additionally, I find the setup process quite straightforward, with easy integration and authentication of our social channels, allowing us to get up and running with minimal hassle. The availability of resources on the Sprout Social website further supports my decision-making process, ensuring I maximize the utility of the tool.
What do you dislike about the product?
At times I find some of Sprout Social's integration capabilities lacking. It does not natively support integration with newer or emerging social media platforms like BlueSky, Mastodon, and Reddit. This limitation hinders my ability to publish and monitor content across all the platforms we are interested in using cohesively. This API issue is common among most similar platforms.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to monitor social channels, derive analytics, and publish content, which helps in tracking ROI for organic social programs. It's user-friendly, aiding in showcasing the value of social media to leaders.


    Kaitlin C.

Great Client Management, But Social Listening Should Be Included

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I like that we can manage all of our clients and their accounts in one space.
What do you dislike about the product?
I don't like that the social listening is an add on, seems like it should be included in the normal package. I don't feel like there's enough to that capability to justify it being considered separate.
What problems is the product solving and how is that benefiting you?
Sprout allows us to streamline social media management and reporting for many clients at once.