Sprout Social
Sprout SocialReviews from AWS customer
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Great product with a friendly team!
What do you like best about the product?
From my first encounter with Sprout Social I had a gut feeling that it would work well with the needs of my team. The customer support and our account manager were so friendly and always willing to help out with any questions we had about the platform. The intuitive UI made our transition from our previous social scheduling platform quick and painless, as well as made it easy for our team to find the features and get integrated into the platform.
As an added bonus, when I started looking into Sprout Social, I found out that they do a ton of in-depth masterclasses on social media concepts for growth, which has been so powerful in helping our team.
Finally, I absolutely love the in-depth analytics capabilities that Sprout Social offers. It makes me excited to take a glance at our platform analytics because I know it is all going to be laid out in an easy-to-interpret way, and with the campaign and tagging capabilities, I know I won't have to spend hours poring over individual posts.
If you're looking for a social management software with a friendly team, who is always willing to help, and great features, this is the software is it.
As an added bonus, when I started looking into Sprout Social, I found out that they do a ton of in-depth masterclasses on social media concepts for growth, which has been so powerful in helping our team.
Finally, I absolutely love the in-depth analytics capabilities that Sprout Social offers. It makes me excited to take a glance at our platform analytics because I know it is all going to be laid out in an easy-to-interpret way, and with the campaign and tagging capabilities, I know I won't have to spend hours poring over individual posts.
If you're looking for a social management software with a friendly team, who is always willing to help, and great features, this is the software is it.
What do you dislike about the product?
While we love using Sprout Social, the only thing I wish were different is the price. It is a little more expensive than its competitors. However, it was worth it for our team to be able to hop into Sprout every day to easily schedule and tag posts and take a look at the analytics.
What problems is the product solving and how is that benefiting you?
The primary problem Sprout Social is solving for us was the reliability of platform as well as analytics tracking. Our previous platform was like a soup of analytics where it was not laid out intuitively and it was harder to interpret. With that problem, we took to sourcing the data for each platform natively on that platform. It was a headache trying to sort out the data for different campaigns and took SO MUCH TIME! Now that we are on Sprout Social I can spend 5 to 10 minutes looking at all our analytics all in one place.
Have always been a fan and evangelist of Sprout Social
What do you like best about the product?
In my experience, they are always willing to make continual updates that actually support social media managers into better efficiency, accuracy and analyzation of the work we spend a lot of timing creating.
What do you dislike about the product?
Really the only downside of Sprout is the cost, it can be more pricey than other systems, but you also pay for what you get!
What problems is the product solving and how is that benefiting you?
Having a centralized reporting system to better cross-analyze client channels and platforms.
the best social management tool around
What do you like best about the product?
ease of use! all is just plug and play fully automated for agencies with multiple clients like us
What do you dislike about the product?
we want more built in social networks that at the moment do not exist
What problems is the product solving and how is that benefiting you?
posting for multiple clients on multiple social acoounts at the same time
“Sprout Social: A Comprehensive Solution for Scalable Social Media Management”
What do you like best about the product?
What I like best about Sprout Social is how it brings everything together in one place. The Smart Inbox is a game-changer — it helps my team stay on top of incoming messages, mentions, and comments across all platforms without constantly jumping between apps. It makes social engagement feel manageable, even at scale.
I also really appreciate the reporting tools. The analytics are clean, easy to understand, and customizable, which makes it much easier to show performance and ROI to leadership. On top of that, the content calendar and scheduling features make planning campaigns feel organized and strategic, not chaotic.
Sprout is especially strong when it comes to collaboration. We can assign tasks, set approval workflows, and work efficiently across departments, which is a huge plus for our team. Overall, it’s a tool that feels built for serious social media management, not just posting and hoping for the best.
I also really appreciate the reporting tools. The analytics are clean, easy to understand, and customizable, which makes it much easier to show performance and ROI to leadership. On top of that, the content calendar and scheduling features make planning campaigns feel organized and strategic, not chaotic.
Sprout is especially strong when it comes to collaboration. We can assign tasks, set approval workflows, and work efficiently across departments, which is a huge plus for our team. Overall, it’s a tool that feels built for serious social media management, not just posting and hoping for the best.
What do you dislike about the product?
While Sprout Social is a powerful platform, the biggest downside for me is the pricing structure. It can get expensive quickly, especially if you're managing multiple profiles or need additional user seats. For smaller teams or organizations with tighter budgets, it may be hard to justify the cost compared to other tools with similar core features.
Another challenge is that some platform limitations still exist — for example, tagging accounts or scheduling certain types of content (like Instagram Reels or LinkedIn mentions) can be hit or miss, depending on the network’s API. Also, I’ve noticed that certain features are only available at higher-tier plans, which can be frustrating if you need something like advanced analytics or social listening but aren’t ready to upgrade.
Overall, Sprout is excellent for large teams and complex workflows, but it might not be the best fit for smaller teams that don’t need all the bells and whistles.
Another challenge is that some platform limitations still exist — for example, tagging accounts or scheduling certain types of content (like Instagram Reels or LinkedIn mentions) can be hit or miss, depending on the network’s API. Also, I’ve noticed that certain features are only available at higher-tier plans, which can be frustrating if you need something like advanced analytics or social listening but aren’t ready to upgrade.
Overall, Sprout is excellent for large teams and complex workflows, but it might not be the best fit for smaller teams that don’t need all the bells and whistles.
What problems is the product solving and how is that benefiting you?
Sprout Social helps us solve several key challenges in managing our social media presence. The biggest is consolidating engagement across multiple platforms into a single, easy-to-manage inbox. This significantly improves our response times and ensures nothing falls through the cracks.
It also streamlines our content planning and publishing process. With the calendar and scheduling tools, we can plan campaigns weeks in advance, maintain brand consistency, and reduce last-minute scrambling.
The platform’s reporting and analytics features give us a clear view of what’s working and what isn’t, which helps us make more informed, data-driven decisions. On top of that, Sprout’s collaboration tools improve team efficiency by allowing us to assign tasks, set approvals, and maintain accountability.
Overall, Sprout Social has transformed how we manage social media—from a scattered, reactive effort into a more strategic and scalable operation.
It also streamlines our content planning and publishing process. With the calendar and scheduling tools, we can plan campaigns weeks in advance, maintain brand consistency, and reduce last-minute scrambling.
The platform’s reporting and analytics features give us a clear view of what’s working and what isn’t, which helps us make more informed, data-driven decisions. On top of that, Sprout’s collaboration tools improve team efficiency by allowing us to assign tasks, set approvals, and maintain accountability.
Overall, Sprout Social has transformed how we manage social media—from a scattered, reactive effort into a more strategic and scalable operation.
Sprout helps us stay organized across platforms
What do you like best about the product?
Sprout’s publishing calendar is one of my favorite features—it’s clean, intuitive, and makes it easy to visualize posts across multiple platforms at once. I also appreciate how smoothly the post preview works for different networks. The asset library and tagging features save our team a ton of time when scheduling content or tracking campaign performance. It’s also helpful that you can respond to comments and DMs directly from the platform, especially for Instagram and Facebook.
What do you dislike about the product?
The analytics dashboard looks nice, but some of the data feels limited unless you’re on a higher-tier plan. I wish there was more flexibility in customizing reports, especially when comparing post performance across platforms and even industries. Also, the pricing can be a bit steep for smaller teams. Mobile experience can be improved.
What problems is the product solving and how is that benefiting you?
Sprout Social helps us manage multiple social accounts across different platforms without bouncing between apps. It centralizes our scheduling, engagement, and reporting into one place, which saves our team time and improves coordination. The smart inbox is especially helpful for staying on top of messages and comments with automated tagging and notifications, so nothing slips through the cracks. Overall, it’s made our workflow more efficient and helped us deliver more consistent content.
Very interactive and user friendly!
What do you like best about the product?
Bulk scheduling, targeting countries for audience. So easy to use and makes content scheduling a breeze. Their customer service support is always attentive and responds quick. All our platforms integrate seamlessly.
What do you dislike about the product?
Not able to delete instagram posts from Sprout like you can with Facebook
What problems is the product solving and how is that benefiting you?
Bulk scheduling and targeting audiences in different countries.
Helpful tool for managing social media
What do you like best about the product?
Sprout has been a great tool for managing our multiple social media accounts! We especially find value in the custom tagging feature to measure results for certain campaigns.
What do you dislike about the product?
The preview feature when you are scheduling a post isn't always exactly how it will look when it publishes but you can see it after you schedule it.
What problems is the product solving and how is that benefiting you?
Sprout provides us with the ease to schedule out multiple posts to multiple platforms and also have access to robust analytics about our campaigns.
I love Sprout!
What do you like best about the product?
I have used Sprout for years. The best part has been scheduling social posts in advance and finding analytics easily.
What do you dislike about the product?
I honestly don't have any downsides to using Sprout.
What problems is the product solving and how is that benefiting you?
Sprout helps me schedule various posts at once, months in advance. It also helps me track analytics easily overal, per account and per post.
A Reliable and Time-Saving Platform for Social Media Management
What do you like best about the product?
What I appreciate most about Sprout Social is how seamlessly it helps us manage and schedule content across multiple social platforms. The post scheduling feature is incredibly intuitive and allows us to plan our content calendar weeks in advance, which keeps our team organized and aligned. I also really like the AI-powered tools—especially the automatic ALT text suggestions for images, which save time and improve accessibility without extra effort.
What do you dislike about the product?
One area I find a bit frustrating is tagging people in LinkedIn posts. The search functionality for finding profiles to tag isn’t always accurate or responsive, which makes the process slower than it should be. It’s a small thing, but when you're managing multiple posts, it can add up and affect efficiency.
What problems is the product solving and how is that benefiting you?
Sprout Social helps us stay organized and consistent with our social media strategy. Before using it, managing multiple profiles, scheduling posts, and tracking performance felt scattered and time-consuming. Now, we can plan content weeks in advance, monitor engagement, and collaborate as a team—all from one platform. It’s also reduced the manual effort needed for tasks like writing ALT text or analyzing post performance, which saves us time and helps us focus more on strategy and creativity.
Elevates Social Listening and Scheduling
What do you like best about the product?
I love the strong capabilities for scheduling out posts with Sprout Social. It's efficient, and I can alert other teammates for when different types of content go out. We're able to understand conversations across social and it helps us get deeper into customers' minds. I don't have anything I dislike! I love Sprout Social because it has much more powerful tools for our social needs. The initial setup was easy.
What do you dislike about the product?
N/A
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social listening and scheduling posts, which helps us understand conversations and customer insights. The scheduling capabilities are efficient and allow me to alert teammates about content timing.
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