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Excellent technical support team!
What do you like best about the product?
Technical support team members are always friendly and quick to help us solve the issues we encountered while building mParticle. I am always grateful for this.
What do you dislike about the product?
I think it lacks the ability to analyze data compared to firebase analytics. It would be nice to have data analytics added to the mParticle website.
What problems is the product solving and how is that benefiting you?
We didn't want to collect events redundantly from mParticle SDK as we are already collecting firebase logs on iOS and AOS.
Data duplication could be avoided because mParticle can ingest data in a server-to-server manner using API calls.
Data duplication could be avoided because mParticle can ingest data in a server-to-server manner using API calls.
Recommendations to others considering the product:
mParticle may have more features than you might think. I suggest designing after considering the various functions of mParticle.
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Great product for product managers!
What do you like best about the product?
It's extremely easy to use and the learning curve is really small.
I really enjoy how easy it is to build funnels on drop offs and easily segment them based on properties
I really enjoy how easy it is to build funnels on drop offs and easily segment them based on properties
What do you dislike about the product?
They don't track anonymous ids well which makes experiments for non signed in users difficult.
I hope in future updates we will see this
I hope in future updates we will see this
What problems is the product solving and how is that benefiting you?
It helps me as a product manager compare experiments we are running easily and quick so we can make fast decisions
Great and easy tool for Product Analysis
What do you like best about the product?
Indicative is cheaper when compared to other analytical tools, I like the fact for the free plan provides 25M events with funnel creation and segmentation which is good for small businesses to step their foot in the analytical world without costing much. Also, the way it displays the data in the dashboard with conversion graph and rate and also with visualization looks good when checking every morning.
What do you dislike about the product?
Using the product is a bit glitchy but that does not affect day-to-day functionality. Also, the important thing for us is we cannot add multiple event breakdowns(grouping) in the funnel that's a bit of a bummer. But so far it is working well for us.
What problems is the product solving and how is that benefiting you?
We are creating AB Tests funnel conversion to determine whether our design experiment variants win or lose.
Powerful and Useful
What do you like best about the product?
Indicative is very simple to use by folks who don't know how to use SQL language. The data visualizations are amazing as Indicative supports anything from funnels, journeys, cohorts, and more.
What do you dislike about the product?
So far I haven't been able to find too many limitations of the platforms. I can update the review as I spent more time using the product.
What problems is the product solving and how is that benefiting you?
Getting quick visibility into marketing and product areas. We use Indicative mainly for evaluating A/B experiments of different user experiences.
Great product analytics tool, with great support
What do you like best about the product?
Indicative is very easy to use and, in my opinion, beats several other popular product analytics tools in this area. The ability to join events and quickly create user segments based on any query you can think of makes it even easier to get data for our product team independent of data analysts and developers. The support we've received from our account manager and product specialists from them has also been excellent.
What do you dislike about the product?
The pricing can be a little restrictive. We're already one tier below the Enterprise edition and are limited to 50 saved analyses and a maximum of 25 widgets per dashboard. I get that everyone needs to structure their pricing around something, but the fact we have to get on a call with a salesperson to even find out what the next tier costs is a bit of a pain.
What problems is the product solving and how is that benefiting you?
We pass events covering all the key actions in our product, as well as those associated with AB and multivariate tests we run. We use the dashboards to present results directly to the rest of our company and gain valuable insights practically every week.
Recommendations to others considering the product:
You still need developers to add events from your codebase. It's not going to allow non-technical people to do that, as some other products do.
Great tool
What do you like best about the product?
Nice interface, nice insights obtained easily
What do you dislike about the product?
Should have better interface for creating dashboards or defining events
What problems is the product solving and how is that benefiting you?
Intake flow – understand source of most clients using my product
fast and to the point
What do you like best about the product?
it was extremely fast to analyze how the users' behavior which would require more time to be analyzed using other services
What do you dislike about the product?
it takes some time to load the filter values from the list, their should be some suggestions
no interface to check data loading status
no interface to check data loading status
What problems is the product solving and how is that benefiting you?
analyze the user behavior to enhance their journey through the website
My experience with mParticle
What do you like best about the product?
I like the support we are getting from the mParticle team when we have any technical mParticle related questions.
What do you dislike about the product?
Even if the tool is doing well, what it is supposed to do, there are some areas for improvement:
1. Monitoring/debugging capabilities are limited. I feel that more information could be retrieved and presented to the user to simplify his life. E.g. Showing the status of a newly built connection or displaying information on how to test the connection.
2. I miss a simplified setup process or pop-up hints during setup. E.g. When we connect mParticle output to the new destination, it would be nice to get messages explaining what is not done yet - like, A. input needs to be connected to the output. Or B. showing a warning that sending too many data points can have a financial impact on the destination system.
1. Monitoring/debugging capabilities are limited. I feel that more information could be retrieved and presented to the user to simplify his life. E.g. Showing the status of a newly built connection or displaying information on how to test the connection.
2. I miss a simplified setup process or pop-up hints during setup. E.g. When we connect mParticle output to the new destination, it would be nice to get messages explaining what is not done yet - like, A. input needs to be connected to the output. Or B. showing a warning that sending too many data points can have a financial impact on the destination system.
What problems is the product solving and how is that benefiting you?
It helps us to set up real-time (or not real-time) data pipes between our systems.
Best REAL TIME customer journey analytics tool
What do you like best about the product?
The fact that the tracking is accurate and gives me and my team reliably actionable to work on is the best thing about the tool. Also, it shows you data real-time which is another added advantage. The range of integrations is huge which reduces dev dependency, wow!
What do you dislike about the product?
Everything is great. They should keep working on more capabilities around segmentation, finding more unique parameters too understand user behavior and intent so that analyses are more insightful. So far, great work!
What problems is the product solving and how is that benefiting you?
Understanding customer journeys and where dropoffs are happening, what are the red areas in the funnel and doing cohort analysis to drive some patterns and seasonality.
Ease of use in data analysis
What do you like best about the product?
Powerful visuals and easy to build queries. Indicative is an excellent tool for those who don't have a degree in data analytics but are genuinely interested in user behaviour and patterns.
What do you dislike about the product?
Exploring dashboards in a business account and organising favourites is an area where Indicative could improve. Especially in a large organisation, it is easy to lose the most important projects.
What problems is the product solving and how is that benefiting you?
Indicative can deny or confirm statements like "the majority of our users find it easy to use our product". With the right events library, Indicative can remove all human bias and tell the truth.
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